
Game-changing food: Top chef Georgiana Viou blends cuisine across continents
Georgina Viou calls herself a 'UFO', championing free and daring cuisine straddling two continents, from Cotonou's lively street markets to the kitchens of her Michelin-starred restaurant in Nimes, southern France.
In the alleys of the historic Saint-Michel market in Benin's bustling economic capital, unchanged since her childhood, Viou goes from stallholder to stallholder.
At one she buys bright purple aubergines 'like in the south of France', at another four spices and smoked long peppers – which are often used in traditional medicine.
'I'm sure that apart from the preparations they make to treat themselves, the people here have never thought of putting that in food,' said Viou, 47, who runs L'Ami restaurant at Cotonou's luxury Sofitel hotel.
'I try to look at these products differently.'
Viou blends West African staples with French ingredients, fusing two cuisines and cultures together in her food. — AFP
L'Ami opened its doors this year, offering 'French bistronomy with a local touch' such as pesto risotto with tchayo (African basil), red mullet with local nere mustard and hibiscus pavlova.
Viou, in her trademark felt fedora hat, is keen to push boundaries and blend her two worlds.
'It's also interesting for me to win over my public. Little by little, we'll move towards things that get a bit closer to our culinary heritage, while keeping French cuisine as the technical foundation,' she said.
'I once made a shrimp tartare with raw okra. I know Beninese people called it a scandal,' she added.
'People don't necessarily get me, they don't necessarily understand. But that's OK... that's my personality, this thirst for freedom but freedom in every sense of the word.'
Inspiration
Born in Benin in 1977, 'Gigi' as her friends call her, was inspired by her mother, who ran a small 'maquis' or popular restaurant in Cotonou.
She described her as 'my foundation, my origin' in her recent book Oui, Cheffe ! Du Benin A L'etoile Michelin, Itineraire D'une Battante (Yes, Chef! From Benin To Michelin Star: Journey Of A Fighter).
In the book, which came out in March, she also recounts difficult moments in her life: a rape at aged 14, secret abortions during her studies, divorce as an adult.
When she arrived in France in the early 2000s, she first enrolled in applied foreign languages at the Sorbonne university in Paris.
But it was in the southern city of Marseille, where she arrived in 2004, that her passion for cooking gradually became her vocation. Viou, who has three children, entered several amateur contests before taking part in the Masterchef competition on French television in 2010, then opened a cooking workshop.
Recognition from the industry came at Rouge, her restaurant in Nimes, which was awarded a Michelin star in 2023.
Pass it on
In the kitchen when AFP visited, she replaced the usual meat dish on the menu with red mullet stuffed with black pudding topped with afiti – fermented nere seeds.
Once crushed, the beans give off a strong smell similar to Maroilles, a cow's milk cheese from northern France.
'It's a sort of umami. Once you have that, of course you can add fish or meat. But if you don't, it doesn't matter because it's already going to strongly flavour your dish,' said Viou.
She then took a blowtorch to add a 'smoky' touch, which she describes as being in her 'DNA' as she grew up 'with the smell of charcoal and smoked fish'.
A dish of fermented mushrooms, seaweed and buckwheat with fermented mushroom juice, served at Viou's restaurant. — Georgiana Viou/Instagram
As a side, she offers fonio, a popular grain in west Africa which she takes out of a plastic bag roughly closed with sticky tape, brought straight from her last trip to Cotonou.
For the sauce she added onion, garlic, pastis and fish guts. 'That's Marseille!' she said of the city that has inspired her for the last two decades.
'I grew up for 20 years with flavours, aromas, ways of cooking that are etched into me. Coming here to Nimes, I felt that it was time to bring those things back and put them into what I'm doing,' she added.
The Michelin star isn't the be-all and end-all for her, though.
'If this star is just for me to put there and brag about saying, 'Ah, I'm so great, I'm a star', I'm not interested,' she said.
'I now want to pass on to other people what I've learned.'
That transfer of knowledge is what she intends to do in her home country.
'We don't have a... proper hospitality school, we can't buy tickets to leave. That's OK, I'll come to you. I'll show you a bit of what I know how to do,' she said. – By JOSUE MEHOUNEN with VIKEN KANTARCI/AFP
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Borneo Post
9 hours ago
- Borneo Post
French travel agents discover Sabah's appeal
Joniston exchanging momento with Malaysia's Ambassador to France, Datuk Eldeen Husaini. – picture courtesy of STB KOTA KINABALU (June 4): A delegation of key French travel agents has expressed admiration for Sabah's unique blend of culture, adventure and nature during their three-day visit to Kota Kinabalu, which concluded on Wednesday. Their short but meaningful stay included immersive activities such as jungle trekking on Gaya Island, a sunset cruise, cultural performances over dinner, and a visit to the iconic Mari Mari Cultural Village. Many described the experience as insightful and said they were keen to return and explore more of what Sabah has to offer. 'Sabah is on the right path,' said one of the delegates, Andreas Gantenbein, who is the managing director of AERTiCKET for Belgium, France and Switzerland. 'This trip gave us a good introduction to what Sabah can offer. We appreciated the hospitality as well as the effort to share the local culture with us,' he added. Malaysia's Ambassador to France, Datuk Eldeen Husaini, who accompanied the group, said the response from the French agents reaffirmed Sabah's strong potential as a destination for the European market. 'Sabah has what it takes to attract more French travellers, and the embassy in Paris will continue to support efforts to promote Sabah, especially in highlighting its rich cultural heritage and natural wonders,' he said. On Tuesday, the Sabah Tourism Board hosted the group to a sunset cruise and dinner at the Gaya Island Resort, joined by Assistant Tourism, Culture and Environment Minister Datuk Joniston Bangkuai. In addressing the visiting agents, Joniston who is also chairman of Sabah Tourism Board expressed optimism over the growing French market. 'We are seeing more visitors from France coming to Sabah. From January to April this year, we received 2,116 French visitors, and that's an increase from 1,669 during the same period last year. 'In 2024, we recorded 5,921 French arrivals, and we want to see this grow as Sabah is slowly finding its place in the hearts of French and European travellers,' he said. Joniston acknowledged that safety remains a top concern for many travellers, especially first-timers, and reaffirmed Sabah's commitment to ensuring the state remains a safe and welcoming destination. 'Our security presence, especially in the east coast, is not because it's unsafe, but to make sure it stays safe. This is how we protect our people, our visitors, and the places they come to see,' he said. Joniston, who also serves as patron of Sail Malaysia Borneo, mentioned that events like Sail Malaysia show the confidence international travellers have in Sabah's safety and hospitality. This year, the sailing rally will bring over 30 yachts with participants from more than 15 countries. They will explore Sabah from July to early September. 'Sail Malaysia offers a unique way to explore the state from the sea, where participants will get the opportunity to discover Sabah's coastal and inland attractions,' said Joniston, while inviting French agents to learn more about it. Present were Tourism Malaysia Director of the International Promotion Division (AERO) Akbal Setia, Tourism Malaysia Paris director Zalina Ahmad, and Sabah Tourism Board chief executive officer Julinus Jeffery Jimit.


Daily Express
10 hours ago
- Daily Express
Sabah records 26.8pc rise in French visitors
Published on: Wednesday, June 04, 2025 Published on: Wed, Jun 04, 2025 Text Size: Hajiji (right) and Eldeen during the courtesy call. Kota Kinabalu: The security level along Sabah's east coast remains at the highest level, with no untoward incidents reported over the past few years, said Chief Minister Datuk Seri Hajiji Noor. He gave this assurance to Malaysian Ambassador to France, Datuk Eldeen Husaini Mohd Hashim, who paid a courtesy call on him at his office in Menara Kinabalu, Tuesday. During the meeting, the Chief Minister expressed his delight at hearing that Sabah continues to be a key destination for French visitors, ranking third in terms of European arrivals to the State, after the United Kingdom and Germany. The number of French visitors in the first quarter this year recorded an increase of 26.8 per cent, reaching 2,116 compared to 1,669 during the same period last year – and the number continues to grow. Hajiji is confident that continuous, more proactive and aggressive promotional efforts will help boost the number of French arrivals to Sabah. Eldeen, who hails from Kuala Lumpur, was appointed as Malaysia Ambassador to France in April 2024. He has held various important positions, including serving as Malaysian Ambassador to Cambodia. Hajiji and Eldeen discussed a range of strategic cooperation opportunities between Sabah and France, including in the tourism sector, which would bring mutual benefits to the people of the State. Also present were State Tourism, Culture and Environment Assistant Minister Datuk Joniston Bangkuai, who is also Chairman of the Sabah Tourism Board (STB); STB Chief Executive Officer Julinus Jeffery Jimit; Tourism Malaysia Director of International Promotion (Americas, Europe and Oceania), Akbal Setia; and Tourism Malaysia Paris Director Zalina Ahmad. * Follow us on our official WhatsApp channel and Telegram for breaking news alerts and key updates! * Do you have access to the Daily Express e-paper and online exclusive news? Check out subscription plans available. Stay up-to-date by following Daily Express's Telegram channel. Daily Express Malaysia


The Star
10 hours ago
- The Star
Sabah sees rise in French tourist arrivals, says state minister
Visiting French agents join in the fun as they take part in traditional Sabah dances during a cultural evening on the beach.-Photo courtesy of Sabah Tourism Board KOTA KINABALU: Sabah is experiencing a steady increase in French tourist arrivals, with 2,116 visitors from France recorded in the first four months of this year, up from 1,669 in the same period last year. Assistant Tourism, Culture and Environment Minister Datuk Joniston Bangkuai said the growing interest from France reflects Sabah's increasing appeal among European travellers seeking culture, adventure, and nature. "In 2023, we recorded 5,921 French arrivals, and we want to see this grow as Sabah is finding its place in the hearts of French and European travellers," said Joniston, who is also chairman of the Sabah Tourism Board. He spoke during a dinner and sunset cruise hosted by the board on Tuesday (June 3) for a delegation of French travel agents who concluded their three-day familiarisation trip to Sabah on Wednesday (June 4). The group explored Gaya Island's jungle trails, experienced local culture at Mari Mari Cultural Village, and attended cultural performances, which many described as enriching and memorable. "Sabah is on the right path," said Andreas Gantenbein, Managing Director of AERTiCKET for Belgium, France, and Switzerland. "This trip gave us a good introduction to what Sabah can offer. We appreciated the hospitality and the effort to share the local culture with us." Malaysia's Ambassador to France, Datuk Eldeen Husaini, who accompanied the group, said their response reaffirmed Sabah's potential as a prime destination for French tourists. "Sabah has what it takes to attract more French travellers, and the embassy in Paris will continue to support efforts to promote Sabah, especially in highlighting its rich cultural heritage and natural wonders," he said. Joniston said safety remains a top priority, particularly for first-time visitors. "Our security presence, especially on the east coast, is not because it's unsafe, but to ensure it stays safe. This is how we protect our people, our visitors, and the places they come to see," he said. He also highlighted the Sail Malaysia Borneo event as a unique way for international visitors, including the French, to experience Sabah. Over 30 yachts from more than 15 countries are expected to join the rally between July and September this year. "Sail Malaysia offers a different perspective of Sabah from the sea and allows participants to explore both coastal and inland destinations," he added. Also present were Tourism Malaysia Director of the International Promotion Division (AERO) Akbal Setia, Tourism Malaysia Paris Director Zalina Ahmad, and Sabah Tourism Board CEO Julinus Jeffery Jimit.