
Alcohol health labelling 'will add over a third to costs'
Ibec chief executive Danny McCoy warned the Fianna Fáil leader that the new requirements would lead to packaging and labelling costs increasing by 'over one-third'.
The letter also suggested that some distillers had even suspended brewing in fear of impending tariffs by the US administration.
Mr McCoy also sent the letter to Tánaiste and trade minister Simon Harris and health minister Jennifer Carroll MacNeill in early June.
The Government agreed earlier last week to suspend the rollout of warning labels for two years.
In May 2023, then health minister Stephen Donnelly signed the Public Health (Alcohol) (Labelling) Regulations 2023.
It was envisaged that the law would make it mandatory for alcohol product labels to state the calorie content and grams of alcohol in the product.
They would also warn about the risk of consuming alcohol when pregnant and about the risk of liver disease and fatal cancers from alcohol consumption.
The change was due to come into effect in May 2026, to allow a three-year implementation period for the drinks industry.
However, there have been rumblings in recent weeks that the plan would be postponed, with Mr Harris saying that it would be additional disruption and a 'potential trade barrier' as tariff negotiations continue.
At Tuesday's Cabinet meeting, the Tánaiste told ministers that Ms Carroll MacNeill will defer the plans for two years. This is despite reports that it would be a four-year pause.
Correspondence released under Freedom of Information (FoI) shows that the Taoiseach was being lobbied by Ibec to drop the labelling plans.
On June 3, Mr McCoy called for the plans to be dropped for four years 'at least'.
'The wider drinks sector, but particularly many of the new emerging distilleries, have significant exposure to these new tariffs and the wider trade uncertainty,' wrote Mr McCoy.
'The majority of distilling across the country is now suspended.
The introduction of new labelling requirements for the drinks sector, which will add over one-third to product labelling and packaging costs, should be suspended for at least four years to give some certainty to operators.
'Reducing regulatory burden costs to free up resources to allow companies invest in finding new markets would be a positive development.'
Mr McCoy said that the legislation had been cited by the US administration in its 2025 National Trade Estimate Report on Foreign Trade Barriers, which he said was 'cause for further concern and reason for this legislation to be deferred'.
He added: 'The industry does not want this to be an issue of disagreement in overall efforts to secure a resolution on trade relations and restoration of a tariff-free trading environment.'
Further correspondence shows the letter was also forwarded from the Taoiseach's office to the Department of Enterprise several days later seeking an update on enterprise minister Peter Burke's engagement with Ms Carroll MacNeill.
A letter sent from Mr Burke to Ms Carroll MacNeill on May 15 was also released under FoI.
He said that recent months have seen 'significant global uncertainty and a rapidly shifting trading landscape', which he said 'could have profound competitiveness implications for small open economies like Ireland'.
Mr Burke said that Ireland would be the first country in Europe to introduce the labels.
'The proposed measures will mean increased production and sale costs for Irish producers and importers and add to the price payable by consumers at a time when prices are also rising due to a multitude of other factors,' wrote Mr Burke.
'Notwithstanding the overarching health benefits of the proposal, I would ask you to consider pausing the introduction of the proposed new requirements.'
Calls not to delay plans
Meanwhile, Mr Martin was urged not to delay the plans and received a letter just last week from Alcohol Action Ireland chief executive Sheila Gilheany.
She said that 'postponing alcohol health information labelling is not consequence free given the thousands harmed by alcohol in Ireland.'
Read More
Delaying alcohol warning labels prioritises profiteering over health, says Irish Medical Organisation
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Irish Examiner
2 hours ago
- Irish Examiner
EU-US trade deal criticised by German business leaders and French minister
The EU-US trade deal, clinched in a ballroom at Donald Trump's golf resort in Scotland on Sunday, has been criticised by France's prime minister and business leaders across Germany. The deal, which will impose 15% tariffs on almost all European exports to the US including cars, ends the threat of a punitive 30% import duties being imposed on Mr Trump's August 1 deadline for a deal, but it is a world apart from the zero-zero import and export tariff the EU offered initially. It also means European exporters to the US will face more then triple the average 4.8% tariff now in force, with negotiations to continue on steel, which is still facing a 50% tariff, aviation, and a question mark over future barriers to pharmaceutical exports. The deal has been cautiously welcomed on the Irish side, with Government sources saying it provides certainty to businesses. One senior source said 'nobody was jumping with joy' over the deal due to baseline tariffs, but that it did provide certainty to businesses. Reacting to the deal, Taoiseach Micheál Martin said it brought 'clarity and predictability to the trading relationship between the EU and the US'. 'That is good for businesses, investors and consumers. It will help protect many jobs in Ireland,' Mr Martin said. 'We will now study the detail of what has been agreed, including its implications for businesses exporting from Ireland to the US, and for different sectors operating here. However, Mr Martin said the baseline tariff would make trade between the EU and US 'more expensive and more challenging'. France's prime minister, François Bayrou, said Europe had submitted to the US, on a 'dark day' for the union. 'It is a dark day when an alliance of free peoples, gathered to affirm their values and defend their interests, resolves to submission,' Bayrou posted on X. The German chancellor, Friedrich Merz, rapidly hailed the deal, saying it avoided 'needless escalation in transatlantic trade relations' and averted a potentially damaging trade war. German exporters were less enthusiastic. The powerful BDI federation of industrial groups said the accord would have 'considerable negative repercussions', while the country's VCI chemical trade association said the accord left rates 'too high'. It is also clear that the US tariff of 15% on automotive products will place a burden on German automotive companies in the midst of their transformation, hitting sales and profits. The president of the car industry federation VDA, Hildegard Müller, said it was 'fundamentally positive' that a framework deal was agreed but warned of huge costs to come. European stock markets hit a four-month high at the start of trading on Monday, amid relief that a deal had been reached. Germany's Dax jumped by 0.86%, and France's Cac 40 index rose by 1.1%. France's minister for Europe, Benjamin Haddad, said on Monday that the agreement would provide 'temporary stability … but it is unbalanced'. Victory for Trump The German bank Berenberg said the deal brought to an end the 'crippling uncertainty' but said it was a victory for Mr Trump. 'It is great to have a deal. In two major respects, however, the outcome remains much worse than the situation before Trump started his new round of trade wars early this year,' said Holger Schmieding, Berenberg's chief economist. 'The extra US tariffs will hurt both the US and the EU. For Europe, the damage is mostly frontloaded,' Mr Schmieding said in a note to clients on Monday morning. 'The deal is asymmetric. The US gets away with a substantial increase in its tariffs on imports from the EU and has secured further EU concessions to boot. In his apparent zero-sum mentality, Trump can claim that as a 'win' for him,' he added. The Italian bank UniCredit also said Mr Trump had got the better out of the EU. 'Is this a good deal for the EU? Probably not. The outcome is heavily asymmetrical, and it leaves US tariffs on imported EU goods at much higher levels than EU tariffs on imports from the US,' UniCredit said in a note to clients. '15% is not to be underestimated, but it is the best we could get,' the European Commision president Ursula von der Leyen acknowledged. Initially the EU had tried to hardball the US by threatening but pausing €21bn worth of retaliatory measures in April, and adding another list of €73bn-worth of US imports that would be taxed earlier this month. But it pivoted to a quick UK-style deal after the Nato summit in June, swapping a comprehensive trade deal for security and defence promises from Mr Trump. By contrast, China, which threatened the US with a cascade of punitive tariffs, is still negotiating with Mr Trump, who over the weekend froze technology transfer restrictions to create space for a deal with Beijing. Berenberg said the deal would affect the German economy, but the decline in growth would be offset by the Bundestag's recent growth stimulus package, it added. The EU had pushed for a compromise on steel that could allow a certain quota into the US before tariffs would apply. Mr Trump appeared to rule that out, saying steel was 'staying the way it is', but Ms von der Leyen insisted later that 'tariffs will be cut and a quota system will be put in place' for steel. He also ruled out a carve-out for pharmaceuticals but later Ms von der Leyen said the 15% tariff would apply to EU medicine exports and that any other tariffs were up to the US president. The EU is now subject to a 25% levy on cars, 50% on steel and aluminium, and an across-the-board tariff of 10%, which Washington had threatened to increase to 30% in a no-deal scenario. The bloc had been pushing hard for tariff carve-outs for critical industries from aircraft to spirits, and its car industry, crucial for France and Germany, is already reeling from the levies imposed so far. The Guardian


RTÉ News
3 hours ago
- RTÉ News
Government reaction to the new EU-US trade deal
Peter Burke, Minister for Enterprise, Trade and Employment, outlines the Government reaction to the new EU-US trade deal


RTÉ News
3 hours ago
- RTÉ News
Europe 'capitulated' on US tariff deal, says Ibec CEO
CEO of Ibec Danny McCoy has described the deal reached by the European Union and the United States on trade tariffs as a capitulation by Europe. The agreement will see EU exports taxed at 15% in a bid to resolve a transatlantic tariff stand-off that threatened to explode into a full-blown trade war. The deal was announced following a meeting between European Commission President Ursula von der Leyen and US President Donald Trump. Speaking on RTÉ's Morning Ireland, Mr McCoy said: "The good news, if there is good news on this, is that uncertainty may be dissipating and that's going to be important for people in business to make decisions." However, he said the deal was "fairly punishing" for the EU and added "Europe has capitulated". "It's quite tragic that we are in this situation. If Europe had equal strength, it could have confronted the United States," he said. Mr McCoy said that while the EU is a "strong economic zone", its weakness is that "we cannot defend the European Union". Under the deal, the EU pledged to buy US military equipment and European companies are to invest $600 billion in the US over President Trump's second term. "US businesses are now favoured coming into Europe without tariffs and our European businesses are facing 15%. "In time, this will lead to a lot of changes in terms of businesses having to look at different markets than the United States or suffer significant losses trading with the United States," Mr McCoy said. He also raised concerns for Ireland that goods from the UK entering the US will have a smaller tariff rate of 10%. The US and UK agreed to a trade deal in early May, which included a baseline 10% tariff on most goods exported to the US, with certain exemptions. The agreement includes goods being exported from Northern Ireland. EU-US tariffs deal gives clarity, says minister Minister for Enterprise Peter Burke said that the deal brings clarity and avoids a trade war that could have resulted in 30% tariffs on EU goods. Speaking on the same programme, he said: "It gives certainty which is key, but there's three key areas I think we have to focus on. "We are about four days away, which would have been a 30% tariff for the US and that would have been very significant for all our companies right across the country. "Secondly, I think it avoids a direct trade war because we're very much aware that there was about €100 billion of countermeasures that were ready to be deployed, which would have a very significant effect on Ireland and as well on the north-south economy." Mr Burke added that "the devil is in the detail and we do need to see those key areas, those carve-outs that have been specifically called out by the President of the Commission yesterday". He said that the Irish Government "is very, very clear and has been that tariffs are bad" and said 15% is a "very significant tariff". In relation to pharmaceuticals, Mr Burke said that the understanding is that the 15% tariff "will be a ceiling" subsequent to the US investigation. "Pharmaceuticals are very complex, a lot of the product that is exported over to the US is not a complete product. Almost 70% of it is components of the final product that will come together. "And that's why we do need to ensure that we have a very keen rate to ensure we incentivise innovation in that sector because that's so important for the global economy. "We've about 100,000 employees in Ireland, 130 billion exports in the life science sector and the Government will be bringing forward a separate life science strategy later on this year, which will be key in continuing the investment and offering a very competitive proposition from Ireland's perspective," Mr Burke added.