New market slice: Little Caesars makes India debut with NCR outlet plan; Harnessing Harvest to lead franchise push
Little Caesars, the world's third-largest pizza chain by global presence, is set to enter India this month by opening its first outlet in the Delhi-NCR region, the company said on Friday.
This will be the brand's 30th global market.
The Detroit-based brand, known for its 'hot-n-ready' pizzas and Crazy Bread, has partnered with Harnessing Harvest as its India franchisee. 'Launching in India marks an exciting milestone for Little Caesars as we expand into our 30th country,' said Paula Vissing, President, Global Retail at Little Caesars Pizza, in a statement. 'With our delicious pizzas and unbeatable value, we're eagerly anticipating introducing a unique menu that we believe will captivate India.
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The company's foray into India is part of a wider global expansion that recently included markets like Cambodia and Kuwait, PTI reported. Little Caesars was founded in 1959 as a single family-owned restaurant and remains the world's largest family-owned pizza chain.
Harnessing Harvest, its Indian partner, has nearly nine decades of experience in the food and hospitality sector.
According to IMARC Group, India's pizza market was valued at $5.3 billion in 2024 and is projected to more than double to $11.8 billion by 2033, growing at a CAGR of 9.24% from 2025 to 2033.
India's pizza segment is currently dominated by global QSR giants like Domino's and Pizza Hut, alongside fast-expanding homegrown players such as La Pino'z, Brik Oven, and BOCS Pizza
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