Love Island star has flirty link to Justin Bieber and Gary Lineker's son
EXCLUSIVE: Helena Ford is set to make her Love Island debut when the new series starts on June 9 and the Londoner is already well connected in the world of showbiz
Love Island's latest series is already heating up and it hasn't even started yet as the line up includes a footballer's son, someone whose mum owns a sex shop, a former fire breather and now someone who Justin Bieber follows.
Helena Ford is bringing more than just stunning looks and cabin crew charm to the villa. The 29-year-old Londoner is already well connected in celebrity circles, counting Zara McDermott, Justin Bieber, and the sons of British TV royalty among her friends. And as she gears up to find love under the Spanish sun, she's not ruling anything out - even sex on national television.
Helena, who previously worked as a flight attendant before entering the villa, is no stranger to the jet-set lifestyle. But her social circle might come as a surprise to some. In an exclusive interview ahead of her casting her sights on some guys under the Mallorcan sun, she opened up about her links to Love Island alumni, pop royalty, and the children of some of the UK's biggest media names.
'I know Zara [McDermott] through one of my best friends who managed her after she left Love Island,' Helena revealed. 'I didn't actually speak to her before going in — she's super busy filming documentaries at the moment.'
Despite the lack of last-minute advice from Zara, Helena's no stranger to reality TV culture. She's also familiar with some famous faces off-screen, including the sons of Piers Morgan and Gary Lineker.
'I haven't actually told them!' she laughed. 'So they'll find out with everyone else. I imagine their reaction will be positive, though.'
As for how she met them? 'Just nights out in London,' Helena explained casually — proving that the capital's social scene can bring together just about anyone.
Perhaps the most surprising revelation? Helena is followed by none other than Justin Bieber. 'He does! It's from an old account I had when I was like 12,' she admitted. 'I used to post about him constantly [on X], total Belieber.'
Now, Helena's stepping into the spotlight in her own right as one of the standout contestants on Love Island 2025, Series 12.
This season, Love Island is lifting its five-year ban on airing intimate scenes, including those in the villa's Hideaway. Executive producer Mike Spencer confirmed that such footage will be broadcast to keep the show "fresh and exciting" in its 10th year.
It's a controversial move, but Helena's taking a measured approach. When asked about potentially having sex on the show, she admitted it's something she has discussed with family.
'Yes – especially my mum,' she said. 'She's clued up and said she'd just leave the room or put the TV on mute. I don't know if I'd do it, but never say never.'
Helena's honest, laid-back attitude is already making her a fan favourite. With her girl-next-door energy mixed with an enviable A-list social circle, she could be one to watch this season.
Describing herself as, 'definitely a lover girl,' Helena says she's finally ready for a boyfriend.
This isn't Helena's first or second brush with Love Island fame either - she first applied at 19, a decade ago. 'I only had one audition and didn't get through. Definitely for the best,' she admits. 'I wasn't ready back then.' Now, at 29, she's confident it's finally her moment.
A whole host of new singles have been chosen to go into the villa to try and find love while also navigating the twists and turns of the show. The series will be filmed in its usual Majorcan villa but it has been given a spruce up since last year.
Love Island returns Monday, June 9 at 9pm on ITV2 and ITVX.
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