logo
Ford South Africa accelerates dealer network growth with $51mln investment

Ford South Africa accelerates dealer network growth with $51mln investment

Zawya4 days ago
Ford's dealer network in South Africa is set to undergo a significant transformation, with partners committing over R900m in upgrades and new projects over the next three years.
The investment signals strong confidence in the brand's direction, growth strategy, and relevance in an increasingly competitive automotive landscape.
The infrastructure rollout comes at a time when many global automakers are scaling back, yet Ford and its dealer partners are doubling down on customer-focused strategies, updated facilities, and modern service offerings to reinforce its position as a leading volume brand.
'That's not us saying we believe in Ford,' said Neale Hill, president of Ford Motor Company, Africa. 'That's our partners endorsing it – a clear vote of confidence in our direction, our people, and most importantly, our customers.'
Dealer projects and infrastructure modernisation
Twenty new dealership projects and upgrades are already underway or scheduled for completion this year, contributing to a broader investment pipeline across Ford's Southern African dealer network.
The upgrades focus on right-sizing facilities, improving accessibility, enhancing digital readiness, and aligning with global retail design standards.
Ford's network spans 118 locations across South Africa, Botswana, Namibia, and Eswatini, and collectively supports over 10,000 direct jobs in South Africa alone.
According to Ford, updated dealerships that meet its global retail standards consistently outperform older ones across key customer metrics – supporting both profitability and customer satisfaction.
The company says the investment is intended not just to update physical spaces but to align with shifting consumer behaviours, especially as time-conscious, digitally engaged customers expect more streamlined experiences from automotive retailers.
Focus on product strength and sales momentum
Ford's dealer network plays a pivotal role in delivering the company's growing product line to market. In 2024, the Ranger Double Cab became the first bakkie to win the SA Car of the Year award and remains South Africa's top-selling double cab.
The high-performance Ranger Raptor also earned recognition in 2025 as the 'Ultimate Double Cab Bakkie' in the Cars.co.za Awards.
This product strength has translated into strong local performance: Ford's share of the new vehicle market reached 6.5% in June, up by 0.5 percentage points month-on-month, securing the brand fourth place overall.
Ranger sales remain the key driver of this growth – a notable achievement in a market where passenger cars have led most of the recent gains.
Evolving the ownership wxperience
The dealer investment is supported by a broader push to redefine Ford's customer experience under its Ford Family Promise.
The initiative includes tailored finance solutions, aftersales support, and other ownership benefits designed to improve customer satisfaction and retention.
'It's more than a brand initiative – it's a shared commitment between Ford and our dealer partners to put the customer at the centre of everything we do,' said Hill.
Ford says this approach is intended to foster long-term loyalty and align with its vision of a premium, globally consistent ownership experience.
Outlook: building for the long term
Ford South Africa's retail strategy reflects a broader trend toward future-proofing automotive businesses in the face of rising customer expectations and evolving retail formats.
'We are not waiting for the future, we are building it,' Hill concluded. 'With our dealer partners, we're investing where it counts: in people, experience, and the strength of the Ford brand.'
All rights reserved. © 2022. Bizcommunity.com Provided by SyndiGate Media Inc. (Syndigate.info).
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Egypt: Minister of Planning, Economic Development, and International Cooperation Discusses Developments in Joint Economic Relations with Norwegian Minister of International Development and Dutch Deputy Minister of Development
Egypt: Minister of Planning, Economic Development, and International Cooperation Discusses Developments in Joint Economic Relations with Norwegian Minister of International Development and Dutch Deputy Minister of Development

Zawya

time11 hours ago

  • Zawya

Egypt: Minister of Planning, Economic Development, and International Cooperation Discusses Developments in Joint Economic Relations with Norwegian Minister of International Development and Dutch Deputy Minister of Development

H.E. Dr. Rania A. Al-Mashat, Minister of Planning, Economic Development, and International Cooperation, met with H.E. Mr. Åsmund Aukrust, Minister of International Development of the Kingdom of Norway. The two sides reviewed ways to strengthen cooperation opportunities between the two countries and discussed a number of joint issues. This meeting took place during her representation of the Arab Republic of Egypt at the Fourth G20 Development Working Group (DWG) Meeting and the G20 Ministerial Meeting on Development. These meetings are being held under South Africa's G20 presidency from July 20 to 25, 2025, under the theme "Solidarity, Sustainability and Equality" in South Africa. During the meeting, H.E. Dr. Rania Al-Mashat lauded the Egyptian-Norwegian relations, and noted that the two countries have strengthened and deepened bilateral ties across various sectors, including renewable energy and regional stability efforts. H.E. Dr. Al-Mashat highlighted that the extended partnership between the governments of Egypt and Norway has been essential in boosting the economy, developing the renewable energy sector, and creating better opportunities for the Egyptian economy. H.E. Dr. Rania Al-Mashat emphasized Egypt's commitment, with its expanding economy and attractive investment climate, to attracting new foreign partnerships and investments that can drive innovation, economic growth, and sustainable development. H.E. Dr. Al-Mashat pointed to the most prominent areas of cooperation with the Norwegian side, which include the oil, energy, gas, maritime transport, shipping, and shipbuilding sectors, in addition to fisheries and aquaculture. She noted that Egypt is keen to expand these areas of cooperation, and highlighted that the Egyptian-Norwegian partnership in promoting investments in the renewable energy sector was a central focus of H.E. President Abdel Fattah El-Sisi's historic visit to the Kingdom of Norway in December 2024. H.E. Minister Al-Mashat added that the shared goals and mutual respect characterizing the bilateral relations between Egypt and Norway represent a model for international cooperation that will be built upon in the coming years. She further stated that Norway's commitment to sustainability and international cooperation aligns with Egypt's Vision 2030 and green transformation goals. H.E. Dr. Al-Mashat pointed out that the cooperation between the two countries in green hydrogen and renewable energy, which includes several prominent projects. These include a green ammonia production project from green hydrogen, a green methanol production project in the Suez Canal Economic Zone, in addition to a number of funded projects in various fields. These contribute to creating decent job opportunities for youth in cooperation with the International Labour Organization and the Norwegian Ministry of Foreign Affairs, and promoting health and combating violence against women in Egypt in cooperation with the United Nations Population Fund. H.E. Minister Al-Mashat affirmed Egypt's keenness to involve the private sector, especially in strategic sectors such as renewable energy, green hydrogen, maritime industries, and technology. She noted that the country provides a stable investment climate, competitive incentives, and access to key regional markets, making it an ideal gateway for Norwegian and other international companies seeking to expand into the Middle East and Africa. She also referred to the cooperation between Egypt and Scatec, and mentioned that Egypt and Norway have historically strong economic ties, which have translated into tangible projects benefiting both economies. H.E. Dr. Al-Mashat outlined that the new partnerships with Scatec enhance active cooperation between the public and private sectors and development partners, aiming to promote green transformation. She noted Scatec's contribution to the implementation of the Benban Solar Park, one of the largest solar parks in the world, and the first green hydrogen plant in the Suez Canal Economic Zone, in cooperation with the European Bank for Reconstruction and Development and other partners. H.E. Dr. Al-Mashat also pointed to the efforts of the Ministry of Planning, Economic Development, and International Cooperation in continuing to support international partnerships and mobilize local and international financing to promote green transformation in Egypt and increase the number of environmentally friendly projects. She pointed out that the cooperation portfolio with Scatec includes a number of projects under the energy sector of the "NWFE" program, including the green hydrogen project in Egypt, the green ammonia production project in Damietta, the 1 GW solar power project with battery energy storage solutions (BESS), and a 1 GW solar power plant for the aluminum complex in Naga Hammadi. Egyptian-Dutch Relations On another note, H.E. Dr. Rania Al-Mashat met with H.E. Ms. Pascalle Grotenhuis, Netherlands' Vice Minister for International Development, to discuss strengthening Egyptian-Dutch relations and developments in the partnership between the two countries. During the meeting, Dr. Rania Al-Mashat affirmed that Egypt and the Netherlands have deep-rooted political, cultural, and economic relations spanning several decades. These relations have witnessed significant momentum and growing cooperation at various levels in recent years. H.E. Dr. Al-Mashat noted that the economic cooperation between the two countries has been an important axis in bilateral relations, with the Netherlands providing over 407 million Euros in development financing to Egypt since 1975. This assistance has contributed to supporting many vital sectors, including agriculture and irrigation, health and social affairs, transport, electricity, housing, tourism, education, and local development. She stated that the Netherlands is one of Egypt's main trading partners within the European continent, with bilateral trade amounting to approximately one billion Euros annually. Both sides aim to expand this cooperation and diversify its areas, especially given the available opportunities for economic integration between the two countries. H.E. Dr. Al-Mashat highlighted the "Orange Corners" program, implemented in cooperation with the Dutch side and the private sector, to support entrepreneurs in the Nile Delta and Upper Egypt governorates. After the success of the first three-year phase, the program is now in a new cycle extending from 2024 to 2028, reflecting the shared interest of both countries in achieving inclusive economic growth and providing job opportunities for youth. The two sides also reviewed developments in cooperation in the fields of water and climate following the Memorandum of Understanding signed between the Egyptian and Dutch governments in October 2024, to enhance cooperation in coastal resource management and adaptation to climate change. Distributed by APO Group on behalf of Ministry of Planning, Economic Development, and International Cooperation - Egypt.

United States Energy Association (USEA) Chief Executive Office (CEO) Mark W. Menezes to Bring United States (U.S.) Energy Expertise to African Energy Week (AEW) 2025 Stage
United States Energy Association (USEA) Chief Executive Office (CEO) Mark W. Menezes to Bring United States (U.S.) Energy Expertise to African Energy Week (AEW) 2025 Stage

Zawya

time13 hours ago

  • Zawya

United States Energy Association (USEA) Chief Executive Office (CEO) Mark W. Menezes to Bring United States (U.S.) Energy Expertise to African Energy Week (AEW) 2025 Stage

Mark W. Menezes, President and CEO of the United States Energy Association (USEA), joins a roster of high-level speakers at this year's African Energy Week (AEW): Invest in African Energies 2025 conference – taking place from September 29 to October 3 in Cape Town. Bringing decades of experience bridging public and private sector energy leadership, Menezes's participation at AEW: Invest in African Energies 2025 underscores the U.S.'s enduring commitment to supporting Africa's energy transformation through strategic partnerships, technical assistance and investment facilitation. At the helm of the USEA, Menezes oversees the Energy Utility Partnership Program (EUPP), a flagship initiative supported by the U.S. Agency for International Development, which supports national utilities and energy institutions across sub-Saharan Africa in expanding access to electricity, integrating renewable energy, improving grid stability and strengthening institutional capacity. The USEA currently operates in more than a dozen African countries, with long-standing partnerships in Uganda, Kenya, Tanzania, Senegal, Djibouti and Ethiopia as well as across regional power pools like the Southern African Power Pool (SAPP), Eastern Africa Power Pool and the West Africa Power Pool. AEW: Invest in African Energies is the platform of choice for project operators, financiers, technology providers and government, and has emerged as the official place to sign deals in African energy. Visit for more information about this exciting event. In Uganda, the USEA has partnered with the country's Uganda Electricity Generation Company, the Uganda Electricity Transmission Company and major distribution companies including Umeme and the Uganda Electricity Distribution Company. Through a wide-ranging support program, USEA has delivered significant results including the development of a national Energy Mix Diversification Strategy, the certification of asset management personnel and significant cost savings by replacing foreign contractors with locally trained hydropower maintenance teams. Meanwhile, in Kenya, the USEA supports utilities including the Kenya Electricity Transmission Company and other public and private entities through the East Africa Regional Transmission Planning Program. The initiative has helped develop the region's first integrated load flow planning model to strengthen cross-border energy planning between Ethiopia, Kenya, Tanzania, Rwanda and Burundi. The USEA has also been deeply engaged in Senegal since 2015, supporting the country's national electricity company SENELEC in managing a growing portfolio of energy projects through technical assistance in project management, procurement and power system modeling. In Ethiopia, the USEA played a key role in the drafting and passage of the country's Geothermal Resource Development Proclamation, which created the legal foundation for private investment in Ethiopia's vast geothermal potential. The USEA also helped Ethiopia Electric Power secure a $7.7 million grant through the African Union Commission's Geothermal Risk Mitigation Facility to advance development of the Alalobeda geothermal field. Meanwhile, the USEA, in collaboration with the SAPP, facilitated executive exchanges, helped reform governance bylaw and supported the development of regional frequency and environmental guidelines aligned with international standards. As such, AEW: Invest in African Energies 2025 is set to serve as a critical platform for the USEA to deepen its partnerships with African utilities, regulators and private sector stakeholders. As Africa continues to balance the urgent need for energy access with long-term sustainability and industrialization goals, the USEA's technical support, training programs and planning tools offer frameworks for reform and investment readiness. 'Through the USEA and programs like EUPP, African countries are building stronger, smarter and more resilient energy systems. AEW: Invest in African Energies 2025 will provide the ideal forum to accelerate this momentum,' states Tomás Gerbasio, VP of Commercial and Strategic Engagement, African Energy Chamber. Distributed by APO Group on behalf of African Energy Chamber. About Mark W. Menezes: Mark W. Menezes is President and CEO of the United States Energy Association, representing 150 members across the U.S. energy sector. A former U.S. Deputy Secretary and Under Secretary of Energy, he managed a $34 billion budget and oversaw national labs, nuclear programs, and major energy initiatives. Menezes has held senior roles at Berkshire Hathaway Energy, in Congress as Chief Counsel for the House Energy&Commerce Committee, and as a partner at Hunton&Williams LLP. He founded Global Sustainable Energy Advisors and teaches energy law at Georgetown. He holds degrees from LSU and is licensed in D.C., Texas, and Louisiana.

Angola's National Oil, Gas & Biofuels Agency (ANPG) Drives Ambitious Investment Strategy, Joins African Energy Week (AEW) 2025 as Diamond Partner
Angola's National Oil, Gas & Biofuels Agency (ANPG) Drives Ambitious Investment Strategy, Joins African Energy Week (AEW) 2025 as Diamond Partner

Zawya

time15 hours ago

  • Zawya

Angola's National Oil, Gas & Biofuels Agency (ANPG) Drives Ambitious Investment Strategy, Joins African Energy Week (AEW) 2025 as Diamond Partner

Angola's upstream regulator the National Oil, Gas&Biofuels Agency (ANPG) has joined Africa's largest energy event – African Energy Week (AEW): Invest in African Energies – as a Diamond Partner. The ANPG's participation comes as Angola witnesses a $60 billion investment drive across its upstream oil and gas industry between 2025 and 2030, led by a series of ambitious exploration and production projects. As the country strives to sustain oil production above one million barrels per day (bpd) while diversifying the industry through non-associated gas development, AEW: Invest in African Energies 2025 will serve as a vital platform for advancing investment across Angola's blocks. Angola's upstream capital expenditure drive is largely accredited to the ANPG's multi-year licensing strategy – launched in 2019 -, which laid the foundation for greater investment in both brownfield and greenfield blocks. Through this strategy, the ANPG aims to award 50 concessions by 2025, with 30 new concessions already awarded to date. Currently, the ANPG is preparing to launch its next licensing round in 2025, offering ten blocks for investment in the offshore Kwanza and Benguela basins. At AEW: Invest in African Energies 2025, insights into this licensing strategy will support future investments in Angola. AEW: Invest in African Energies is the platform of choice for project operators, financiers, technology providers and government, and has emerged as the official place to sign deals in African energy. Visit for more information about this exciting event. Beyond the multi-year licensing strategy, the ANPG has introduced a series of flexible investment structures that enable operators to invest in Angolan blocks out of the confines of traditional bid rounds. Through its permanent offer program, the ANPG has enticed spending across blocks that have not been awarded under the bid rounds. At present, up to 11 blocks are available on direct negotiation. Meanwhile, the country also launched five marginal fields for investment in 2024. These fields are suited for smaller players seeking near-term production and are situated in producing blocks with proven petroleum systems. The ANPG also introduced an Incremental Production Initiative in 2024, aimed at enticing investment in producing and maturing assets. The program features improved fiscals for operators seeking to reinvest in ageing assets and has already yielded positive results. Energy major ExxonMobil, for example, made a discovery at the Likember-01 well in 2024. This find represented the first under the initiative. These investment structures have laid the groundwork for billion-dollar projects in Angola. Between 2025 and 2028, the country expects several major projects to come online. These include the Cabinda Oil Refinery (2025); the Agogo Integrated West Hub Development (2025); the New Gas Consortium's non-associated gas project (2026); and the Kaminho Deepwater Development (2028). The country is also spearheading onshore exploration with the aim of revitalizing production across inland basins. A range of onshore contracts have been signed by the ANPG and international operators in recent months, covering strategic acreage in the onshore Kwanza and Lower Congo basins. The ANPG also signed deals with XTG and ReconAfrica for exploration rights in the frontier Etosha-Okavango basin, with the companies targeting play-opening discoveries. As sub-Saharan Africa's second largest oil producer, Angola is also making forays into non-associated gas development. With the majority of the country's gas developed through associated projects, the country is targeting gas-focused exploration wells under efforts to enhance feedstock for the Angola LNG plant, increase LPG production and support long-term economic growth through gas-to-power, petrochemicals and job creation opportunities. In July 2025, project partners at Block 1/14 in the Lower Congo basin made a new gas discovery at the Gajajeira-01 exploration well. Initial assessments suggest reserves of up to one trillion cubic feet of gas and up to 100 million barrels of associated condensate. An upcoming Gas Master Plan – offering a comprehensive guide to investing in Angola's gas industry – is expected to further support discoveries of this nature, affirming the country's position as a major gas producer. 'The ANPG's investment strategy is one that should be replicated across various African countries. It's multi-year licensing round offers recurring opportunities for companies to invest in onshore and offshore blocks while its permanent offer program introduces flexibility for operators. Marginal fields entice smaller players to invest while incremental production encourages spending in producing assets. This strategy has already led to large-scale projects and will continue to strengthen Angola's oil and gas market for years to come,' states Tomás Gerbasio, VP Commercial and Strategic Engagement, African Energy Chamber. Distributed by APO Group on behalf of African Energy Chamber.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store