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Downtown Aurora road, sidewalk still closed after bricks fell off building over the weekend

Downtown Aurora road, sidewalk still closed after bricks fell off building over the weekend

Chicago Tribune6 days ago
One side of the sidewalk and roadway on Galena Boulevard in downtown Aurora remained closed Monday after bricks fell off a nearby building over the weekend.
On Saturday at around 6 p.m., reports came into the city about bricks falling off the building at 102 and 104 E. Galena Blvd, according to Aurora Director of Development Services Josh Ream. He said about 200 bricks fell from the building's face, but the damage did not appear to be structural, and no injuries were reported.
At the time of the incident, 11 apartments and two businesses were evacuated, Aurora police said in a Facebook post Saturday evening. The sidewalk outside those two businesses, Superjumbo Records and Leon's Barber Shop, remained closed on Monday.
The two lanes of traffic closest to the building, which head toward Stolp Island, were also closed between Broadway and Lasalle Street on Monday.
The sidewalk and those two lanes are expected to stay closed until scaffolding is put up on the site, according to Ream. He said the sidewalk is set to open alongside one of the two closed lanes before the end of this week, with the other lane being reopened sometime in the following weeks.
The bricks that fell from the building were part of a nonstructural outer layer that did not appear to be connected to the main body of the building, Ream said.
Codes have changed since the construction of the building, and now that design would not be allowed, he said.
Once the scaffolding is up, city staff, an engineer and a mason are expected to look at the damage to determine how to best repair the building, according to Ream. He said the outer layer of bricks may need to be taken off entirely or the fallen bricks may just be replaced, depending on what is found.
The main entrance to the residences in the building, along with the main entrances to the two businesses, remain closed because of the closed sidewalk. Ream said there is a back entrance that residents can use, but that the scaffolding needs to go up to create a safe pedestrian pathway so the businesses can reopen.
Similar incidents have happened in the past. In 2019, bricks fell from the nearby Elmslie Building on the southwest corner of Galena and Broadway, which similarly did not hurt anyone, according to past reporting.
According to Ream, this is not an unusual occurrence in downtown Aurora due to the age of the buildings and the construction methods used at the time.
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What happened when Mark Zuckerberg moved in next door
What happened when Mark Zuckerberg moved in next door

Boston Globe

time11 hours ago

  • Boston Globe

What happened when Mark Zuckerberg moved in next door

Since his arrival 14 years ago, Crescent Park's neighborhood tranquility and even many of its actual neighbors have vanished. Residents hardly ever see the Facebook founder, now worth about $270 billion, but they feel his presence every day. Zuckerberg has used Edgewood Drive and Hamilton Avenue like a Monopoly game board, spending more than $110 million to scoop up at least 11 houses. He has offered owners as much as $14.5 million, double or even triple what the homes are worth, and neighbors have seen one family after another leave. Get Starting Point A guide through the most important stories of the morning, delivered Monday through Friday. Enter Email Sign Up Several of his properties sit empty in a notoriously crunched housing market. He has turned five of them into a compound with a main house for him; his wife, Priscilla Chan; and their three daughters, along with guest homes, lush gardens, a nearby pickleball court and a pool that can be covered with a hydrofloor. A seven-foot statue depicting Chan in a silver, flowing robe that Zuckerberg commissioned last year sits on the property. Advertisement The compound is encircled by a high row of hedges, and there is no such thing as knocking on the front door to borrow a cup of sugar. One of the unoccupied buildings is used for entertainment and as a staging ground for outdoor parties. Advertisement Another property has been used for the past few years as a private school for 14 children, even though that is not an allowable use of a house in the neighborhood under city code. Six adults, including four teachers, worked there this past school year. Underneath the compound, Zuckerberg has added 7,000 square feet of space -- cavernous areas that his building permits refer to as basements, but that his neighbors call bunkers or even a billionaire's bat cave. The work has led to eight years of construction, filling the streets with massive equipment and a lot of noise. A security camera at a house owned by Mark Zuckerberg. LOREN ELLIOTT/NYT Zuckerberg has also brought intense levels of surveillance to the neighborhood, including cameras positioned at his homes with views of his neighbors' property. He has a team of private security guards who sit in cars, filming some visitors and asking others what they are doing as they walk on public sidewalks. Aaron McLear, a spokesperson for Zuckerberg and Chan, said the couple tried hard to do right by their neighbors. Meta requires heavy security for its chief executive, he said, because of specific, credible threats. Cameras are not trained at neighbors, and they adjust them when asked, he said. The family's staff provides neighbors with notice of potentially disruptive events and gives them a contact's phone number to report problems, he said. Staff members are reimbursed for ride shares to encourage them not to park their own cars in the neighborhood. 'Mark, Priscilla and their children have made Palo Alto their home for more than a decade,' McLear said. 'They value being members of the community and have taken a number of steps above and beyond any local requirements to avoid disruption in the neighborhood.' Advertisement Zuckerberg's expansion in Crescent Park was revealed through interviews with nine neighbors, seven of whom would not speak publicly for fear of retribution, as well as a review of building permits, affidavits, certificates of formation of limited liability companies, home deeds, recordings of local commission meetings, and emails between neighbors and city officials. The gated entrance to a house owned by Mark Zuckerberg. LOREN ELLIOTT/NYT Zuckerberg has laid claim to the neighborhood as tech billionaires have made headlines for increasingly brazen shows of their wealth. Jeff Bezos launched his fiancee, Lauren Sánchez, and other women into space on a Blue Origin flight before taking over Venice, Italy, for the couple's wedding. Elon Musk has created a compound in Texas for his numerous children and their mothers, and Marc Benioff has been buying up a wide swath of the Big Island of Hawaii. But few know firsthand the decade-long disruption, noise, surveillance and uncertainty one extremely rich person can create better than the neighbors in Crescent Park. 'No neighborhood wants to be occupied,' said Michael Kieschnick, whose home on Hamilton Avenue is bound on three sides by property owned by Zuckerberg. 'But that's exactly what they've done. They've occupied our neighborhood.' Kieschnick and some of his neighbors are angry with Zuckerberg for taking over Crescent Park rather than building a compound in a nearby town with far more space, as other tech titans have done. Atherton, Los Altos Hills, Portola Valley and Woodside are known for large, gated estates for wealthy people seeking space and privacy. Advertisement Michael Kieschnick at his home on Hamilton Avenue, which is bound on three sides by properties owned by Mark Zuckerberg. LOREN ELLIOTT/NYT But they are also angry with the city of Palo Alto. In 2016, a key city board rejected Zuckerberg's application to build a compound, and he withdrew it. But the city then allowed him to create it anyway, just more slowly and piecemeal. The city has been told by neighbors for years that Zuckerberg is operating a private school in a house but has done little to address it. Just the other day, the Police Department provided signs to affix to trees, creating a long tow-away zone on the public road, blocking neighbors from parking their own cars there for five hours on a Wednesday evening. The reason, Kieschnick said he learned, was that Zuckerberg was hosting a backyard barbecue and the police had assigned its officer in charge of dignitaries to assist him. To the neighbors, it feels as if city officials and police officers give extreme deference to Zuckerberg at the expense of everybody else. 'Billionaires everywhere are used to just making their own rules -- Zuckerberg and Chan are not unique, except that they're our neighbors,' Kieschnick said. 'But it's a mystery why the city has been so feckless.' Kieschnick is a co-founder of a cellular phone company and now works as a green energy advocate. His phone company founded a political action committee to support candidates who fight climate change. He said that Zuckerberg, through his staff, had offered to buy his house. But he said he loved his home of more than 30 years and was daunted by the thought of moving. So far, his answer has been no. The Compound Zuckerberg has been on a big real estate buying and selling spree. In 2022, he sold his seven-bedroom home near Dolores Park in San Francisco for $31 million after creating a similar disruption with construction in that neighborhood. Advertisement He owns 2,300 acres on the Hawaiian island of Kauai, where he is building a compound with two mansions, tree houses connected by rope bridges and an underground shelter. He is building a third compound on the shores of Lake Tahoe and this year paid $23 million in cash for a 15,000-square-foot mansion in Washington, D.C. But his home base has long been Palo Alto. His entry into Crescent Park began in 2011 when he purchased a 5,600-square-foot home on Edgewood Drive. The local heritage society says the house is the oldest one in Palo Alto. It sits just 3 miles from Meta headquarters at 1 Hacker Way in Menlo Park. At first, neighbors mostly shrugged. In Palo Alto, heavyweights in the tech industry have long been part of the landscape. Hewlett-Packard was founded in a garage about a mile away, and the seeds of Google sprouted nearby at Stanford. Steve Jobs, the founder of Apple, lived a quiet life in Palo Alto. But neighbors grew concerned when Zuckerberg started purchasing more property. In 2012 and 2013, he spent more than $40 million buying four more houses that form an L-shape around his first one. He resumed his spending spree in 2022, buying six more homes, including four in the past 15 months. The purchases fly under the radar because they are made with limited liability companies, each time with a different nature-themed name, such as Pine Burrow or Seed Breeze. Zuckerberg usually requires sellers to sign nondisclosure agreements, neighbors who are friendly with the sellers said. Advertisement His appetite for more Crescent Park property is so well known that in the three most recent home sales, the owners approached him offering to sell, his spokesperson said. Some of the homes are empty and need repairs, while others are housing extended family members of Zuckerberg and Chan. In 2016, Zuckerberg asked Palo Alto for permission to demolish the four homes that border his main family house and rebuild them much smaller with big basements. City officials had approved it, but because it involved construction on three or more properties at once, the municipal code required that the project go before the Palo Alto Architectural Review Board. Peter Baltay, a Palo Alto architect who was then a member of the review board, said he found the proposal odd, so he went to the site to see it in person before casting a vote. He said a security guard approached him and asked what he was doing. 'I said, 'I'm standing on the sidewalk looking at this project for review.' He said, 'Well, we'd appreciate it if you could move on,'' Baltay recalled. 'I was pretty shocked by that. It's a public sidewalk!' Zuckerberg did not attend the meeting, but an architect, a builder and an arborist he had hired tried to convince the board that they were not removing single-family housing stock. The board did not buy it. Baltay during the meeting said he found it 'a real shame' that four beautiful homes were being demolished so a wealthy person could have a giant estate complete with a movie theater in the middle of an already established neighborhood. The board quashed the plan back then, but Zuckerberg moved ahead with it anyway -- just more slowly, one or two homes at a time, avoiding going back before the review board. The city has approved 56 permits for Zuckerberg's properties, its online permit search system shows. He demolished three homes completely and built smaller ones in their place, and performed a major remodel on the fourth. He filled in pools, creating one large central garden. The permits show the work includes wine storage, a fountain, a guesthouse, courtyards, a pool house and a storage shed connected by a trellis, and a movable floor on the remaining pool to allow the water to be covered for safety reasons or parties. Meghan Horrigan-Taylor, a spokesperson for the city of Palo Alto, said there was no preferential treatment in granting the permits, and the work was compliant with city code. 'The city does not regulate who can buy nearby or adjacent properties, whether on the open market or privately,' she said. Greer Stone, a member of the Palo Alto City Council who lives near Crescent Park, said the city has followed the letter of its own code but not the spirit in allowing Zuckerberg to take over a neighborhood. Stone said he was working on legislation to address the problem. 'He's been finding loopholes around our local laws and zoning ordinances,' Stone said of Zuckerberg. 'We should never be a gated, gilded city on a hill where people don't know their neighbors.' Mark Zuckerberg and his wife, Priscilla Chan, at President Trump's inauguration at the Capitol in Washington on Jan. 20. KENNY HOLSTON/NYT The Disruption When Zuckerberg and Chan first made plans for their compound about 10 years ago, they held a meeting for roughly 20 neighbors in the kitchen of their Edgewood home. They presented their vision of the project and assured the neighbors they would provide off-site parking for workers and would not tear down any homes, recalled Kieschnick, who attended the meeting. Both of those promises were broken, he said. The couple's spokesperson said no such promises had been made. In all, eight years of construction ensued. It has largely stopped over the past several months, but neighbors are still bitter and expect more to come. They said their driveways had been blocked, their tires flattened by construction debris and their car mirrors knocked off by equipment. Neighbors said workers regularly parked cars and ate lunch in front of their homes. Zuckerberg, the workers told them, wanted the frontage of his home on Edgewood kept clear. Occasionally, numerous trucks rumble in, delivering food, decorations and furniture for parties. Sometimes, the street is blocked for days, neighbors said. Those on Hamilton said their road was used as the compound's shipping and receiving dock, and parking lot. Peter Forgie, a retired lawyer who has lived in the Crescent Park neighborhood for 20 years. LOREN ELLIOTT/NYT Party time usually includes valet parking for partygoers in gowns and tuxedos, or costumes if the theme calls for them, neighbors said. The music is often loud, sometimes prompting complaints to the nonemergency police line. Neighbors said they did not usually get a response. Zuckerberg and Chan held their wedding at the property. In October, they held a disco party there, Zuckerberg in white pants and a gold chain and Chan in sequined gold pants and a one-shouldered top. 'Disco queen wanted a party,' Zuckerberg wrote on Instagram. Smaller events, including those for Meta employees, neighbors said, take place more frequently. In late July, when police provided the free signs to affix to trees, three big, dark vans stopped in front of the compound. Scores of people, mostly young men in hoodies, filed out and into the compound. Security guards stood outside, eyeing passersby. Peter Forgie, a retired lawyer who has lived in Crescent Park for 20 years, said he and his partner have long had an open-door policy for their neighbors, welcoming them over and giving gifts when people move in or have babies. None of that has worked on Zuckerberg. 'We tried to bring him into the fold,' Forgie said. 'It's been rebuffed every time.' Kieschnick said when Zuckerberg bought the home next door, Zuckerberg's staff members informed him the wooden fence that separated the two homes -- and had a gate for children to scurry through -- did not meet Facebook standards. It has since been rebuilt twice, thicker and taller each time, he said. He said the staff also installed security cameras in Zuckerberg's garden looking into his own garden. When he threatened to install cameras in his own yard looking into Zuckerberg's property, employees promptly took them down. Zuckerberg's staff has made some accommodations. The security guards now sit in quiet electric vehicles rather than in louder gas-powered cars. Zuckerberg does not attend the annual block parties, which are very small these days, but he did send an ice cream cart to the last one. And his staff has sent gifts to neighbors when the racket has gotten particularly loud, including bottles of sparkling wine, chocolates and Krispy Kreme doughnuts. One memorable gift delivery? Noise-canceling headphones. This article originally appeared in

LI franchisees of Dickey's Barbecue Pit roast chain for money woes in scathing lawsuit: ‘Worst financial decision I ever made'
LI franchisees of Dickey's Barbecue Pit roast chain for money woes in scathing lawsuit: ‘Worst financial decision I ever made'

New York Post

time16 hours ago

  • New York Post

LI franchisees of Dickey's Barbecue Pit roast chain for money woes in scathing lawsuit: ‘Worst financial decision I ever made'

This place turned out to be a money pit. A national barbecue chain is being taken to court by numerous franchisees for allegedly misleading them with claims of sweet profits that turned out to be all smoke and mirrors — and several New York based investors say they are among those who got their nest eggs roasted. 'It was the worst financial decision I ever made,' said Scott Raifer, of his decision to buy a Dickey's Barbecue Pit franchise and open it in Freeport, Long Island. 3 National barbecue chain Dickey's Barbecue Pit is being taken to court by franchisees over misleading claims. Facebook/Dickey's Barbecue Pit – Freeport Raifer said he is now $500,000 in debt and facing foreclosure on his home after taking out a Small Business Administration loan to open the eatery in December 2020 during the COVID-19 pandemic. It closed in June 2022 — less than two years later. 'I was under the incorrect assumption that we were in business together — if I did well, they did well,' said Raifer, 58, of Plainview. 'I learned that if they did well, it was at the franchisee's expense.' Raifer said he felt pressured by the company to get the location 'up and running' quickly. An estimate from a Dickey's-preferred construction vendor, he said, was 'triple the price' of what he ultimately paid after hiring his own contractors. 'I spent half a million dollars building the place,' said Raifer, who is not part of the lawsuit and has not brought legal action against the company citing lack of resources. Raifer said the $16,000 smoker he bought from a Dickey's-approved vendor repeatedly malfunctioned. When he emailed the company for guidance in January 2021, he said he was reprimanded for including senior executives on the message. 'When I told them that I wanted to sell, they said most of their stores sell for $25,000,' Raifer said. 3 Long Island franchisee Scott Raifer sent an email about the $16,000 smoker he bought from a Dickey's-approved vendor repeatedly malfunctioning, and was reprimanded for including senior executives on the message. Facebook/Dickey's Barbecue Pit – Freeport He said he reached a breaking point when Dickey's headquarters took over his online menu and kept items listed after he had run out, creating confusion for delivery drivers and online customers — a claim the company denies. 'I ended up closing and walking away,' Raifer said. 'Now I owe all this money and I'm losing my house.' Jerry Stephan, another former franchisee, opened a 2,150-square-foot Dickey's location in Centereach, Long Island, in September 2020. A 2018 article on Dickey's corporate website announced that Stephan planned to 'bring 21 locations to New York state.' After paying approximately $20,000 to buy into the franchise, Stephan, a construction contractor, said Dickey's later backed out of the store development deal without explanation. 'They got amnesia and said they weren't allowed to set up the agreement we had legally, so they circumvented that,' Stephan said. 'I was going to build and get a piece of all the other stores. I was planning on that for retirement.' Stephan, who previously owned Long Island's first Quiznos sandwich shop, said the requirement to buy from Dickey's approved vendors and pay marketing fees — which he said yielded little actual promotion — cut into his bottom line. 'I bought stuff through their distributor that was much cheaper elsewhere,' he said. 'Their franchise agreement is ironclad. They've got you by the horns.' Every morning, the NY POSTcast offers a deep dive into the headlines with the Post's signature mix of politics, business, pop culture, true crime and everything in between. Subscribe here! Stephan considered legal action but instead sold his location for 'half' of what he believed it was worth. 'If franchisees budget $500,000 and it costs $800,000 to open, they rack up credit card debt, take second mortgages, and are destined to fail by the time they open,' said Keith Miller, a franchise advocacy consultant. Dozens of Dickey's franchisee's nationwide have filed lawsuits and complaints to the Federal Trade Commission stating the company made false or misleading statements or omitted facts in a prospectus and franchise registration application materials. Some 'pit owners' say they fell so far into debt they closed their shops in less than a year and others owe creditors as much as $1,000,000, according to the New York Times. 3 Dickey's CEO Laura Rea Dickey said Stephan was released from his development deal after failing to meet 'benchmarks' at his store that would have moved him 'beyond being an owner-operator of his own locations.' Instagram/@lauradickeyceo On July 24, the Securities Commissioner within the Maryland Attorney General's office ruled that Dickey's made an improper disclosure by not including contact information for past franchisees on Financial Disclosure Documents in 80 cases. The ruling was separate from the suit. Former franchisees said they were required to pay monthly royalties of 5% and marketing fees of 4% — amounts experts say are on the high end of industry standards. Dickey's said they charge a 'standard 6 percent for royalties and 3% for marketing.' 'Royalties and marketing fees take a nice chunk of your profit,' said Jason Kaplan, CEO of JK Consulting, which advises restaurant owners worldwide. 'The issue becomes making the numbers work without that money.' Raifer, Stephan, and other former operators said they hope speaking out will bring more transparency to the franchise industry. Dickey's CEO Laura Rea Dickey said Stephan was released from his development deal after failing to meet 'benchmarks' at his store that would have allowed him to 'move beyond being an owner-operator of his own locations.' She also mentioned that Raifer's store had received poor online customer feedback and low scores in company audits. Dickey's said it does not collect commissions from the sale of equipment or goods to franchisees. Not all franchisees are unhappy. Gary Mulligan, who owns a Dickey's location in Whiting, New Jersey, said he invested $700,000 in his store and is satisfied with the partnership. 'Dickey's is very responsive to me,' Mulligan said. 'I feel like they're family.'

The American Click: How Facebook Likes Influence Shop-Based Content in the USA
The American Click: How Facebook Likes Influence Shop-Based Content in the USA

Time Business News

time18 hours ago

  • Time Business News

The American Click: How Facebook Likes Influence Shop-Based Content in the USA

You'd be forgiven for thinking likes on Facebook are dead. Public counters are mostly hidden. Comments and shares steal the spotlight. But when it comes to Facebook's Shop-integrated content—especially in the U.S.—likes still matter. A lot. In a space where algorithmic trust and consumer psychology overlap, likes act as subtle validators. They hint at popularity, legitimacy, and relevance. And when your Shop post appears in a scroller's feed beside sponsored competitors, those tiny thumbs-up can be the difference between a bounce and a click. So, why do Facebook likes still hold influence in the USA's evolving social commerce landscape? And where does the practice of buying likes (yes, including the USA Facebook likes ) fit into this ecosystem of credibility and conversion? American consumers have grown suspicious of overly-polished digital storefronts. But they also crave social proof. On Facebook, where familiarity fuels decisions, likes still work as frictionless validators. Especially in Shop-linked content, likes create what marketers call perceived traction . It's a psychological nudge: 'If others liked it, maybe I should care too.' This matters even more when you're introducing a product to a new audience—likes can offset skepticism by suggesting community approval. For small brands trying to gain visibility in a saturated feed, even 100 likes from the real US-based user accounts can be enough to make a product post feel 'seen.' That's why many emerging sellers quietly purchase US likes for Facebook—to simulate momentum while their organic base builds slowly. The Facebook Shop ecosystem is built to reduce steps between discovery and purchase. But the system still leans heavily on engagement metrics—likes included—for algorithmic placement. That means more likes can translate into higher visibility, especially among local and demographically-targeted audiences. In the U.S., where mobile-driven shopping and community-focused buying trends dominate, these micro signals feed the machine. A product with zero engagement looks risky. But one with 45 USA likes on Facebook, even passively earned (or purchased), feels more viable. It's not just about visibility. It's about inertia. If the post looks active, users are more likely to tap. Let's be clear—buying likes is controversial. But it's also widely practiced. And when executed carefully (read: not in bulk, not with bots, not overnight), it can function as reputation scaffolding. Not manipulation, but social proof buffering. The phrase buy USA Facebook likes trends for a reason. U.S.-based likes carry more algorithmic and psychological weight for American shoppers. A buyer in Austin is more likely to trust likes from a familiar geographic sphere than random names with no visible relevance. It signals proximity, which implies legitimacy. Of course, the danger lies in misuse: overdoing it, mixing in low-quality engagement, or using services that don't match the intended audience. Authenticity still matters. But buying likes isn't inherently inauthentic—it depends on the execution and the intent. Facebook's current content-ranking model blends user interest, post engagement, and post type. While video and carousel posts generally get priority, Shop-integrated content that garners early interaction—including likes—gets nudged further. For new or mid-tier sellers, that nudge can make or break reach. Especially when the budget for boosting posts is limited. Buying a small batch of Facebook likes from the USA users can kickstart an algorithmic feedback loop: higher engagement = higher ranking = more organic reach. This matters most during time-sensitive promotions or product drops, where a stall in the first hour can mean invisibility for the rest of the campaign. Not all likes are created equal. Facebook knows this. And increasingly, so do consumers. That's why many growth-focused marketers now avoid generic like-buying packages that deliver irrelevant or foreign accounts. If your brand is U.S.-centric, choosing likes from the US-based users isn't just preferable—it is necessary. They align your visible metrics with your actual audience, which makes retargeting and lookalike ad strategies more effective. It also helps avoid red flags. A Facebook post about handmade jewelry in Kansas getting 700 likes from Southeast Asia? That's a trust-breaker. Buying USA Facebook likes—in moderation—avoids this pitfall. One site that consistently stands out in this space is . Operating since the early 2010s, fbskip has built a reputation as a reliable source of real Facebook and Instagram likes, with specific options for USA-based engagement. Their services are designed for authenticity—not inflated numbers—and offer a spectrum of targeted packages to suit small sellers and established brands alike. Whether you're aiming to grow gradually or just need a small boost for a new campaign, their user-friendly platform makes it easy to explore ethical, real-user interaction. The short answer: yes, but indirectly. Likes influence perception. Perception influences click-through. Click-through influences Facebook's ranking of your content. And higher-ranked posts get more Shop traffic. For small businesses without a dedicated content team or ad strategist, likes become the cheapest form of engagement signaling. They don't guarantee conversion. But they improve the context in which a decision is made. Boutique beauty brands use likes to add weight to skincare routine videos. Local fashion resellers tag U.S. likes to make their story highlights more trustworthy. Indie bookstores post seasonal product shots and seed them with 30–50 USA likes to increase story impressions. Subscription coffee startups rely on steady Facebook likes from the USA users to boost organic reach for their bundle promotions. In each case, likes act not as clout, but as contextual validators. They reassure, without needing to impress. Buying US Facebook likes can improve trust and geo-relevance. Organic reach often favors posts with early engagement—including likes. Shop-integrated content performs better when supported by visible validation. Avoid bulk packages from unrelated regions—they risk undermining credibility. USA likes on Facebook posts help build retargeting audiences within the U.S. market. Use likes to frame perception, not fake popularity. The keyword buy Facebook likes USA on Google and the offers you find there should be viewed as a tactic, not a strategy. In the U.S. retail content space, where Facebook still drives discovery and trust, likes are not dead currency. They're shorthand. A sign that others noticed. A sign that maybe, just maybe, this post is worth clicking through. That doesn't mean every brand should buy Facebook likes. But dismissing them outright? That's ignoring one of the few metrics Facebook still lets users see and interpret. For Shop-based content, especially among U.S. audiences, likes remain part of the buying funnel—quietly, invisibly, but decisively. Because in the era of scrolling commerce, the American click doesn't come from nowhere. It follows a signal. And sometimes, that signal looks like a thumb. TIME BUSINESS NEWS

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