How Sustainability is Reshaping the Motorsports Industry

Japan Forward

5 days ago

Sustainability and motorsports? At first glance, the two words seem almost incompatible. After all, auto racing has long been synonymous with speed, roaring engines, and clouds of carbon emissions.
But a championship born in Britain is turning that perception on its head. Launched in 2014, Formula E is the world's first all-electric, single-seater motorsport, demonstrating that top-tier performance and environmental responsibility can go hand in hand.
Designed to accelerate innovation in electric mobility, the series has become a global testbed for sustainable technologies. From tire recycling to low-emission logistics and clean energy use, Formula E sets a new benchmark for green racing.
Amplifying this revolution are Japanese firms, harnessing the sport's platform to showcase cutting-edge technologies.
Yamaha Motor Company Ltd, known for its motorcycles and robotics, has partnered with Team Laura Yamaha ABT to supply electric powertrains used to propel race cars. They also provide advanced energy management systems to extend range and enhance efficiency in electric vehicles.
Teijin Limited, a leader in advanced materials and chemicals, is another example. Utilizing aramid technology, the company provides Team Envision with flame-resistant racing suits that withstand temperatures up to 400°C. Teijin's Tenax™ carbon fiber is also used in the world's first two-seater Formula E car, offering a lighter, more energy-efficient structure without compromising strength or speed. Team Envision showcases its race car and suit at an event in Tokyo. (©Kenji Yoshida)
Meanwhile, TDK Corporation, a multinational electronics company, is collaborating with NEOM McLaren to deliver components like multilayer ceramic chip capacitors (MLCCs), voltage control systems, and temperature sensors. These technologies are crucial for regulating power and minimizing heat and signal interference under the extreme demands of electric racing.
Leveraging the high-stakes environment of motor racing, these firms are stress-testing their equipment for real-world applications.
The push for sustainability in Formula E isn't limited to suppliers, however. Manufacturers and racing teams themselves are integrating climate action into their core missions.
Nissan Motor Corporation, the only Japanese automaker to field its own team, sees the championship as an extension of its electric vehicle strategy. "Formula E helps us accelerate transformation for road cars while promoting climate goals through specialized R&D and technical learning," said Tommaso Volpe, managing director of the Nissan Formula E team. Nissan's Tommaso Volpe signs an autograph for a fan in Tokyo (©Kenji Yoshida)
Nissan is joined by an expanding lineup, including Jaguar TCS Racing, which is leading the way in using recycled components and circular economy principles. Andretti Global is also contributing to the shift, partnering with Porsche to develop energy-efficient racing technologies.
Even teams not backed by traditional automakers are playing an important role. Envision Racing, based in Britain's Silverstone Park, is a notable one. Tag Heuer Porsche Formula E Team's garage at the Tokyo E-Prix. (©Kenji Yoshida)
In 2020, it became the first motorsports team to sign the United Nations Framework Convention on Climate Change Sports for Climate Action Framework, pledging to align its operations with the Paris Agreement. The team has operated with net-zero carbon emissions since its inception.
Envision also co-hosts the Race Against Climate Change summit in Tokyo alongside Teijin, bringing together industry leaders, investors, startups, and media to foster collaboration on climate solutions.
Despite the growing traction of electric motorsports, challenges remain. Public perception is one. Traditional racing fans often lament the lack of a deafening engine blast and the spectacle of burning fuel.
But Formula E insiders believe the sport's appeal lies elsewhere – namely, in its performance and trailblazing rules.
"The Gen4 car, launching at the end of next year, will nearly double the power of our current model," said Sylvain Filippi, Envision Racing's managing director. "We're getting closer to Formula One performance — but without the emissions."
For Filippi, the mission isn't about sacrifice, but innovation. "Most people want to maintain their lifestyles. The only viable path forward is breakthrough ideas and creativity." Team Envision's Sylvain greeting fans and sponsors at the Tokyo E-Prix in May (©Kenji Yoshida)
Another headwind on the horizon is the United States' withdrawal from the 2015 climate accord, a move that has raised fresh doubts about the future of coordinated global climate efforts.
To this, Nissan's Volpe remains unfazed. "These political decisions come and go. What matters is having a solid strategy that allows us to adapt," he said. "Formula E is still in a phase of significant growth. Not just for us, but for motorsport as a whole, and across all territories."
Formula E now boasts a near 400 million international fan base and is expected to continue its upward trajectory.
After completing the two-day race in Tokyo on May 17 and 18, the 11 Formula E teams will travel to four different cities to finish the season.
Author: Kenji Yoshida