Malcolm Stewart Partners with FXR Racing and Launches 27 Parallel Fishing Apparel Brand Backed by FXR Pro Fish
OAK BLUFF, Manitoba--(BUSINESS WIRE)--FXR Racing is thrilled to announce that Malcolm Stewart, 2016 250cc Supercross Champion and 450cc race winner, one of the most dynamic and respected riders in professional motocross and supercross, is officially joining the FXR Racing family for the 2025 season. Stewart will represent FXR's cutting-edge dirt bike gear throughout the remainder of his racing career, bringing his signature style and grit to the track in full FXR performance apparel.
In a move that blends his passion for racing and the outdoors, Stewart is also launching his own fishing apparel brand, 27 Parallel, in collaboration with FXR Pro Fish —FXR's performance fishing division. The brand will deliver premium gear designed for serious anglers who want comfort, protection, and a touch of Stewart's unmistakable personality.
'FXR has been pushing boundaries in motocross gear, and I'm hyped to be part of the team,' said Stewart. 'But this is bigger than racing. With 27 Parallel, I'm sharing another part of who I am—fishing has always been my escape, and now I get to create gear for people who love it as much as I do. Partnering with FXR Pro Fish made that dream a reality.'
27 Parallel is named after Stewart's iconic racing number 27 and the 27th parallel, which runs right through where he grew up—representing the intersection of two worlds: speed and serenity, throttle and tide. The debut collection will feature lightweight UV-protective shirts, hoodies, gloves, and headwear engineered for long days on the water, developed with the same performance-first mindset FXR is known for.
'Malcolm is one of the most authentic athletes out there,' said Milt Reimer, President of FXR Racing. 'He's as passionate about fishing as he is about racing, and that shows in everything he does. We're excited to support both sides of his lifestyle—on the track with FXR Racing and on the water with FXR Pro Fish and 27 Parallel.'
Fans can expect to see Stewart debuting FXR Racing gear at the first round of the AMA Pro Motocross Championship, while the 27 Parallel fishing apparel line is set to launch later this year. Both will be available online and through select FXR dealers.
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