The UAE has shown me the power of financial stability, says Chinese expat Sarah Dong

Khaleej Times

29-05-2025

Sarah Dong, managing partner of CEO Clubs UAE, has called Dubai home for nearly 18 years. For the Chinese expatriate, money isn't just a means to an end — it's 'divine', a relationship she likens to a marriage built on 'respect, love, and careful nurturing.' In this candid conversation with wknd., she reflects on the financial journey that shaped her, marked by discipline, evolution, and a deep sense of purpose.
If you had to use one word to describe money, what would it be?
Fuel: Money is the fuel that drives the economy, achieves dreams, and impacts lives.
If you had to write a letter to money, what would you say?
Dear Money, thank you for your generosity in helping me complete my education, travel, and fulfil my family and social responsibilities. You are divine, and I respect and use you carefully in both work and daily life.
You see your relationship with money as a 'marriage'. How do you think this relationship was formed?
Through pursuit, a honeymoon phase, and ongoing maintenance.
What lessons about money management did you learn from your mother?
I used to lend money and assist people freely, but now I realise it may not always be helpful to finance others without expecting a return. From her, I learned the importance of working hard and setting boundaries.
Who do you speak to about money matters, and is it something you consider taboo?
I discuss money matters with trusted individuals, and I don't consider it taboo — it's an essential part of life.
Who has taught you the most about financial management?
Books, social media, and financial experts have been my greatest teachers.
What do you think has been the most profound experience you've had so far in relation to money? What has it taught you?
Lending money and not getting it back taught me that money is divine and should be respected when used.
How has living in the UAE changed your relationship with and perception of money?
The UAE is a truly wealthy place where money supports living, business, and expansion. It has shown me the power of financial stability and growth.
If you could give your child or your younger self one piece of advice about money now, what would it be and why?
Save, manage assets wisely, and ensure money helps you grow more money. This creates a foundation for long-term financial security.
What do you value spending money on?
Gold, stocks, and property — investments that appreciate over time.
Do you long-term plan your finances, and if so, how?
Yes, I focus on property investments with an 8–10 per cent return to build wealth over time.
What is your long-term goal which is pegged to your finances?
Financial freedom is crucial. That's how I can strive to enjoy a balanced life and work on my own terms.
How much do you save each month?
As a business owner, my savings vary, but I prioritise reinvesting profits into growth opportunities.
How much do you plan to have by the time you are 65?
Enough to live comfortably, support my family, and continue investing in meaningful ventures.
Investing in property early on, which has provided consistent returns and long-term security.
Lending money without clear terms or expectations.