I tried Tesco's new Birthday Cake sandwich
The new Tesco cake is causing a divide, with some shoppers loving it, but others not so much.
So I thought I'd bite the birthday cake bullet and buy the new sarnie as part of my meal deal.
Tesco's Birthday Cake sandwich (Image: Newsquest)
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The purple packaging let me know I was in for a treat, and I must say as I gazed through the window through to the jam and sprinkle infused filling - I felt like I was observing a weird new animal unveiled at the zoo.
The brioche-esque bread featured on the packaging had me hopeful that the sandwich would be a melt-in-the-mouth, Victoria sponge-esque treat.
As a hint to what I was in store for, the packaging alluded to a sandwich filled with "full fat soft cheese, seedless strawberry jam, multi-coloured edible sugar decorations and vanilla frosting in brioche style white bread."
I tried Tesco's new Birthday Cake sandwich - my verdict (Image: Newsquest)
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I opened the packet, expecting to be hit with a wave of smells that would transport me back to a time of party hats and balloons.
There was a slight sugary-sweet aroma to the piece, and I decided it was time to dig into it.
Biting into it was a weird experience; the bread was claggy with the jam and heavy with the filling of cheese and icing.
I couldn't make heads or tails of it on first bite, to be honest.
After eating some more of it, two more bites to be exact, my mind was made up - it was an absolute no from me.
Call me a party pooper if you want, but this is one birthday cake that would ruin my celebration.
At 515kcal for the sandwich, it packs a calorific punch, and to be honest, I'd rather use those on an actual cake - any actual cake.
It just doesn't make sense, and it left me wondering one thing in particular.
Why?
Just, why?
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