Friday the 13th deals and discounts: Chipotle, Krispy Kreme and other restaurants serve up freebies
As Friday the 13th rolls around in 2025, fast food chains across the United States are turning superstition into celebration. In a marketing move that blends viral memes with generous offers, Chipotle and Krispy Kreme have both announced exclusive deals, making this singular Friday the 13th of the year a lucky occasion for many.
Chipotle BOGO for the Tattooed: 'Tatted Like a Chipotle Bag' Goes Mainstream
Mexican food giant Chipotle is embracing pop culture once again—this time leveraging the viral appeal of the phrase
"tatted like a Chipotle bag.'
On Friday, June 13, the restaurant chain is rolling out a Buy-One-Get-One (BOGO) promotion valid only between 3 p.m. and 4 p.m. (local time) for customers who show off any form of tattoo, as per a report by The Clarion Ledger.
Whether it's a permanent tattoo, a temporary sticker, or even marker-drawn ink, patrons who can demonstrate they are 'tatted like a Chipotle bag' will qualify for the BOGO offer. Each participating individual can redeem up to five free menu items per bill, provided each is matched by a qualifying entrée purchase of equal or higher value.
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Importantly, the deal is only available in-store and excludes mobile, online, and delivery orders. Children's meals are not eligible for the promotion, and the offer cannot be combined with other discounts or coupons.
The campaign has stirred significant buzz across social media platforms, using hashtags like #chipotlebogo, #freechipotletattoo, and #chipotlefridaythe13thdeal to connect with fans.
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Krispy Kreme's Sweet Offer: Glazed Dozen at 13 Cents
Not to be outdone, Krispy Kreme is playing into the Friday the 13th theme by offering a dozen glazed donuts for just 13 cents—available with the purchase of any other dozen. The deal applies to walk-ins and online orders using promo code '13', a nod to the day's superstitious reputation.
This one-day-only promotion is part of the brand's ongoing effort to reward loyal customers and generate festive footfall.
Free Fry Fridays Remain a Staple
In addition to Friday-specific promotions, several fast food chains are continuing their Free Fry Fridays programmes—available via app or reward membership:
Burger King:
Free fries of any size with a $1+ in-app purchase.
McDonald's:
Complimentary medium fries with a $1+ in-app spend.
Wendy's:
Any-size fry free with app or in-store purchase.
Carl's Jr.:
Rewards members receive fries with any order.
Jack in the Box:
In-app purchases unlock any-size fry deals for Jack Pack members.
Consumer Reaction: Humor Meets Hunger
Social media users have embraced the light-hearted tone of these promotions, especially Chipotle's tattoo-themed offer. With posts showcasing everything from Sharpie drawings to real ink tributes, the hashtag #tattedlikeachipotlebag has taken off.
Marketing analysts point to this strategy as a clever blend of pop culture engagement and customer reward. 'It's playful, participatory, and drives traffic exactly when footfall typically dips,' noted a U.S.-based branding expert.
Only Friday the 13th in 2025
Adding to the uniqueness of the day, this is the only Friday the 13th of the calendar year. For those with a superstitious streak, the day's bright promotions are a welcome counterbalance to its historically ominous reputation.
From free donuts to
BOGO burritos
, the day's offerings are proving that sometimes, Friday the 13th can actually be the luckiest day of all.
FAQs
What are the special fast food offers available on Friday the 13th, 2025?
Major chains like Chipotle and Krispy Kreme are running exclusive one-day deals. Chipotle is offering a BOGO (Buy-One-Get-One) deal for tattooed customers, and Krispy Kreme is selling a dozen glazed donuts for just 13 cents with any other dozen purchased.
What do I need to get the Chipotle BOGO deal?
To qualify, you must show any form of tattoo—real, temporary, or drawn on with marker—between 3 p.m. and 4 p.m. (local time) in-store. The deal is not valid for online or delivery orders, and kids' meals aren't eligible.
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