Jahez gives back to community with Ramadan initiatives
Recognizing Ramadan as a time that brings people together through shared values and traditions, Jahez implemented its March initiatives in a way that balanced its social impact in the community while engaging its customers. Each initiative launched during the period was selected to address different community needs while offering customers meaningful ways to celebrate the values behind the holy month.
Bader Al-Ajeel, chief executive of Jahez, said: 'We at Jahez International are committed to creating long-term value through initiatives that strengthen our role as contributors to the Kuwaiti community. This Ramadan, we aligned our efforts through strategic partnerships and specific programs that support various causes and spread awareness, while also deepening our engagement with our valued customers. These initiatives are part of our broader roadmap for 2025 that integrates social responsibility into our operations.'
During Ramadan, Jahez launched the 'Jahazeyat Menu,' a special sharing box priced at 2.95 Kuwaiti dinars ($10). It included stuffed grape leaves, chocolate fudge, mahalabia, and a festive Gargee'an gift box. Customers could easily find it on the Jahez app under its own listing.
The company introduced a TV series called 'Qafsha Show' for its partners. The series aired on KTV and online platforms and featured a different Jahez partner daily. Through the show, guests highlighted their Jahez-affiliated restaurants and the stories behind them, offering viewers a closer look at the people and passion driving local businesses.
Additionally, Jahez introduced its exclusive collaboration between doh! and Chef Sawsan Matbakhi, which introduced a new special menu item.
Jahez also distributed more than 4,000 iftar meals. The initiative was launched in collaboration with Zajel Kuwait, a local nonprofit organization. Additionally, the company participated in the 'Longest Iftar Table' initiative, a renowned event held at Souq Sharq where people gather to break their fast.
Moreover, Jahez initiated strategic partnerships with four local charities, namely Direct Aid Charity, Balad Alkhair Society, Al-Waqf Al-Ensani Society, and Alnajat Charity.
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