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Wondershare Filmora Partners with AMA to Empower Future Marketers Through Creative Video Storytelling

Wondershare Filmora Partners with AMA to Empower Future Marketers Through Creative Video Storytelling

Globe and Mail09-04-2025
VANCOUVER, BC , April 8, 2025 /CNW/ -- As storytelling becomes an essential skill for marketing professionals, Wondershare Filmora, a leading video creativity software, is dedicated to providing easy-to-use yet powerful video editing tools for marketers creating content for various initiatives. As part of Filmora's Education Supports program, the company has announced its sponsorship of the Instagram Reel Contest at the American Marketing Association's ( AMA ) International Collegiate Conference, aiming to inspire students and young marketing professionals to bring their creative video ideas to life.
"The Filmora Education Program is dedicated to amplifying the voices of educators and students," said Envy, Head of Brand Communications Center at Wondershare. "We're thrilled to partner with AMA for the International Collegiate Conference. As AI and emerging technologies reshape the industry, this year's theme, 'Evolve,' perfectly reflects the transformation we expect in the coming years."
Taking place in New Orleans, LA , from April 3–5, 2025, the AMA International Collegiate Conference is a premier event for marketing students, offering expert-led sessions, competitions, and career development opportunities. Centered around the theme "Evolve," the 2025 conference highlights industry transformation and personal growth, equipping students with the skills and insights needed to thrive in an ever-evolving marketing landscape.
Through its sponsorship of the AMA Instagram Highlight Reel Competition, Filmora encourages attendees to edit and share their conference experiences in engaging video formats. Participants can showcase key insights, learning moments, and networking highlights through creative short-form videos. Exceptional submissions will be awarded a $100 gift card following the event.
Filmora believes that compelling storytelling and visual creativity are crucial for effective marketing. With this in mind, Wondershare Filmora is committed to equipping student marketers with the tools to develop these essential skills. By supporting events like the AMA International Collegiate Conference, Filmora empowers students to turn ideas into captivating visual narratives, giving them a competitive edge in today's ever-evolving marketing landscape.
About Wondershare Filmora
Launched in 2015, Wondershare Filmora is designed with its user in mind, featuring smoother performance and an intuitive user interface, and has attracted a cumulative global user base of nearly 300 million across 150+ countries and regions.With advanced AI features boosting content generation and editing, over 2.3 million creative assets, commercially available music, 3D LUTs, effects, and pre-set templates, Filmora stands out as a leader in video editing software. Consistently introducing innovative tools, it enhances video creation and makes the process more efficient and accessible for all skill levels.
About Wondershare Technology
Wondershare is a globally recognized software company founded in 2003, known for its innovative solutions in creativity and productivity. Driven by the mission "Creativity Simplified", Wondershare offers a range of tools, including Filmora, Virbo, and DemoCreator for video editing; PDFelement for document management; EdrawMax, EdrawMind for diagramming; and SelfyzAI, Pixpic, FaceHub for image recovery and editing. With over 1.5 billion users across 200+ countries and regions, Wondershare empowers the next generation of creators with intuitive software and trendy creative resources, continually expanding the possibilities of creativity worldwide.
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Predatory towing targeted with new collision exclusion zone, fines in Alberta
Predatory towing targeted with new collision exclusion zone, fines in Alberta

Global News

time06-08-2025

  • Global News

Predatory towing targeted with new collision exclusion zone, fines in Alberta

The Alberta government is creating fines and new rules to crack down on predatory towing. So-called predatory towing is a growing concern in Edmonton and across Alberta, in which scammers or unscrupulous tow truck drivers put drivers in high-pressure situations and tack on the costs. In some cases, drivers have reported being charged up to $2,500 for unrequested vehicle towing services. On Wednesday, Alberta Transportation Minister Devin Dreeshen reiterated the concerns about tow truck drivers showing up at collision scenes unprompted and pressuring those involved to unnecessarily accept their services. Dreeshen says that in some cases, tow truck drivers charge excessive fees and don't provide necessary information to those whose vehicles are towed. Starting Friday, the province is implementing a 200-metre exclusion zone around collision scenes, and tow trucks must stay back and not offer their services unless police, emergency officials like EMS or firefighters, or drivers involved say otherwise. Story continues below advertisement Dreeshen said if tow truck drivers don't respect the exclusion zone, they can be fined $1,000. 'The last thing someone needs after a collision is to be taken advantage of by aggressive tow truck operators charging excessive fees,' Dreeshen said. 'These new rules will protect Albertans from unethical behaviour, give drivers more control in a stressful moment, and help reduce insurance costs caused by inflated towing bills.' 1:58 Alberta Motor Association warns drivers about 'predatory towing' The province's move comes after the Alberta Motor Association spoke out last winter, saying that until 2024, so-called 'accident chasers' were virtually non-existent in Alberta. Get breaking National news For news impacting Canada and around the world, sign up for breaking news alerts delivered directly to you when they happen. Sign up for breaking National newsletter Sign Up By providing your email address, you have read and agree to Global News' Terms and Conditions and Privacy Policy Then last summer, there was a sharp increase in complaints. The AMA supports the province's crackdown on unethical behaviour. 'Alberta's towing industry has a long-standing reputation for trustworthiness and professionalism,' AMA president and chief executive officer Michelle Chimko said. Story continues below advertisement 'These clear regulations send a strong message that predatory practices have no place here.' Tweet This Click to share quote on Twitter: "These clear regulations send a strong message that predatory practices have no place here." This past May, Edmonton police charged 11 owners of 10 local tow truck companies with fraud. Police said that during their investigation, officers discovered that numerous tow truck companies in Edmonton were allegedly fraudulently billing insurance companies for services that were not provided. 'Albertans have the right to select the towing company of their choice following a collision and should not feel pressured to immediately accept services offered at the scene,' Edmonton Police Service Deputy Chief Nicole Chapdelaine said. 'The EPS has made several arrests related to this predatory practice and are supportive of rules that offer those involved in collisions the space required to navigate an already taxing situation.' 2:02 Edmonton police charges 11 tow truck company owners with fraud The rules are nearly identical to a bylaw passed earlier this year by Calgary city council, and Dreeshen said all Albertans will now have the same protection. Story continues below advertisement The AMA said it's important to know your rights before scammers show up: You have the right to refuse unsolicited towing services. You have the right to choose who tows your vehicle, and where, unless otherwise directed by police. You have the right to access your vehicle to retrieve personal items during a storage facility's business hours. You have the right to ask if the towing company receives a kickback for taking your vehicle to a particular storage facility or repair shop. You have the right to a quote prior to service, and an itemized invoice prior to making payment. — with files from Jack Farrell, The Canadian Press

DeFi Development Corp. to Host X Spaces Event: 'July 2025 Business Recap & AMA'
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Globe and Mail

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  • Globe and Mail

DeFi Development Corp. to Host X Spaces Event: 'July 2025 Business Recap & AMA'

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Unions dominated Alberta political donations in past decade
Unions dominated Alberta political donations in past decade

CTV News

time18-07-2025

  • CTV News

Unions dominated Alberta political donations in past decade

Over the last decade, Albertans, corporations and unions made 97,275 donations totalling $90.9 million to provincial political parties, candidates and third-party advertisers. (Photographer: Brent Lewin/Bloomberg) Between 2015 and 2024, Albertans, corporations and unions made 97,275 donations totalling $90.9 million to provincial political parties, candidates and third-party advertisers. Here's a breakdown of the biggest spenders and beneficiaries. Edmonton and Calgary led the province in donations, contributing 37 per cent and 30 per cent of the total dollar amount, respectively. Though corporations and unions were prohibited from making contributions directly to parties or candidates midway through 2015, they still outspent most individual donors through their funding of third-party advertisers and accounted for 18 of the top 20 largest donors of the last decade. For the top five donors, nearly all of the funds were transferred from unions and professional associations to their own registered political entities. The single largest donor of the last decade was the Health Sciences Association of Alberta (HSAA), which gave over $6 million. The majority of the HSAA's cash, 92 per cent, was gifted from the union to its registered third-party advertiser. All of the Alberta Medical Association's (AMA) $1.8 million in donations went to the AMA third-party. Top 10 political donors in Alberta overall HSAA - $6.1 million AMA - $1.8 million Alberta Teachers' Association - $1.1 million United Nurses of Alberta - $998,103 National Police Federation - $ 709,759 UFCW Local 401 - $686,237 Merit Contractors Association - $466,249 Alberta Civil Trial Lawyers Association - $381,572 Association of Academic Staff of the University of Alberta - $221,229 Stanley Milner - $207,408 Milner, a prominent figure in Alberta's energy sector, died in 2021 , but still holds the top spot for individual donors in the last decade, giving more than twice that of the second highest contributor, Tourmaline Oil Corp. CEO Mike Rose . The top 10 individual donors were split evenly between Edmonton and Calgary. Edmonton Stanley Milner - $207,408 AAFund - $63,808; Alberta Advantage Fund - $75,000; Progressive Conservative Association of Alberta - $34,000; Shaping Alberta's Future - $25,000; United Conservative Party - $8,600; Edmonton-Calder PC Association - $1,000. Mary Katherine Williams - $41,442 Alberta NDP Lorne Dach - $40,679 Alberta NDP Christina Gray - $38,662 Alberta NDP David Eggen - $38,390 Alberta NDP Calgary Mike Rose - $100,000 AAFund - $50,000; Alberta Advantage Fund - $50,000 Patricia Cartwright - $52,186 Alberta Liberal Party Ian Cartwright - $48,485 Alberta Liberal Party Gordon Arnell - $47,050 Wildrose Party - $45,200; Pro-Life Alberta Political Association - $850; UCP - $1,000 Brad Shaw - $42,243 Alberta Advantage Fund - $30,000; UCP - $12,243 Brett McKay, Local Journalism Initiative Reporter, Investigative Journalism Foundation

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