Top Agency Growth Partners for 2025

USA Today

20-02-2025

Chris Gallagher
Contributor
More and more, small to medium-sized businesses are opting for agencies that operate more as a growth partner than the traditional one-and-done campaign model.
If you're data-driven, knowing that about 66% of businesses work with an agency for at least some of their marketing and PR strategies may be helpful. Many brands do both. They own some services in-house and work with an agency for others.
A helpful tip is to opt for an agency that works like a growth partner for your business. This means they dive in, analyze your current efforts, consider your goals, and become one of your team members.
The following 10 agencies are ones that your business should have on your radar for 2025 as they have exceptional client reviews, have proven their value in growing brands, and are known to dive in and become true growth partners.
MOCEAN
MOCEAN is a full-service creative agency and production company for entertainment and brands. Named one of the Best Places to Work for Innovators in 2023 by Fast Company and three-time Agency of the Year, the agency has created award-winning campaigns for history's biggest pop-culture moments, applying strategic thinking and creative execution to a wide range of industries and clients, across every platform. MOCEAN's impressive roster of clients includes Fortune 500 brands and more...moving people to action through the power of emotion. They are recognized leaders in creating the kind of strikingly original campaigns that energize audiences and consumers alike growing from core to more.
Rebel Gail
Rebel Gail has firmly established itself as one of the top PR firms in the United States, earning recognition for its innovative approach to beauty and health brand marketing. Founded in 2015 by industry veterans Nancy Caravetta and Jessica Goldberg, Rebel Gail has rapidly grown into one of the most influential firms in the sector. Highlighted for its ability to shine a spotlight on beauty and health brands through cutting-edge earned, owned and paid digital marketing and the integration of AI into campaign management, the agency founders recently earned a coveted spot on the 2024 Inc. Female Founders 250 list.
Ad Vendors
When it comes to impactful advertising, Ad Vendors International (AVI) is in a league of its own. As an Indeed Preferred Agency Partner, AVI delivers unmatched white-glove service in employer branding and job posting optimization, helping organizations attract top talent and stand out in today's competitive job markets. From programmatic advertising to out-of-home campaigns and legal advertising, AVI leaves no avenue unexplored, ensuring every campaign achieves measurable results. What sets AVI apart is its tailored strategies and collaborative approach. Every campaign is carefully crafted to not only meet but exceed client expectations, ensuring their message resonates with their audience and drives meaningful engagement.
/prompt
/prompt is the earned-first creative agency that's creating waves with its unique approach to what it calls Storymaking – a process that eschews brand messages in favor of brand actions that get people talking. This year was particularly noteworthy for the AI-augmented agency, as it cracked the 'viral' code on multiple occasions – trending nationally during the Super Bowl for Cetaphil and exceeding the one-million mark for organic views in the first 24 hours of campaign launches for large and mid-size companies. The agency's Unisom campaign also won top honors recently after they spoofed internet users with a cadre of top models and influencers who seemingly changed their plans at the last minute to choose a good night's sleep over attending the star-studded Met Gala.
Visual Identity Group
Visual Identity Group is a full-service digital marketing agency specializing in full-funnel marketing and software development solutions. For over 24 years, the agency has built a reputation based upon more than clever design and digital technology - it is cemented in the fact that its creative marketing programs get results for clients both big and small, from small business startups to Fortune 500s.
HelpGood
HelpGood is a full-service social impact marketing agency dedicated to building a better world with its clients. Through a collaborative and strategic approach, HelpGood delivers prestigious work that drives meaningful change. From amplifying iconic wildfire prevention messages on Instagram to championing reproductive rights, this certified B Corp crafts creative communications and solutions for today's most pressing causes. In 2024, HelpGood earned spots on the Inc. 5000 list of America's fastest-growing companies and ADWEEK's Fastest Growing Agencies, ranking #1 in social impact.
Walker Kreative
Walker Kreative, founded in 2015 in California by Cebron Walker, is a leading digital marketing enterprise known for its comprehensive array of services in advertising, web design, hosting and premium video production. Catering to businesses across the United States, their skilled team is committed to delivering exceptional outcomes, specializing in custom-tailored websites, engaging video content, compelling marketing campaigns, and SEO-driven strategies. With a proven track record in Private Medical Practice marketing, particularly in Dentistry and Veterinary, Walker Kreative's mission is to assist small and medium-sized businesses in amplifying their online presence, generating increased website traffic, and ultimately achieving higher sales and inquiries.
Bluewater
Known for building tribal brand loyalty and trust while driving sales, Bluewater helps brands thrive in a competitive marketplace. Operating across local, regional, and global markets, Bluewater provides tailored solutions to address unique challenges in any region. Bluewater has long been a catalyst for growth, driving results for global brands using a full-funnel strategy. Their expertise drives significant profit growth and revenue increase as well as U.S. expansion. Bluewater is far more than just product and CPG marketers—its experience in lead generation drives success for home services brands and health insurance marketing innovators. Bluewater's DRTV strategies, leveraging comedic creative and unique brand positioning, and drove significant year-over-year improvements for their clients as well as helping them with acquisition.
Wagner Creative
Wagner Creative, founded by Melissa Wagner, is a strategic marketing and communications agency committed to supporting purpose-driven brands in the architecture, design, and construction industries. Since its inception in 2019, the agency has been dedicated to promoting small businesses, amplifying women in design, and fostering long-term client partnerships. With creative studios in the Brooklyn Navy Yard, San Francisco, and the Catskills, Wagner Creative takes a holistic approach to marketing, blending storytelling and content creation, strategic planning, and deep industry expertise. As a fine artist herself and an advocate for the industry she serves, Melissa Wagner brings a unique understanding of the creative process and studio-specific demands. Her passion for empowering women-owned businesses and building relationships that drive collective growth has helped forge a client base of future collaborators rather than competitors. WAGNER CREATIVE's work reflects its core mission: to support and elevate creative brands with purpose and drive meaningful change in the industries it serves.
Enthuse Marketing
As an education-based marketing agency, Enthuse teaches the world to love your brand. Blending expertise in instructional design, storytelling, experience production, and sales performance, Enthuse creates actionable brand education programs delivered by best-in-class educators through compelling experiences. Enthuse's approach has proven to position its clients as trusted leaders with their key customers, ultimately building long-term relationships and business growth. Founded by a leader in experiential marketing and business operations and a seasoned elementary school educator, Enthuse is one of the fastest-growing 100% women-owned and led marketing agencies in the United States.