
In Defense of the Toyota GR Corolla Automatic
absolutely
need a manual transmission. Buying an automatic Mazda Miata, for example, is an indefensible decision. The short-throw six-speed is a large part of what makes that sports car so iconic.
I recently criticized the new
Volkswagen Golf GTI
for the same reason—it no longer offers a manual. The lone transmission is a seven-speed dual-clutch, and it's great, but it takes much of the charm away from a car so synonymous with rowing your own gears.
Other sporty, affordable cars fall into a similar category; the Hyundai Elantra N, the Subaru WRX, and—as we've learned—the Toyota GR86 simply aren't as good with automatics. Or in Subaru's case, a CVT.
The Toyota GR Corolla, though, is different. In fact, it might be just as good with an automatic—maybe even better. But before you reach for your pitchforks, hear me out.
When Toyota originally launched the GR Corolla, the only transmission was a six-speed manual. It was an excellent gearbox—quick, responsive, and direct—but it limited the market to hardcore enthusiasts.
While you can still buy the GR Corolla with a manual—and Toyota estimates that about 50 percent of its customers do—Toyota knew it needed to broaden the hot hatchback's appeal with an automatic option for 2025. And no, they didn't use some off-the-shelf ZF.
Photo by: Jeff Perez / Motor1
Instead, Toyota looked to its Gazoo Racing team. Through extensive motorsports testing—both on the rally stage and on the track—the GR Corolla's "Direct Automatic" eight-speed was born. It debuted first in the European GR Yaris before making its way to the US in the Corolla.
Earlier this year, I spoke to Chief Engineer Naoyuki Sakamoto, who told me exactly what it took to bring the track-tested automatic transmission to a road car:
"That automatic transmission was developed through motorsport activities. We took that transmission to the GR Yaris in Japan, and we joined the Japanese rally championship series… Then, we identified any problems in motorsport racing conditions. After that, we decided to apply that automatic transmission to the GR Yaris."
Photo by: Jeff Perez / Motor1
Photo by: Jeff Perez / Motor1
Sure, auto executives use phrases like "track-inspired" all the time, but in this case, Toyota engineers worked tirelessly to ensure that its automatic transmission actually felt like it was ripped from the track. And largely, it does.
Testing it at Eagles Canyon Raceway in Texas, a few months back—a pretty nifty little club track tucked away deep in the hills of Texas—the Corolla auto instantly felt special. High-strung, eager to hang revs, and quick to shift through its short ratios, the eight-speed barely needed any of my help finding the right cog around the 2.7-mile track.
In fact, Sakamoto encouraged me not to use the paddle shifters at first go as a way to really allow the gearbox to do its own thing. And flicking them the second time 'round didn't reveal any demonstrably better qualities. If anything, it only exposed my unfamiliarity with the track. But I digress…
Photo by: Jeff Perez / Motor1
'Toyota engineers worked tirelessly to ensure that its automatic transmission actually felt like it was ripped from the track.'
Buyers should also be thrilled with the fact that the GR Corolla gets more torque from 2025, thanks largely to the new gearbox. Toyota upped the twist from 273 pound-feet last year to 295 pound-feet this year.
The reality, though, is that only a small fraction of buyers will actually take their Corolla to the track. That's true of most sporty cars. Where you really want the Corolla to feel special is on the road—it should be just thrilling in a roundabout as it would be on Angeles Crest.
In this respect, the GR Corolla succeeds better than most. The high-strung qualities that make this transmission such a darling on the track prove just as lovable on road. There's always torque when you need it, and a firm-enough press of the go pedal results in an immediate downshift followed by a wave of power. The buzzy three-cylinder doesn't sound half bad, either.
Admittedly, the gearbox can feel a bit over-eager at times—like a golden retriever with too much energy. It doesn't necessarily need to be that on-edge for runs to the grocery store or trips to the doctor's office, but even in its most docile setting, there's really no turning it off.
Photo by: Jeff Perez / Motor1
Photo by: Jeff Perez / Motor1
But as opposed to something like the GTI's gearbox, which is mostly lifeless unless you're at the limit, the GR Corolla doesn't need a ridiculously twisty road or a super-fast piece of pavement to feel fun. Even when puttering around town, it's thoroughly enjoyable. That's what makes it so special.
For some, there's no convincing them that an automatic—let alone a traditional torque-convertor, rather than a dual-clutch—is a better option than a manual. And I get that. But in a market where the manual is less desirable than ever, it's nice to have options—especially if those options could potentially open the door to a new generation of enthusiasts.
Share this Story
X
Got a tip for us? Email:
tips@motor1.com
Join the conversation
(
)
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


CBS News
5 minutes ago
- CBS News
Henry Hudson Parkway crash causing heavy delays on West Side of Manhattan
A crash on the Henry Hudson Parkway is causing heavy delays for the morning commute in Manhattan. Chopper 2 is over the scene where it appears that a vehicle struck a light pole. As of 6:45 a.m., two southbound lanes were closed, leaving only one open. Bumper-to-bumper traffic could be seen from the 90s up to 125th Street. Check back soon for the latest updates on this developing story.

Associated Press
6 minutes ago
- Associated Press
Hubject Unveils icnc25 Agenda: Industry Leaders Unite to Shape Customer Experiences
Hubject's icnc25 agenda spotlights how industry leaders are bridging the gap from early adopters to mass EV adoption. 'This lineup represents the industry's most comprehensive exploration of how we transform technical capabilities into customer experiences that accelerate mass adoption'— Christian Hahn, Hubject CEO BERLIN, GERMANY, August 18, 2025 / / -- Hubject, the global leader in eMobility interoperability, today announced exciting agenda updates for icnc25, taking place September 2-4, 2025 at Berlin's historic Tempelhof Airport. The three-day eMobility event brings together 60+ global thought leaders and 6,000 industry experts to address this year's theme: 'Shaping Customer Experiences: Bridging the Gap to Mass EV Adoption.' The expanded three-day format reflects the industry's evolution from infrastructure deployment to delivering exceptional customer experiences that foster confidence and loyalty among mainstream consumers. The comprehensive agenda demonstrates how leading companies are transforming technical innovation into seamless charging experiences that meet and exceed driver expectations. 'This lineup represents the industry's most comprehensive exploration of how we transform technical capabilities into customer experiences that accelerate mass adoption,' said Christian Hahn, CEO of Hubject. 'From AI-powered operations to global fleet electrification, our speakers will demonstrate how the industry is moving beyond serving early adopters to creating charging ecosystems where all drivers feel empowered to embrace eMobility.' Industry Leaders Address Customer Experience Challenges The conference opens September 2nd with the Tech Village featuring hands-on demonstrations, before expanding to the main stages on September 3rd with major keynotes from AMPECO CEO Orlin Radev on 'Crossing the Chasm in EV Charging,' examining why the next 18 months will separate industry leaders from the rest. A high-level panel featuring Christian Hahn (Hubject), Stefan Ivanov (AMPECO) and Chris Heron (E-Mobility Europe),"Delivering for the School run Squad: Expectations for EV Charging.' Greenflux's Suthalan Gnanes will present 'No Excuses | Scaling the EV Ecosystem for Mass Adoption,' addressing how the industry must move beyond emerging market dynamics to prepare for mainstream EV adoption. EVailable's Maren Rehnelt addresses charger availability through AI-powered operations, while September 4th features ChargePoint's Andreas Blin presenting 'The Mass Adoption Blueprint,' showing how platform maturity enables industry-wide success. Critical discussions include 'Smart Energy Solutions & Bidirectional Charging – Ready for the Mass Market?' featuring Volvo, Octopus Energy, E3/DC, The Mobility House, and P3 Group, and 'Interoperability vs Fragmentation? Lessons Learned from Europe's Charging Networks' with speakers from Deftpower, Chargecloud, Tesla, and Bloom Charge. Global Expansion and Commercial Leadership The agenda addresses scaling customer experiences globally with panels on building international frameworks and commercial fleet adoption. The final day's 'Fleet First: How Commercial Vehicles Are Pioneering Mass EV Adoption' features experts from Improved Corporate Finance, Einride and Virtos, while E-ON presents strategies for seamless heavy-duty transport charging experiences. Throughout the three days, the Tech Village showcases hands-on demonstrations of breakthrough technologies including Plug&Charge, V2X, in-car digital experiences, truck reservations, and advanced interoperability testing designed to enable mass adoption scaling. Key sessions include technical deep-dives into bidirectional DC charging exploring V2G, V2H, and V2B applications, interoperable truck reservation systems featuring OCPI 2.3-based solutions with Hubject, FRYTE, and Bosch Road Services, and reliability approaches examining how data improvements and proactive monitoring enhance customer experiences. A highlight of the Tech Village is the live demonstration featuring a Ford Explorer, Ambibox, and Hubject, powering the Tech Village stage as a decentralized energy solution. Comprehensive Industry Engagement icnc25 features three distinct stages with strategic keynotes and technical sessions, plus the Innovation Zone with live demonstrations and the expanded Tech Village offering deep dives into emerging standards and real-world implementations. New this year, the official icnc25 Networking Breakfast kicks off Day 2 (September 3rd, 8:15-9:00 AM) in Hangar 7, providing additional opportunities for the eMobility community to connect over coffee and conversations before the main programming begins. The renowned Festival of eMobility evening reception creates opportunities for meaningful industry connections. AMPECO returns as Platinum Sponsor for icnc25. Elements of the event will be streamed online for global access, and additional sponsorship opportunities remain available. What started as a small hackathon in 2011 has grown into the most influential event in the EV charging industry, bringing together the full spectrum of stakeholders to collaborate on customer-centric EV charging solutions. Secure your place at icnc25 by visiting: Media Contact Stuart Barnes [email protected] Stuart Barnes Hubject +49 30 5870889113 email us here Visit us on social media: LinkedIn YouTube Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.
Yahoo
33 minutes ago
- Yahoo
E-bike Market worth $87.2 billion by 2032
DELRAY BEACH, Fla., Aug. 18, 2025 /PRNewswire/ -- The E-Bike market is projected to grow from USD 54.1 billion in 2025 to USD 87.2 billion by 2032 at a CAGR of 7.0%, according to a new report by MarketsandMarkets. The global e-bike market is showing signs of recovery and steady growth following a period of fluctuation in 2023 and early 2024. Major drivers fueling the market include robust government subsidies and purchase incentives, the expansion of micro-mobility services, advancements in battery and motor technology, and increased investment in cycling infrastructure across urban centers. Governments are actively supporting the growth of the e-bike market through a combination of financial incentives, infrastructure development, and regulatory measures. Subsidy programs such as Germany's KfW 442 for e-cargo bikes, France's Bonus Vélo, India's FAME-II initiative, and various regional incentives and tax benefits in China are effectively reducing the upfront cost for consumers. Simultaneously, countries, including the Netherlands, Belgium, France, and several cities across India and the US, are investing in dedicated e-bike lanes and high-speed cycling corridors, improving rider safety and overall convenience. Additionally, regulatory frameworks such as Japan's streamlined licensing for pedal-assist e-bikes, California's affordability programs, and the UK's Cycle to Work scheme are enhancing accessibility and encouraging broader adoption of electric bicycles. Download an Illustrative overview: Browse in-depth TOC on "E-bike Market" 200 - Tables100 - Figures550 - Pages >250W-<450W battery capacity to hold largest share of e-bike market E-bikes equipped with battery capacities ranging from >250W to <450W are gaining significant traction due to their optimal balance of range, affordability, and practicality. Offering an effective range of approximately 30 to 70 km under typical usage conditions, these batteries are well-suited for urban commuters and leisure riders who typically travel 15 to 30 km daily. Their relatively low cost, generally between USD 300 and USD 600, makes them attractive in price-sensitive markets such as India, where affordability remains a key purchase consideration. Furthermore, this battery segment aligns with regulatory standards in markets such as the EU and the UK, where a 250W motor limit ensures legal compliance while supporting sufficient power for flat to moderately inclined terrain. Additionally, the manageable weight of 2.5-4 kg enhances portability, appealing to urban riders who need to carry or store bikes, while the growing urban and eco-conscious trend supports their lower energy consumption, aligning with sustainability goals in cities like Delhi. Also, this range pairs well with standard 250-350W motors, providing a versatile option that meets market standards without exceeding regulatory thresholds, further boosting their popularity. Despite these benefits, several limitations exist. Real-world performance is subject to external factors like rider weight, terrain, and wind resistance, which can significantly reduce effective range. Additionally, while cost-efficiency supports adoption in developing markets, government subsidies in more mature markets may shift consumer preference toward higher-capacity models. In markets with less stringent enforcement, higher-powered alternatives such as 500W e-bikes may also outpace demand for this segment. Mid-drive motors to be fastest-growing motor type segment during forecast period. Mid-drive motors are emerging as the fastest-growing segment of the global e-bike market, driven by their superior power efficiency, performance capabilities, and alignment with premium consumer preferences. Unlike hub motors, which power the wheel directly, mid-drive motors are integrated into the bike's drivetrain at the crank, allowing them to use the chain and gears to deliver power more effectively across varying terrains. This design offers a smoother, more natural pedaling experience and significantly higher torque, often ranging from 80 to 120 Nm compared to the 40–60 Nm typical of hub motors. These performance advantages make mid-drive motors ideal for mountain, trekking, gravel, and cargo e-bikes, especially in demanding riding environments such as hills, rough terrain, and heavy payloads. The central placement of mid-drive systems enhances weight distribution and bike handling by keeping the motor close to the center of gravity. This leads to greater stability and control, which is especially important for off-road riders and urban commuters. Additionally, mid-drive motors promote drivetrain efficiency, better battery range, and lower long-term maintenance by placing less strain on the motor and drivetrain components. Their compatibility with gear-shifting systems also appeals to performance-focused users. Additionally, the strong presence of mid-drive motors in premium e-bike segments, typically priced between USD 2,000 and USD 3,500, highlights a growing consumer preference for quality, durability, and long-term value. This shift toward higher-performance models continues to drive mid-drive motor adoption, particularly in developed markets such as Europe and North America. North America to be fastest-growing e-bike market during forecast period. North America is experiencing significant growth, fueled by supportive government policies, evolving urban mobility trends, and ongoing technological advancements. E-bikes are increasingly viewed as a sustainable and cost-efficient mode of transportation, particularly in densely populated urban areas. Various federal, state, and municipal programs have been implemented to promote adoption through financial incentives, including tax credits, rebates, and public lending schemes. For instance, cities such as Madison (WI) and Chapel Hill (NC) have introduced e-bike lending libraries, while states like California and Colorado offer up to USD 1,000 in rebates for e-bike purchases. In Canada, the expansion of cycling infrastructure and increasing environmental awareness are boosting demand for e-bikes, particularly among urban commuters and first-time users. Additionally, regulatory frameworks in both countries, such as e-bikes, are limited to 750W and 20 mph (32 km/h), making them accessible and street-legal without additional licensing. Additionally, North America's e-bike market is driven by infrastructure developments, such as the approximately 17,000 miles of designated bicycle routes and new additions like Ohio's 1,177 miles approved in 2022. The increasing use of e-bikes for last-mile delivery and urban cargo transport, particularly electric cargo bikes, underscores their growing utility in dense city environments. Local manufacturers such as Trek and Specialized are introducing models that serve a wide range of applications, from daily commuting to off-road exploration. While the post-COVID surge and rising demand for cargo e-bikes signal strong growth potential, widespread adoption may be slowed by high upfront costs averaging around USD 2,600 compared to USD 89 for traditional bicycles and varying state-level regulations that create inconsistency across the region. Key players such as Rad Power Bikes, Aventon, Velotric, and Segway are actively expanding their presence across the region, launching models tailored to commuter, cargo, and micro-mobility needs. Rad Power Bikes has focused its operations on the US market with models such as RadRover 6 Plus, RadCity 5 Plus, RadRunner 3 Plus, RadWagon 5, and others. Meanwhile, Aventon continues to innovate with high-performance urban e-bikes like Level 2. Additionally, Velotric's Fold 1 Plus e-bike, featuring integrated Apple FindMy support and a folding design, underscores the market's shift toward portable and tech-enabled solutions. With continued investment in smart mobility infrastructure and strong public-sector support, the North American region is expected to be the fastest-growing e-bike market globally during the forecast period. Key Market Players of E-bike Industry: Prominent players in the E-bike Companies include Pon. Bike (Netherlands), Giant Manufacturing Co., Ltd. (Taiwan), Merida Bicycle (Taiwan), Accell Group N.V. (Netherlands), and Yadea Group Holdings, Ltd. (China). Get 10% Free Customization on this Report: This report provides insights on: Market Dynamics: Analysis of key drivers (government support to increase e-bike sales to reduce CO2 emissions, growing popularity of e-MTBs, rising demand for micro-mobility services), restraints (high stagnant inventory of e-bikes, government regulations, and lack of infrastructure, e-bike conversion kits), opportunities (trend toward connected e-bikes, development of lightweight electrical energy storage systems, development in drive motors for increased e-bike performance), and challenges (challenges in importing to EU and US from China, high cost of e-bikes) influencing the growth of the e-Bike market Product Development/Innovation: Detailed insights on upcoming technologies and product & service launches in the e-bike market Market Development: Comprehensive market information (the report analyses the authentication and brand protection market across varied regions) Market Diversification: Exhaustive information about products & services, untapped geographies, recent developments, and investments in the e-bike market Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Pon. Bike (Netherlands), Accell Group N.V. (Netherlands), Giant Manufacturing Co., Ltd. (Taiwan), Yadea Group Holdings, Ltd. (China), and Merida Bicycle (Taiwan) in the e-bike market Related Reports: Electric Scooter and Motorcycle Market Electric Vehicle Market Micro-Mobility Market Electric Scooter Motor Market Get access to the latest updates on E-Bike Companies and E-Bike Industry Growth About MarketsandMarkets™: MarketsandMarkets™ has been recognized as one of America's Best Management Consulting Firms by Forbes, as per their recent report. MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. With the widest lens on emerging technologies, we are proficient in co-creating supernormal growth for clients across the globe. Today, 80% of Fortune 2000 companies rely on MarketsandMarkets, and 90 of the top 100 companies in each sector trust us to accelerate their revenue growth. With a global clientele of over 13,000 organizations, we help businesses thrive in a disruptive ecosystem. The B2B economy is witnessing the emergence of $25 trillion in new revenue streams that are replacing existing ones within this decade. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing. Built on the 'GIVE Growth' principle, we collaborate with several Forbes Global 2000 B2B companies to keep them future-ready. Our insights and strategies are powered by industry experts, cutting-edge AI, and our Market Intelligence Cloud, KnowledgeStore™, which integrates research and provides ecosystem-wide visibility into revenue shifts. To find out more, visit or follow us on Twitter, LinkedIn and Facebook. Contact:Mr. Rohan SalgarkarMarketsandMarkets™ INC.1615 South Congress 103, Delray Beach, FL 33445USA: +1-888-600-6441Email: sales@ Our Website: Logo: View original content: SOURCE MarketsandMarkets Sign in to access your portfolio