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Cisco advances AI to support Saudi Arabia's digitization goals

Cisco advances AI to support Saudi Arabia's digitization goals

Arab News11-02-2025

At LEAP 2025, Cisco, a global leader in networking and security, unveiled a series of strategic initiatives to advance AI in partnership with the Kingdom. By introducing advanced cloud data centers, AI talent development, and phased plans for local manufacturing, Cisco is deepening its commitment and strengthening its partnership with Saudi Arabia. These initiatives are designed to enhance Cisco's regional presence and support the Kingdom's ambitious digitization goals under Vision 2030, accelerating its evolution into a technology-driven economy.
'Our partnership with Cisco highlights the Kingdom's commitment to accelerating its digital economy through innovation. These initiatives will enhance Saudi Arabia's competitiveness both regionally and internationally by promoting innovation and the adoption of AI and cloud computing technologies.' said Vice Minister at the Saudi Ministry of Communications and IT Haytham Alohali.
'Cisco is proud to partner with the Kingdom to accelerate its Vision 2030,' said Cisco Chair and CEO Chuck Robbins. 'Through our investments and innovation, we are protecting organizations, preparing the Saudi workforce for the AI era, and contributing to the local economy and manufacturing ecosystem. Together, we will pave the way for a more connected and secure future.'
'By aligning with key initiatives of Vision 2030, Cisco is committed to being a catalyst for digital transformation across various sectors in the Kingdom. As these projects advance, they will help strengthen digital infrastructure and drive economic growth to positively shape Saudi Arabia's future,' said Salman Faqeeh, managing director, Cisco Saudi Arabia.
Delivering on its commitment, Cisco announced that its data centers for cloud security services as well as the Webex Collaboration Platform are now operational.
The security data center underpins Cisco's cloud-based security services including its new secure service edge solution, Cisco Secure Access and Umbrella DNS. The center helps customers protect their users, infrastructure, and investments against threat actors and empowers them with flexible security services and data protection for devices, remote users, and distributed locations.
The collaboration data centers bring extensive services from the Webex suite such as meetings and calling closer to customers in the Kingdom and region.
Cisco will continue to advance AI and digital skills across the region as part of its Country Digital Acceleration program, aligning with the goals of the Saudi Research and Development National Strategy. In collaboration with King Abdulaziz City for Science and Technology, the company will invest in additional Cisco Certified Internetwork Expert certifications, one of the industry's most widely recognized and respected certifications, to enhance the Kingdom's talent pool of highly skilled local IT professionals that can support complex networking infrastructures in the AI era.
Initially launched in the Kingdom in 2016, Cisco's CDA program supports digitization efforts across key industries, fostering digital skills and developing the innovation ecosystem in the country. To date, the program has implemented more than 20 projects of national impact across vital sectors.
With a regional head office in Riyadh, Cisco intends to build on its long-standing partnerships in the Kingdom by initiating a manufacturing base, with groundwork beginning in 2025. The initial phase will focus on fulfillment operations for wireless technologies to meet local demand, with the intent to scale up in response to evolving market needs.

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Attracting international brands Spary told Arab News that the transformation and upgrade of retail offerings in the market of Saudi Arabia will pave the way for new international brands to enter and grow within the Kingdom, contributing to the country's wider economic goals. According to the CBRE official, the entry of new brands will not only enhance consumer choices but also stimulate a competitive environment that encourages brand expansion and attracts investment. 'CBRE is currently seeing record levels of demand from international brands looking to expand into the region. This demand is likely to continue given the robust and ever-maturing nature of this market,' said Spary. Cointet noted that Saudi Arabia has become an attractive destination for global fashion, luxury, and food and beverage retailers, drawn by the population's strong spending power and the rise of premium mall spaces such as Riyadh Park and Mall of Arabia. 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