Ferguson backs Playlist for Life in dementia care role
He began his ambassadorship by visiting the charity's Glasgow office, where he learned how Playlist for Life helps those living with dementia by using personally meaningful music.
Sir Alex Ferguson with Michael Timmons (Executive Director, left) (Image: Jamie Simpson) Sir Alex said: "Dementia is a big challenge for all of us, but we all know someone close to us who has dementia.
"It's not always easy to talk about, but music is a fantastic thing that can help.
'I'm beyond proud to be an ambassador for Playlist for Life.
"Visiting the team and hearing more about the work they do, I can see they are leading the way in using music to transform the lives of people affected by dementia.
L-R: Sir Alex Ferguson and Rebecca Kennedy (Head of Communities) (Image: Jamie Simpson) 'Music is a fantastic thing, I've made a start on the playlist of my life, I recommend everyone does the same and supports this fantastic charity.'
Sir Alex's own playlist includes songs such as Moon River and Danny Boy.
Read more:
'Take it' - Boyd urges Rangers to cash in on 'squad player'
Playlist for Life uses scientific research to advocate the use of personal playlists in dementia care within families, communities, care homes, and health boards.
The approach starts with creating a personal playlist of songs that evoke treasured memories or loved ones.
L-R: Michael Timmons (Executive Director), Sir Alex Ferguson, Sandra Stark (Chair) and Frank Dunn (Trustee) (Image: Jamie Simpson) The organisation has trained nearly 10,000 health and social professionals to incorporate personal playlists into dementia care, with one team in NHS Fife reporting an 80 per cent reduction in medication for a group of people with dementia.
Sir Alex has long supported the charity, offering auction prizes and appearing on national television to discuss the impact of meaningful music on dementia care.
Michael Timmons, executive director of Playlist for Life, said: "Sir Alex's backing in this new role of ambassador will help us reach many more people living with dementia or caring for someone living with dementia.
"It's a privilege to have Sir Alex Ferguson pulling on the Playlist for Life jersey as an official ambassador, following many years of quiet but generous support.
"During his visit to our office, he seemed impressed by the team's work and understood the importance of our approach to dementia care."
"We hope his support encourages more people to discover the power of personal playlists and create their own today.'
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
The Guardian
a few seconds ago
- The Guardian
Will Hearts' army of data nerds back up Tony Bloom's title talk?
Despite the Scottish Premiership title race being more predictable than Football Daily at a bottomless brunch, fitba has never been short of drama. Who can forget Ross County deleting their own website, Kirk Broadfoot suffering facial burns after microwaving an egg and former Hearts manager Robbie Neilson trying to give journalists the slip as he left the club's training ground by sending out a decoy (sports scientist John Hill) to the car park in a Robbie Neilson mask. Edinburgh, very much the second city in Scotland when it comes to football, still has one of the game's finest rivalries between two grand old clubs, Hearts and Hibernian. Each have had their moments in recent derbies: last year Hearts' Lawrence Shankland celebrated scoring a penalty by catching and eating a pie thrown by a Hibs supporter. In March, Jack Iredale scored a screamer to win the derby for Hibs. The post-match celebrations at Easter Road featured one of the finest ever renditions of Sunshine on Leith, a song sung with so much feeling that it left some Hibs players in tears. And who can blame them? If you get goosebumps watching that song, imagine what it must be like to come from that corner of Scotland, stand on that terrace and sing those lyrics in front of your victorious team. Magic. The point is, fitba is far greater than just Rangers and Celtic. And this is very much the opinion of Tony Bloom, the owner of Brighton who bought a 29% stake in Hearts this summer for £9.86m. Following the club's opening win over Aberdeen – a 2-0 victory that leaves the Jambos top of the Premiership table – Bloom was in a bullish mood as he faced the media, explaining that he thinks Hearts can challenge for glory. 'If we have not won the league title in the next 10 years, I will be very disappointed,' Bloom stated. 'I want to make sure that we are in the talk to win the title at the start of each season.' We have heard this sort of patter before, a new owner coming in and telling a club's supporters what they want to hear. The difference is, Bloom has a track record of using his army of data nerds and analytics gurus to drastically improve clubs with savvy recruitment. Brighton are now one of the best run clubs in England, while Union Saint-Gilloise, who were bottom of Belgium's second tier when the Englishman took over in 2018, won the Belgian top flight a few months ago for the first time in 90 years and are in Bigger Cup. The last time a club that wasn't called Celtic or Rangers won the Scottish Premiership was 1985 and the last time Hearts won it was 65 years ago, but Bloom seems untroubled. 'I understand there will be a lot of Celtic and Rangers fans, maybe Hibs and Aberdeen fans, who will be laughing and saying 'we've heard it all before',' he blathered. 'I just thought there was an opportunity here to shake things up in Scotland. I think we've got a very good chance of at least being second this season. I've just got a lot more confidence of what Hearts can do compared to when I did my first press conference at Union seven years ago.' Bloom has wasted no time in bringing in a new striker, Cláudio Braga, who (very much in the Brighton ilk) was signed from Norwegian second-division side FK Aalesunds for around £400,000. The Portuguese bagged four goals in five pre-season matches – including one in a 3-0 win over Premier League Sunderland – and already has a chant among the Tynecastle faithful: 'All we need is … Cláudio Braga,' set to the tune of the Queen classic. Sunshine on Leith it is not, but Hearts fans will be getting goosebumps regardless. A couple of friends had come over to see me, we were chatting, and suddenly they said they couldn't understand what I was saying. My speech was slurring. I had gone for a walk that morning and felt wobbly, just very lethargic. I was sapped of any energy and a couple of times I felt as though I might stumble but I didn't' – in an extract from a new book, the former Portsmouth, Leeds and Exeter defender Noel Blake talks about the emotional and physical battle of recovering from a stroke. Celta Vigo signing Athletic Bilbao youngster Luis Bilbao and signing Bryan Zaragoza are yet more disappointing nails in coffin of nominative determinism. Now, it's just me and a lad I knew at school called Gareth Thickett who failed all his exams that are keeping up the good fight …' – Noble Francis. I rarely agree with Dr Tottenham, but he's right … it will be greatly appreciated when he leaves' – Chris Brown. If you have any, please send letters to Today's winner of our letter o' the day is … Chris Brown, who lands some Football Weekly merch. Terms and conditions for our competitions are here. Our man David Squires veers away from football this week to tell the story of his boxing forebear who died on the Titanic. It's well worth your time. On Thursday 11 September, join Max Rushden, Barry Glendenning and a host of your other Football Weekly favourites live on stage for an evening of unfiltered football punditry at Troxy in London and livestreamed globally. Book now. Football stardom is a young person's game these days. As in: very young. The stars of the future have social media disgrace presences way before they can apply for a provisional driving licence – all part of the career plan. And these young ballers recognise ball, to use a phrase we're decades too old to carry off. Judging by Monday night's showing against Athletic Bilbao, Rio Ngumoha is a kid for Liverpool fans to get VERY excited about, capping it with a beautiful goal. He's only 16, and his performance was hailed by Max Dowman, Arsenal's heir apparent, still just 15 but of whom huge things are expected. Dowman described Ngumoha as 'the coldest' on InstaChat, using ye olde vernacular of time-served veteran Cole Palmer, 23. Gunners fans are hoping to see their future king in the first team soon, alongside such oldsters as Myles Lewis-Skelly and Ethan Nwaneri. Former Arsenal midfielder Thomas Partey has appeared in court charged with six sexual offences. The 32-year-old was bailed to appear at the Old Bailey for trial later this year over allegations of rape and sexual assault, which he denies. Sheffield Wednesday captain Barry Bannan expects the crisis club to play their opening game of the Championship season against Leicester on Sunday. 'It's easier to pull out of a pre-season friendly game than it is a Championship fixture,' he sighed. 'We've come into training and just got on with it.' Manchester United and Newcastle United are involved in a tug of war for Leipzig's Benjamin Sesko, having both tabled bids worth more than £70m. And in other Old Trafford news, the 1958 fans' group will protest against the club's ownership in the opening game of the Premier League season against Arsenal by displaying a banner that could have done with a taste test. It reads: 'Jim Can't Fix This'. Rangers have completed the signing of Go Ahead Eagles winger Oliver Antman on a four-year deal. Celtic have completed the signing of Steven Kangtheconqueror on a four-year deal. Meanwhile, yogi guru Russell Martin insists his scathing assessment of Rangers' players after the draw at Motherwell came from a place of love, man. 'I think if they know us by now as a group of coaching staff, that it all comes from [that] place … really, and [we] care for them,' he ommed. 'They're good people, but the default is to try and protect yourself when it gets tough.' And expect some Hollywood-style long-range passing at Wrexham next season, after Kieffer Moore checked in on a three-year deal from Sheffield United for around £2m. 'I'm over the moon,' yelped the Wales striker. The latest edition of our sister email is here on the Big Cup winner, Marco Simone, and his grand ambitions for a new women's club in Monaco. Jonathan Wilson declares the utter pointlessness of deriving any conclusions from pre-season while, er, deriving some conclusions from pre-season. As Xabi Alonso enters his first Liga season as Real Madrid coach, Coralie Salle hears from those who worked with him when he was dishing out the cones as coach of Real Sociedad's B team. A local affair but an international one too, will take place when Malmö meet FC Copenhagen in Tuesday's all-Scandi Bigger Cup clash. Billy Munday bridges the great divide. Big Website's Premier League pre-season preview series continues with Bournemouth and Brentford, two clubs shorn of key personnel by the bigger boys. And come and get your latest transfer rumours, right here! 4 July 1995: Liverpool moving for the hottest striker in English football is a familiar story. Back in 1995, they got their man in Nottingham Forest's Stan Collymore, seen here with manager Roy Evans after a whopping £8.5m transfer. Stan the Man got off to a decent start with a cracking goal against Sheffield Wednesday on the opening day of the 1995-96 season, before forming a deadly partnership with Robbie Fowler, sharing 55 goals. It was a Collymore goal that decided the following April's all-time 4-3 classic with Newcastle but that Liverpool team never achieved its potential. Wearing white suits as losing FA Cup finalists and some tabloid-splashed big nights out led to their Spice Boys tag. Meanwhile, Collymore's form began drifting. The rapid rise of Michael Owen meant he was sold to Aston Villa, his boyhood idols, for £7m, Liverpool never quite enjoying the best of his huge potential.
BBC News
31 minutes ago
- BBC News
'I dislike red jerseys, so blue felt perfect'
We know the relationship between a football fan and their club is a special one so, as we gear up for the new season, we asked you to share why you fell in love with Chelsea and some of your favourite moments supporting are some of your submissions: Rajeev: Being Indian, I've always loved packed stadiums - whether it is cricket, rugby or football. I only watched the World Cups and the Euros until 2006. Then, thanks to my Arsenal fan friend and my Manchester United-supporting brother, I got hooked on the Premier League. That season the top four were Manchester United, Chelsea, Arsenal and stood out - they were second place and I've always liked teams chasing the top spot. I also dislike red jerseys, so blue felt perfect. I was amazed to see so many national captains at Chelsea. That's when I knew this was my club. Send your pictures and stories here
BBC News
31 minutes ago
- BBC News
'I fell in love with Old Trafford'
This week, we are asking you to share your stories and photos about why you fell in love with Manchester is a selection of your submissions: Dan: I fell in love with Man Utd due to my uncle. When I was nine year old, I moved from England to Northern Ireland and lived close to my uncle who was a lifelong fan. He would get me shirts, programmes and memorabilia and we would sit and watch as many of the matches together as we could. He shared stories of the great Man Utd players and teams from the 60s to 90s so I learned the heritage and history of the club . He took me to Old Trafford for the first time in 2004 and we witnessed some incredible matches together over the years, including a 2-0 win against Arsenal (2006), a 3-2 win over Liverpool (2010) and the 7-1 win over Roma (2007). All the memories I have of Man Utd are because of my uncle and I am so thankful for that. Send us your pictures and stories here
