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UAE family firm plans stronger cooperation with Hong Kong companies: Al Nasser executive

UAE family firm plans stronger cooperation with Hong Kong companies: Al Nasser executive

A top executive at Al Nasser Holdings, a prominent conglomerate based in the
United Arab Emirates (UAE), said his firm would strengthen cooperation with Hong Kong companies in
financial services , sustainability and
aviation
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'Our strategy is to scale up those companies – scalability through the UAE, not only to look into the UAE market, but to look into the wider region,' said Mohamed Naser Al Zaabi, the former director of investment and trade promotion at the UAE's economy ministry, in an interview on April 3.
Al Zaabi now leads Al Nasser, an Abu Dhabi-based company that is focused on energy, sustainability, construction, logistics and manufacturing. His visit to Hong Kong on April 3 was his first since the Covid-19 pandemic began, with a long-term goal to 'identify global partners', he said. He is the son of the family firm's owner.
To help Hong Kong companies enter and expand in the UAE, Al Nasser said it would offer support including regulatory guidance and market insights, as well as shared services including co-working spaces and local representation.
'What we offer them is a platform to relaunch their operations from the UAE,' Al Zaabi said.
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He said he met with financial institutions, jet services companies and a firm that focuses on recyclable packing materials.

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