25 Target Items To Help Make Pregnancy A Little Easier

Buzz Feed

09-05-2025

A soft, wire-free bra that provides *just* the right amount of support when your breasts get achy and feel like they'll never stop growing. It also doubles as a nursing bra postpartum. I've been wearing it since week 10 and don't plan on stopping until well after pregnancy.
Promising review: "This is hands-down, my favorite nursing bra ever! Cute, supportive, comfy and so easy to nurse. I got it in pink first and then black because I had to have another! I am usually a size large, but I got the large busty because I wanted the cups a little bigger/more coverage." —Mel Price: $40.99 (available in sizes S–XL, including busty fits, and two colors)
A pair of nausea relief wristbands that will become your first trimester BFF because they're actually effective at reducing (ok, not eliminating) pregnancy sickness and are comfortable enough to sleep in, so you won't feel like you're on a rocking ship all night.
Promising review: "Complete game changer for me at 9 weeks pregnant. Prior to these, I was throwing up at least once a day and was nauseous/queasy/miserable for most of the day. I noticed an instant improvement when wearing the sea bands. Highly recommend." —ShanayPrice: $10.99
A deep-tissue massage gun small enough to bring to the office, on your babymoon (it's TSA-approved), or to the couch while you watch TV. It's a hero for releasing knots in your back, shoulders, feet... especially when you can enlist someone else to work into those especially hard-to-reach spots.
Promising review: "Originally had a cheaper massage gun that broke and decided to replace with this one! Super high quality and works great! Gave it 4 stars as I wish the battery lasted longer." —KatPrice: $239 (originally $299.99)
A soft, cooling, and flexible pregnancy pillow that won't take over your entire bed and accommodates your favorite sleeping positions. If you're forced to learn to be a side sleeper, you'll need help, and this pillow is there for you.
I've been using this pillow since the first trimester, and I don't know how I got any sleep before it came into my life. Promising review: "4th pregnancy and 26 weeks. Between chiro and PT, my pains were minimal to none up until recently. I quickly realized the new intense low back pains and pelvic floor pains were caused by the lack of support when lying down. I did buy another pregnancy pillow from Amazon but ended up being terrible due to quality. I didn't have high hopes for this pillow due to the mixed reviews, but it has SAVED ME! The very first night I realized I had no pains and none the next day as well! Absolutely worth a try." —KellyPrice: $49.99
Ginger drops that actually taste good! And are fortified with nausea-fighting powers so you can stop waiting around for your breakfast, lunch, snack, to make a reappearance.
Promising review: "In my first trimester (with my first baby), and this is the only thing that has immediately helped my symptoms. I really like the flavor, and felt these taste more like lemon with a little bit of spice from ginger. Pricey, but 100% worth it!" —VMayPrice: $12.49
A supportive belly band that can help hold up the bump so your back and hips don't have to do all the work. This one also has an adjustable above-the-belly strap you won't find on every pregnancy belt that fits, and lifts, bumps of all sizes.
Promising review: "This thing is convenient and Does the job to give more support to my growing be belly. It's nice and snug, however I find if I wear it too long it's too tight and I'm forced to take it off. I haven't found a good middle ground but I like having it around when. Needed." —BrittPrice: $23.96 (originally $28.96)
A pair of lightweight, breezy pajamas so night sweats won't keep you up at night when ALL YOU WANT is a few quality hours of rest. Everyone likes to warn you about how little sleep you'll get after giving birth, but plenty of aches and annoyances disrupt your sleep while baby's still inside. Don't let overheating be one of those! These light-as-air pajamas keep you cool and comfy all night long.
Promising review: "These pajamas are my absolute favorite. I buy a pair every spring. They are so soft and stylish. You won't be disappointed!" —JillPrice: $17.50 (originally $25; available in sizes XS–4XL and six colors)
A pair of cute compression socks that can help keep swelling in the ankles at bay and aren't impossible to get on and off (when the last thing you want to do is spend more time bending over, dealing with shoes and socks).
Promising review: "These were perfect for my needs. My medication gives me restless leg syndrome and the only thing I've found that helped was tight socks. I decided to get actual compression socks and these are perfect. They're relatively light compression so it's enough pressure to help but not so much that it makes it hard to wear overnight. If you need serious compression these aren't for you, but if you just need a little then they're perfect." —LilliPrice: $14
A large electric heating pad for help soothing sore muscles after waddling around with a human attached to your belly day after day. That is hard work!! And you deserve a little heated relief.
Promising review: "I am into my second year with this pad now. I find that it washes well on delicate cycle, although I have taken to filling the machine a little, hand agitating, spinning out, and repeating with the rinse cycle. I use a little Tide powder, and no bleach. The little tabs fit over a plastic hanger; line dry a couple of days. The controls on this are a step up from the digital controls. It does have an automatic shutoff; nice when you are tired. Have never had to use it past the second setting, usually the first is fine, with even and comforting heat. Will buy again should this ever fail!" —LRPrice: $42.99
A pair of practical and comfortable slip-on shoes so you can avoid bending down any more than is absolutely necessary. These things slide right on and off, no tying necessary, and the much-needed arch support feels like a dream.
Promising review: "Loved them so much getting a 2nd pair after a year and a half of wearing every day." —ScrunchymamabearPrice: $29.99 (available in sizes 6–11)
A shower chair so you can get off your aching feet and get a *tiny* bit closer to feeling like you're at a spa in your own bathroom. All that's missing is a fresh eucalyptus branch and fancy skincare products.
Taking a seat while you bathe is a total game-changer during pregnancy (and after). This chair is medical-grade, so it's sturdy and won't slip or wobble. My husband is just as excited about the chair as I am; pregnant or not, sometimes it's nice to have the option to pop a squat while you shampoo. Promising review: "Chair is a god-send made showering much easier and safer." —MermPrice: $32.49
A durable water bottle because staying hydrated is priority number one for both you and the tiny human inside your body. Carrying this with you ensures you always have something with you to sip on.
Promising review: "I only use Owala brand because of the option to sip or straw. Easy to clean, works well in the dishwasher for me. Keeps water cold, and with ice, cold for nearly 24 hours. Some lids do leak a bit after a while, but that's tolerable for me. Took this to Disney recently and used a lanyard + carabiner attached to the 'handle' so it can be worn over the shoulder." —JesPrice: $29.99 (available in eight colors)
A stylish bump-friendly dress you can wear during every trimester and post-partum moment without hating the clothes on your body. It's breezy, lightweight, and feels like a nightgown, but looks effortlessly put together.
Price: $19.20 (originally $32; available in sizes XS–XXL and two colors)
A sweet pregnancy journal to help you keep track of every milestone over these special nine months. Let's face it, you might not be loving every second while you smack dab in the middle of it but after it's over? You'll be glad you saved these memories.
Promising review: "Beautiful Journal for Mom! Has tabs for keepsakes! Reasonable price! Fast delivery!" —EviePrice: $22.99 (originally $29.99)
An everywhere balm if you want help hydrating and softening skin as it expands to accommodate your growing baby. Lather up daily (or twice a day, if you want!) to keep things supple and help combat the itch of your growing body.
Price: $12.29
A portable wedge pillow to pop between your knees, behind your lower back, and under your bum, whether you're in bed, in the car, or at the office. Things get achy the bigger you get, especially your joints and ligaments, so give them a touch of relief with a soft, supportive prop.
Promising review: "I've been using this pillow for about two months. I'm about halfway through my second trimester now, and I've tried two other pregnancy pillows that are larger and more expensive, and this is the only one that lets me sleep comfortably. I love it. It's very versatile—in addition to using it to support my bump when I lie on my side, sometimes I put it under my legs or hips so I can sleep comfortably on my back, between my knees when on my side, or behind my back on my side to provide some back support. I wish I'd bought this pillow at the very beginning of my pregnancy and not bothered with any others!" —CaitPrice: $19.89
A maternity swimsuit because summer is almost here and being pregnant on the beach should be as comfy and stylish as possible. The lattice tie-up back easily adjusts, so you can start wearing the suit as soon as the bump comes in and keep it through postpartum.
Promising review: "This swimsuit exceeded my expectations! The fit is perfect and the overall design makes me feel so confident and sexy in my growing body." —Happy MamaPrice: $40.79 (originally $50.99; available in sizes XS–XL and three colors)
An ultra-soft toothbrush because yes, even your gums get more sensitive when you're pregnant, and a gentle brush can make all the difference.
Promising review: "This is THE BEST toothbrush I've ever used! I've been using it since 2022 and will not use anything else ever again. This toothbrush is EXTRA soft so it's perfect for my sensitive teeth while I was pregnant, after birth or when I use whiting. It's absolutely gentle and the bristles are so thin, so it actually cleans really well in between the teeth. It's actually better than the regular tooth brushes out there. My husband was on a medical condition to where he had to take high dose of Prednisone (steroid) and made his teeth extremely sensitive, so this was the only toothbrush he could use without being in pain." —SandyPrice: $7.99
A life- (and thigh-) saving anti-chafe stick to smear here, there, and everywhere when the rub together gets real in the third trimester. Keep it in your purse and swipe this stick on your bra line, between your legs, and/or around your pits to save yourself the tell-tale shower sting.
Promising review: "Saves my thighs every time. I carry one stick in my purse and another in my gym bag because know I can rely on thigh babe anywhere. The thigh stick sets into the skin without a sticky or tacky residue (none at all actually) and prevents chafing. I do find myself having to reapply after a workout or a long day, but it's quite durable!" —HwaPrice: $12.19
A mineral sunscreen to keep you burn-free without any potentially harmful chemicals. This mineral, rather than chemical, 'screen has hundreds of 5-star reviews for a reason and is especially beloved by people with sensitive skin.
Promising review: "Definitely effective. I use it on my face everyday and my whole body when needed. It's not oily, I can't really feel it on my skin at all. There is no white cast (at least for my pale skin) . My only complaint is that the bottle leaks when I put it in my backpack or suitcase." —MPrice: $18.29
A stability ball that can help open your hips, challenge your core, and generally help you get (somewhat) ready push on the big day without a major workout routine (plus it's a comfy perch in the third trimester when every surface feels designed to torture your hips).
Promising review: "I used this for my pregnancy and it was perfect! It stays inflated for a long time and only needs to be reinflated every once in a while. Very sturdy and a great price for what it is." —AlexPrice: $12.79 (originally $15.99; available in three colors)
A perineal massage wand which can help make sure you're *actually* working the right muscles when stretching things out pre-labor. Anything that can help prevent tearing is worth a try!
Experts often recommend perineal massage to get ready to push without tearing – and while you can do it manually, reaching down there isn't exactly easy or comfortable with a third-trimester bump. This wand gives you better access and leverage, plus its curved shape gives you easy access to the right muscles. The included mirror is handy so you can see exactly what you're doing (the whole process is not as straightforward as it sounds). Price: $20.99
A pair of belly-covering underwear that offer support in all the right places without adding even more bulk under your clothes. Trust me, if you're not already at that point in pregnancy, you'll need a few extra pairs of undies to deal with the unexpected...ahem...surprises it brings.
Promising review: "If you are in the market for some over-the-stomach maternity underwear, these are the ones to use! My last pregnancy I used a cotton one from amazon and they worked alright but I love how fitting these are and they're super thin and not bulky. I love their regular Ribbed Bikini Underwear so I was happy to see they also offered maternity and they do not disappoint!!! A little pricey but well worth the cost :) The ones I have already have held up incredibly well and are so comfortable!! I wear a size 18 pant and XL fit me perfectly - if that helps!!!" —KymberlyPrice: $15 (available in two colors)
And a pair of over-the-belly jeans that look like your pre-pregnancy jeans but fit like sweats because you're not going to want to wear much else by month six.
Promising review: "I never leave reviews for Target products but these are the best and most affordable pregnancy jeans I have tried yet! The other jeans Target typically has in stores are a very restrictive skinny fit that I find so uncomfortable. These have the perfect amount of looseness to them while still giving some shape. I'm tall, 6'0 and thin/athletic, pre-pregnancy I wore a size 4 or 6, I ordered this in both a 4 and 6 and decided to keep the 6. Both jeans fit but I'm carrying pretty low in my belly and it felt like the 6 would be more comfortable as I'm entering my last trimester." —MTmtnmamaPrice: $21 (available in sizes 00–17 and two colors)
Some witch hazel pads you'll be so glad to have if and when third-trimester hemmies strike. Plus, hundreds of reviewers say they're a must for post-partum relief!
Promising review: "I loved that it helped alleviate the pain and swelling of hemorrhoids. Until I was able to speak to my doctor and get a prescription, this got me through the weekend. Has a cooling effect and pads are moist and easy to use/dispose." —RaqUrWorldPrice: $9.99