NI has lowest rate of breastfeeding in UK as health authorities aim to boost numbers
The figures show around 56% of new mothers in hospital at discharge breastfeed their newborns, this number lowers to 40.6% from six weeks on, then just 27.3% at six months.
The call to increase the rates, as well as highlighting the importance family and other support networks play in the well-being of mother and baby, comes in time for World Breastfeeding Week – running from August 1-7.
The PHA has also encouraged mothers to continue breastfeeding through their Breastfeeding Welcome Here scheme – a drive that highlights businesses, local council venues and attractions which encourage mothers to breastfeed.
There are also over 100 related support groups available, offering advice in spaces led by peer support volunteers offering mother-to-mother encouragement.
In these spaces, related counsellors are available for more tailored support.
PHA nurse and regional lead for the Family Nurse Partnership, Catherine Magennis, emphasised the importance of natural feeding in the weeks after a baby is born.
'Breastfeeding is a key foundation for giving every child the best possible start in life,' she said.
'Many mothers begin breastfeeding in hospital, however we know that breastfeeding rates tend to decline in the weeks that follow.
'The first weeks can be a challenging time for new mums as they adjust to life at home, but having support from family members - particularly partners, grandparents, and friends – can make a huge difference to a mother's breastfeeding experience, especially during times of doubt or fatigue.
'While there is excellent professional and peer-led support across Northern Ireland, encouragement from those around the mother is vital to help her feel confident, reassured and able to overcome common challenges during breastfeeding – to continue breastfeeding for longer.
'We want every mother to feel empowered and supported in her decision to breastfeed, whether that's in her home, workplace, or out and about in the community.
'By prioritising breastfeeding and building sustainable support systems, we are investing not only in the health of babies and mothers, but in the future wellbeing of our whole society.'
More information can be found at www.breastfedbabies.org, which offers a range of information for families, including:
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