
The new BMW iX. - Middle East Business News and Information
As a vanguard in the field of electric mobility, the BMW iX has established a unique combination of progressive luxury and locally emission-free driving pleasure. The new edition of the Sports Activity Vehicle (SAV), designed exclusively for all-electric driving, underlines its claim to leadership with an increase in driving performance combined with a significantly extended range. The new BMW iX now achieves a WLTP range of 700 kilometers, which is outstanding in the competitive environment. It is yet another fascinating example of the effectiveness of the BMW EfficientDynamics package of measures and technologies. Innovations in the field of BMW eDrive technology go hand in hand with specific exterior and interior design modifications that emphasise the sporty character of the new BMW iX.
New model designations reflect the BMW iX's additional performance. It will be available in the Middle East region from second quarter 2025 as the BMW iX xDrive45, the BMW iX xDrive60 and the BMW iX M70 xDrive. It will continue to be produced at the BMW Group plant in Dingolfing. The BMW Group's largest production plant in Europe is the company's centre of competence for the production of electric drives and at the same time the lead plant for the premium and luxury class models.
Exterior: Striking presence, M Sport package as a new option.
The exterior of the new BMW iX has an expressive presence and monolithic appearance with characteristic SAV proportions, a design language reduced to the essentials and clearly defined surfaces. The striking front design is characterised in particular by the redesigned BMW radiator grille with a particularly filigree frame and a structure of vertical and diagonal lines in its interior. The BMW Iconic Glow kidney grille with contour lighting (standard for the new BMW iX M70 xDrive) is now available as a new option.
The headlights have also been redesigned with vertical elements for daytime running lights and turn indicators. The standard equipment of the new BMW iX includes adaptive LED headlights with cornering light function and new city lights. The structure of the BMW kidney grille is echoed in the diagonal lines of the headlight covers.
The front and rear aprons of the new BMW iX have an almost seamless design and a higher proportion of body-colour painted surfaces, giving them a sporty, elegant appearance as standard. The M Sport package, now available as an option for the all-electric SAV, emphasises the dynamic character of the vehicle with powerful lines, striking air intakes at the front and vertical reflectors at the rear.
In conjunction with the optionally available M Sport package Pro, the new BMW iX is equipped with dark M Shadow Line headlights and rear lights. The series' top model stands out even more than the other variants. The new BMW iX M70 xDrive comes as standard with the design features of the M Sport package and the M Sport package Pro, including a model-specific BMW kidney grille with M logo, black exterior mirror caps and exclusive 22-inch M light-alloy wheels.
The range also includes the new finishes Arctic Race Blue metallic, Dune Grey metallic, Carbon Black metallic, BMW Individual Frozen Deep Grey metallic, BMW Individual Frozen Pure Grey metallic, Tanzanite Blue metallic and Space Silver metallic (available from summer 2025). The BMW Individual Exterior Line Titanium Bronze is also available as a further option for the BMW iX xDrive45 and the BMW iX xDrive60.
Performance enhancement for all model variants.
With an electric motor on both the front and rear axle, all variants of the new BMW iX feature electric all-wheel drive. The drive system has been fine-tuned and the power electronics further developed to deliver noticeably more power. The new BMW iX xDrive45 delivers a system output that has been increased by 82 hp to 408 hp. The added power results in a 1.0 second improvement in acceleration from zero to 100 km/h to 5.1 seconds. The new BMW iX xDrive60 has a power output increase of 21 hp to 544 hp and accelerates from 0 to 100 km/h in 4.6 seconds. Both models have an electronically limited top speed of 200 km/h.
More than ever, the new BMW iX M70 xDrive offers particularly fascinating performance characteristics. The drive of the BMW M vehicle delivers 40 hp up to 659 hp in My Mode Sport and a maximum torque of 1,100 Nm, which is available when Launch Control is activated. The new BMW iX M70 xDrive accelerates from 0 to 100 km/h in 3.8 seconds. Using the '1-foot rollout' method*, the time taken to sprint to 100 km/h is 3.5 seconds. The new BMW iX M70 xDrive reaches a top speed of 250 km/h.
Unique in this segment: A range of 700 kilometers.
New battery cell technology increases the energy content of the high-voltage battery for the BMW iX xDrive45 by around 30 per cent to 94.8 kWh. The high-voltage batteries of the other model variants provide a usable energy content of 109.1 kWh (BMW iX xDrive60) and 108.9 kWh (BMW iX M70 xDrive).
In addition, a new inverter technology for the power electronics of all model variants optimises the power density of the drive system. This ensures particularly high efficiency in the transfer of energy from the high-voltage battery to the electric motor. In combination with the higher energy content of the battery for the new BMW iX xDrive45 and other efficiency-enhancing measures for all variants, this results in a range increase of up to 40 per cent, depending on the model. With a WLTP range of 563 to 701 kilometers, the new BMW iX xDrive60 sets a new benchmark in its competitive environment. The ranges of the other models increase to 490 to 602 kilometers for the BMW iX xDrive45 and 521 to 600 kilometers for the BMW iX M70 xDrive.
Adaptive recuperation contributes to increased efficiency while driving. The MAX RANGE function can also increase the range remaining before the next charging stop by up to 25 per cent.
Even more efficiency when charging the high-voltage battery.
The Combined Charging Unit of the new BMW iX xDrive45 now enables direct current charging with an increased output of 175 kW. The maximum charging power of the two other model variants is 195 kW. Optimised pre-conditioning of the high-voltage battery and heating of the storage system using the heat pump from the vehicle's air-conditioning system ensure particularly efficient charging times. In addition, the charging current control has been further developed in order to make the best possible use of the high charging capacities. The charging socket outlet of the new BMW iX now has a release button. Alternating current can be charged with a maximum power of 22 kW. The range now also includes the new BMW Wallbox Plus.
In addition to the increased range, the new BMW iX also offers an improved user experience for planning routes with optimised charging. Thanks to the intuitive user interface, customers can enter their destination in advance in the My BMW App, as well as their preferred departure and arrival times and any desired stopovers. The route suggested by the BMW Maps navigation system can then be customised to include charging stations. Preferred charging station providers and the desired charging status on arrival at stopovers and at the destination can be determined just as conveniently. In an optimised route view, the customer is provided with precise information about the availability of charging stations, the required charging times and their impact on the arrival time at the destination, the costs for charging and the infrastructure in the vicinity of the respective charging station.
Optimised chassis and suspension set-up, new M light-alloy wheels.
The new chassis and suspension set-up for the new BMW iX is based on the increased performance of the drive system and the changed weight balance as a result of optimised battery technology. In addition, a hydraulic rear axle support bearing ensures an optimised balance between sporty dynamics and ride comfort. Weight- and friction-optimised wheel bearings and tyres with reduced rolling resistance and the highest efficiency label A+ also contribute to the increased efficiency of the new BMW iX.
The suspension technology of the BMW iX includes a double-wishbone front axle, a five-link rear axle and electric steering with Servotronic function and variable ratio. The new BMW iX M70 xDrive also features adaptive two-axle ride level control with electronically controlled shock absorbers, M specific tuning and M specific anti-roll bars, Integral Active Steering and a sports brake system with red-painted brake callipers. The standard equipment of all model variants now also includes HDC (Hill Descent Control) and the option to deactivate DSC (Dynamic Stability Control).
As part of the M Sport package, M Sport package Pro or as standard on the top-of-the-line model, 21- and 22-inch M light-alloy wheels are available in four new variants. The new range of 23-inch light-alloy wheels is unique in the competitive environment. The 22-inch and 23-inch wheels are combined with tyres with integrated foam absorbers for improved noise insulation.
Wide variety of systems for automated driving and parking.
The driver assistance systems available in the new BMW iX set new standards in terms of functionality and reliability. The standard equipment includes Driving Assistant Plus including Active Cruise Control with Stop & Go function that can be used at speeds of up to 180 km/h, front collision warning with brake intervention and Parking Assistant with Reversing Assistant and Reversing Assist Camera. The Parking Assistant Professional, which controls parking and manoeuvring via smartphone, is also available as an option.
Interior: Progressive luxury, refined sportiness.
The characteristic interior ambience of the BMW iX, characterised by generous space and progressive luxury, can now be combined with the sporty design features of the M Sport package. The new M multifunction seats in perforated microfibre/Sensatec or optionally with natural leather upholstery offer enhanced lateral support and a striking design. The package also includes the M leather steering wheel, the two-tone instrument panel with M logo, the Dark Silver trim finishers, the anthracite headlining, the M pedals and the centre console with high-gloss black finish. Optional and together with an M leather steering wheel Dark silver trim finishers are also available in conjunction with the standard interior.
The standard equipment of the new BMW iX includes an alarm system, the Welcome and Goodbye animation, adaptive LED headlights, Comfort Access, Driving Assistant Plus as well as the BMW Live Cockpit Professional and the Harman Kardon Surround Sound System. The BMW iX M70 xDrive also comes with Integral Active Steering, adaptive two-axle ride level control, BMW Iconic Glow radiator grille, M Sport package Pro and solar control glazing as standard.
Other optional extras for all model variants include the Sky Lounge panoramic glass roof, the Clear & Bold interior applications, an automatic soft-close function for the doors, active seat ventilation, the Heat Comfort package, the Bowers & Wilkins Diamond Surround Sound System, the BMW Individual Exterior Line Titanium Bronze, DC charging with up to 22 kW (standard for the BMW iX M70 xDrive) as well as an electrically extendable and retractable tow hitch.
BMW iDrive with state-of-the-art digital services.
Based on the BMW Operating System 8.5, BMW iDrive not only offers intuitive operation using the touch function on the BMW Curved Display and voice control with the BMW Intelligent Personal Assistant, but also the use of digital services.
5G mobile radio aerials deliver optimised connectivity. The BMW ID and the My BMW App provide a personalised user experience. In addition, the BMW Digital Key allows for particularly simple and convenient setup using the new Setup Card.

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Mid East Info
26-05-2025
- Mid East Info
BMW is once again bringing an exclusive study for a small series to Lake Como this year: The BMW Concept Speedtop
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Mid East Info
19-05-2025
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Informa Connect Academy, in partnership with EFQM, launches the full suite of certified programmes to drive sustainable performance improvement
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Mid East Info
06-05-2025
- Mid East Info
Best Car Service Center in Dubai - Middle East Business News and Information
Finding a trustworthy place to service or repair your car can be challenging in a big city like Dubai. With so many options, how do you know which garages truly deliver on quality, honesty, and value? In this casual yet informative guide, we'll highlight five of the best car service and repair centers in Dubai. These workshops have stellar reputations, positive customer reviews, and fair pricing. Whether you just need an oil change or major engine work, these service centers have you covered with professional, reliable care. For everyday drivers in Dubai, a reliable car service center means you can drive away with a smile, knowing your vehicle is in good hands. Below are our top five picks (ranked with our #1 choice first), each offering great service and peace of mind. 1. Golden Horse Service Center (Al Quoz 2) Golden Horse Service Center tops our list as a highly rated local workshop offering comprehensive car care. Description Located in Al Quoz Industrial Area 2, Golden Horse is known for its experienced European mechanics and one-stop services that range from routine maintenance to complex repairs. They work on all kinds of vehicles — from everyday sedans to high-end luxury models like BMW, Mercedes, and Porsch. In fact, Golden Horse is open daily from 9am to 9pm to serve customers' needs. They pride themselves on reliable repairs with warranty, giving you confidence that any job they do is backed by a guarantee Customer Highlights Drivers who have used Golden Horse often become loyal fans. Many reviews praise the exceptional service and attention to detail. One BMW owner said the team went 'above and beyond to ensure everything was in top condition' during a routine check . Another customer who brought in a Ferrari for detailing left saying 'highly recommended' after seeing their car returned in showroom condition . Friendly, professional staff make the experience pleasant, and several reviewers mention that prices are very reasonable for the quality of work . As one happy client put it, Golden Horse's work is 'always done to a high standard' and they wouldn't hesitate to recommend the garage to friends and family . Pricing Golden Horse offers fair pricing for the market – for example, a basic oil change or minor service here typically costs a few hundred dirhams (AED), which is on par with other reputable shops. Customers explicitly note that pricing is honest and not overblown, a refreshing find in Dubai. While exact rates depend on your car and the service needed, Golden Horse's team provides detailed quotes upfront so there are no surprises. Given their reasonable rates and quality work, most customers feel they get excellent value here. (As a general benchmark, basic servicing in Dubai usually ranges ~AED 300–700, and Golden Horse falls right in this sweet spot.) 2. Quick Fit Auto Center (Al Quoz & DIP) Quick Fit Auto Center is another popular choice, well-known among Dubai's motorists. Description Quick Fit is a multi-branch service center (with locations in Al Quoz and DIP) that markets itself as a dealer-alternative workshop for all car brands . They have a strong reputation for convenience and customer service – they'll pick up your car, service it, and drop it back off at your doorstep, which is a huge plus for busy folks . In fact, Quick Fit is open 7 days a week, so you can even get your car looked after on weekends . The garage is equipped with advanced diagnostic tools and staffed by technicians with over 10 years of experience, capable of working on any make or model (American, European, Japanese, you name it) . It truly offers 'dealer standard' service without having to go to the dealership . Customer Highlights Quick Fit boasts a stellar 4.9 out of 5 rating on Google, reflecting hundreds of satisfied customers . Drivers appreciate the professional, no-hassle experience – you get a free vehicle inspection and quote before any work begins, and they only proceed after your approval . Many reviews mention the staff's friendliness and transparency in explaining issues. The convenience of free pickup/delivery is often cited as a lifesaver, and the quality of repairs (from simple oil changes to major engine or transmission overhauls) keeps customers coming back. Overall, Quick Fit has earned trust by combining quality workmanship with top-notch customer service. Quick Fit even offers service packages for extra convenience. For instance, they have maintenance contracts where you pay a flat fee and get several services covered – one popular plan for a 4-cylinder car starts at AED 2,150, including 3 minor services and 2 major services along with perks like free wheel alignment and 24/7 roadside assistance. This kind of package can save frequent drivers money in the long run. Even if you don't opt for a contract, Quick Fit's pricing is considered fair and competitive. A routine minor service (oil change, filters, basic checks) is usually a few hundred dirhams, while more complex repairs are quoted reasonably relative to dealer prices. They also frequently run promotions or bundle deals. In short, Quick Fit Auto Center is loved for making car care easy, affordable, and reliable – a great choice for peace of mind. 3. GT Auto Centre (Al Quoz 3) GT Auto Centre is a long-established Western-owned garage in Dubai that has built a strong reputation, especially within the expat community. Description Operating for over 14 years in the UAE, GT Auto Centre offers true 'bumper to bumper' service — basically any car problem, big or small, they can fix. From simple oil changes and AC re-gassing to full engine rebuilds and body repairs, their range of expertise covers it all. GT is managed by a British team and is even part of the Bosch Car Service network, which means they adhere to international service standards and use quality parts. They focus heavily on quality, reliability, and transparency in all dealings. Many Dubai residents (locals and expats alike) trust GT for their honest diagnostics and clear communication – the garage makes sure to keep customers informed about what's needed, the costs, and the time frames, ensuring no unpleasant surprises. Customer Highlights GT Auto Centre has a loyal following built over the years. Customers often mention that once they started servicing their car at GT, they never looked elsewhere. People appreciate the transparent quotes and updates – the team will explain issues in plain language and get approval before proceeding, which builds trust. The workshop is known for delivering dealership-quality service at independent garage prices, which is a winning combo for those with luxury cars out of warranty. In their own words, GT strives to give 'agency-like quality at extremely competitive prices' . Reviews highlight the exceptional customer service – the staff are described as professional, courteous, and willing to go the extra mile to satisfy. GT's commitment to fair pricing is also a big plus: they state clearly that they ensure 'fair and transparent pricing' as a core value, and most customers indeed find their rates reasonable for the level of service provided. Pricing While GT Auto Centre may not be the absolute cheapest in town, you get what you pay for – and here you're paying for quality workmanship and trustworthiness. A standard oil change service, for example, might be in the mid-hundreds of AED (including premium oil and OEM filters). Larger jobs (brakes, suspension, etc.) are still often a fraction of what dealer service centers would charge. GT also occasionally has seasonal offers or loyalty discounts. Importantly, they give detailed estimates before starting work, so you can approve costs upfront. With their transparent billing and reliable fixes, customers feel the pricing is justified. If you want your car cared for by a trusted, expat-recommended garage that values long-term customer relationships, GT Auto Centre is a fantastic option. 4. Orange Auto (Al Quoz) Orange Auto is a family-run garage that has made a name for itself through honesty and top-notch customer care. Description Conveniently located in Al Quoz (just off Sheikh Zayed Road on D72), Orange Auto offers a wide range of services: quick lube changes, new tires, brake and suspension work, AC repairs, detailing, you name it. The facility is known to be clean and well-equipped – customers frequently comment on how immaculate the workshop and waiting area are. You can wait in air-conditioned comfort, with refreshments on hand, while your car gets fixed. Orange Auto's team is led by approachable managers (often mentioned by name in reviews for their great service). They emphasize transparent diagnostics and fair advice – if your car doesn't need a certain repair immediately, they'll tell you instead of piling on unnecessary jobs. This straightforward honesty has won them a loyal customer base. Customer Highlights: Perhaps more than any other garage on this list, Orange Auto is praised for integrity. Customers rave about the honesty and professionalism of the staff. One reviewer shared how Orange Auto diagnosed an unusual AC noise within minutes and provided a detailed explanation and realistic timeline for the repair. They kept the customer updated via phone and email – communication was 'excellent' and the promises were kept. Many others mention that Orange Auto's team often goes above and beyond: for example, one customer noted that the technicians proactively topped up the AC gas for free upon noticing the cooling on one side wasn't cold enough. Little touches like that show they truly care about your car's performance. The phrase 'nothing is too much trouble' comes up in multiple testimonials, with people appreciating that the staff will address even minor concerns to ensure you leave satisfied. Crucially, Orange Auto is upfront about pricing and known for very competitive rates. A couple of reviews explicitly state that repairs were done at a 'fraction of the cost' quoted by dealer service centers. Work quality doesn't suffer either – customers report that jobs are done to agency standards in terms of quality. Whether it's a quick tire change or a major repair, Orange Auto's blend of fair pricing and honest service frequently earns them a 'highly recommend' from delighted car owners. Pricing Orange Auto's pricing is generally regarded as fair and lower than big-chain service centers. For instance, basic services (oil change, filter, check-up) might start around AED 200–300, depending on your vehicle – and they use good products (often OEM or well-known brands). Need new brake pads? Many have found Orange Auto to quote significantly less than the dealership, while using equivalent parts. They are also open to installing customer-provided parts if appropriate, which can save costs. Importantly, Orange Auto provides detailed invoices and will show you the old parts they replaced, adding to the trust. Their honest approach means they won't try to sell you something you don't need. In summary, Orange Auto stands out as a friendly, trustworthy garage where you get quality service without overpaying. Customers leave feeling taken care of, not taken advantage of – which is exactly what you want in a car service center. 5. Dynatrade Auto Service (Multiple Locations) If you prefer a service center with a large network and decades of experience, Dynatrade is an excellent choice. Description Dynatrade is one of the UAE's biggest and most established multi-brand car service networks, with branches across Dubai (and other emirates like Sharjah and Abu Dhabi). With over 30 years in the business, Dynatrade has literally serviced over 2 million vehicles since it started! This speaks to the huge trust and scale they've achieved. Their facilities are state-of-the-art, boasting hundreds of service bays and advanced equipment to handle everything from routine maintenance to complex repairs. Dynatrade caters to all makes of cars – Japanese, Korean, European, American, you name it – and even trucks and commercial vehicles. One standout aspect is their commitment to quality and safety: Dynatrade has earned a 5-Star Rating from the UAE's Ministry of Industry and Advanced Technology (MOIAT) for its service standards. Essentially, you're dealing with a very professional outfit. Despite being a large company, they strive to offer a personal touch and quick turnaround due to their extensive resources (lots of technicians and service bays means they can often get your car in and out faster). Customer Highlights Given their size, Dynatrade handles a high volume of customers, including many corporate/fleet clients. Individual car owners who use Dynatrade often comment on the consistency and reliability of service. Because they follow manufacturer guidelines closely, you can expect dealer-like thoroughness (with multi-point inspections, computer diagnostics, etc.). In fact, Dynatrade markets itself as 'agency-like quality at extremely competitive prices' . Many people with out-of-warranty luxury cars turn to them as a cost-effective alternative to dealership service. The convenience of multiple branches in Dubai is a plus — you can choose a location near your home or office. Reviews highlight that Dynatrade's staff are well-trained and courteous. There's a clear system in place: you get a job card, they call with an estimate if anything unexpected comes up, and they deliver on time. With over 18,000 five-star Google reviews logged across their network, it's clear thousands of customers are satisfied with their work. Another benefit is that Dynatrade often has OEM parts in stock (thanks to their large inventory), which can speed up repairs and ensure quality parts are used. Pricing Dynatrade's scale allows it to keep costs reasonable. They are not the bargain-basement garage on the corner, but considering the professional service, prices are quite good. An oil change service package might run around AED 400–500 here (using genuine parts and oil) which is competitive. They also frequently have promotions – for example, at one point they advertised 4 automatic car washes for AED 99 as a bundle deal, and they have pre-paid service packages for certain mileage intervals. For major jobs, Dynatrade's quotes often come out lower than official dealers by 20-30% or more, which can mean huge savings on expensive repairs. Customers appreciate that despite the lower cost, the quality remains high – a true win-win. Plus, Dynatrade provides warranties on their work and parts, giving you extra peace of mind. In summary, if you want a well-established service center with a proven track record, Dynatrade is a top contender. They combine big-company resources with a commitment to customer satisfaction, making them a reliable choice for car maintenance in Dubai. Wrapping Up Dubai offers everything from small specialty workshops to massive service centers, but the five listed above have distinguished themselves with happy customers and dependable service. From the friendly local vibe of Golden Horse and Orange Auto to the expansive expertise of Dynatrade, you have options to suit your preferences. All of these centers provide general car care for any make or model, so you're not limited by the brand of car you drive. When choosing a service center, it's always a good idea to consider what matters most to you – be it convenient location, price, or specific services like pickup/drop-off. The good news is that with reputable garages like these, you really can't go wrong. They all strive to deliver a smooth, honest, and efficient experience that will get you back on the road with confidence. So next time your car needs a little TLC in Dubai, you can feel comfortable turning to one of these top-rated service centers. Safe driving!