logo
NHRA Legend John Force Championed By Team With Touching Message

NHRA Legend John Force Championed By Team With Touching Message

Newsweek04-05-2025
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources.
Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content.
John Force Racing shared a touching tribute to its owner, 16-time NHRA champion John Force, as he celebrated his 76th birthday.
Taking to social media, the team wrote:
"Happy Birthday 16X!! What can we say that hasn't already been said? To the man who created a drag racing dynasty, the father of a beautiful family (and one of the biggest extended families out there with all of his friends and fans!), and to a man who has, and continues to, overcome challenges and obstacles and is a beacon of light and strength to all; can we all wish John Force a BIG HAPPY BIRTHDAY?!"
Happy Birthday 16X!! What can we say that hasn't already been said? To the man who created a drag racing dynasty, the father of a beautiful family (and one of the biggest extended families out there with all of his friends and fans!), and to a man who has, and continues to,... pic.twitter.com/URkHYhUi29 — John Force Racing (@JFR_Racing) May 4, 2025
Force is currently out of the race seat after suffering from a severe crash in Virginia last year. Following the crash, the driver went from intensive care to the Neuro ICU due to a traumatic brain injury, before eventually being discharged from hospital to continue with his rehabilitation from home.
John Force, driver of the Castrol High Mileage Ford funny car waves to the fans during the NHRA Carolinas Nationals on September 20, 2009 at Zmax Dragway in Concord, North Carolina.
John Force, driver of the Castrol High Mileage Ford funny car waves to the fans during the NHRA Carolinas Nationals on September 20, 2009 at Zmax Dragway in Concord, North Carolina.He made his first track appearance since the Virginia crash in Las Vegas later that year to support his John Force Racing team. He commented at the time:
"I'm still going to therapy every week and working as hard as I can to get back out there with the sponsors and the fans in a sport I love and I miss. I've still got a lot of things I want to do, so I don't want anybody thinking they've seen the last of John Force. We'll have a lot more to talk about after the holidays."
Jack Beckman has continued to step in for Force since the crash.
"I am thrilled to continue a partnership with PEAK and BlueDEF and look forward to returning to JFR in 2025," Beckman stated.
"As a car enthusiast, I believe in using the best products available for both personal and professional applications. PEAK and BlueDEF products are trusted for our support vehicles and haulers, ensuring reliability and performance."
Adding to his long list of achievements, including 16 NHRA championship titles, Force was recently inducted into the Canadian Motorsports Hall of Fame.
He reacted to the honor, as previously reported by Newsweek Sports:
"I'm very proud to accept this honor along with the other 2024 inductees.
"It's been a rough year and I'm sorry I couldn't be there in Canada for the ceremonies, but this is special to me because I won my first NHRA race in Canada. It may have been a long time ago, but I still remember."
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Speedway Motorsports Helps Nascar Partners Activate Sponsorships
Speedway Motorsports Helps Nascar Partners Activate Sponsorships

Forbes

time19 hours ago

  • Forbes

Speedway Motorsports Helps Nascar Partners Activate Sponsorships

Speedway Motorsports, the organization that owns 11 motor sports facilities, is getting creative with its partners. As companies line up for Nascar, NHRA or NTT IndyCar Series partnerships, Speedway Motorsports is designing a program to enhance the exposure of sponsor during and leading up to race weekends. Speedway Motorsports is a leading marketer, promoter and sponsor of motor sports and special event entertainment. The company hosts a variety of car shows, concerts, holiday light shows, driving schools and motorsports events, including 15 Nascar Cup Series event weekends annually. It has four Nascar weekends remaining in 2025, with the next coming at Bristol Motor Speedway to conclude the Round of 16 in the Nascar Cup Series playoffs. 'We want to always exceed expectations for every partner, stakeholder and fan," Kevin Camper, Speedway Motorsports' executive vice president and chief commercial officer, said. "Part of that process, whether it's a prospect, new client, or longtime sponsor, is to talk about their needs. Most importantly, how we can work together to achieve and exceed their goals. We've got talented teammates in corporate sales, marketing and communications throughout our company, so supporting our partners with our resources and expertise is a very natural fit. Simply put, we want to help them get things done.' Speedway Motorsports is essentially putting the 'activate in activation," as they are calling it. From commercial support to social media strategy, video production, graphic design, data analytics, organizing promotional giveaways and much more, Speedway Motorsports is going the extra mile for its existing – and potential – partners. The organization's 11 racetracks have a packed slate. Earlier this month, Bristol Motor Speedway held the first Speedway Classic, seeing two MLB teams compete inside the half-mile bullring. Besides major motor sports events, they also have weekly programs with up-and-coming racers. But with Nascar's resurgence and the IndyCar Series' growth thanks mostly due to a Fox partnership, Speedway Motorsports wants to optimize its partners' reach. 'It's an ever-changing landscape to help grow someone's business and their brand,' Geoff Ulrich, Speedway Motorsports senior vice president of consumer engagement, said. "For EchoPark Automotive, it was about driving name recognition and digital traffic in a competitive pre-owned car market, and of course, getting potential customers to see their product. We put together plans to not only increase their social presence and web traffic with new campaigns around motorsports, but also used our expertise with on-site activation to create an experiential 'go-to' destination on race weekends with driver and celebrity appearances. Fans could see and touch the used cars and trucks at the Speedway Experience in a fun environment.' A prime example of Speedway Motorsports' newfound marketing strategy is the team's work with Cracker Barrel. Via its Nascar partnership, the restaurant chain had an added boost of influencers, who are Nascar drivers themselves. So Speedway Motorsports stepped in and activated the brand in new, unique ways around its Nascar sponsorship for the Nashville Superspeedway race in early June, including unique activations with Josh Berry and Corey LaJoie. The company has also activated at other NASCAR races in the fan zones. 'These efforts are great examples of how sports marketing continues to evolve," Camper said. "For some partners, it may still be just about the brand recognition, but for many, there may be other metrics they are trying to achieve, whether it's in sales, web traffic, sampling or traditional and social media exposure. "We can continue to grow these efforts based on those initial 'what are your goals and how can we help to get you there?' conversations. The value of each partnership may fluctuate depending on the need and execution for the client, but at the end of the day we'll be judged on whether we exceeded their expectations to reach their goals.' Speedway Motorsports is often bringing in new and unique partners to the sponsorship side of racing. It also capitalizes on long-lasting partnerships, with supermarket chain Food City having partnered with Bristol for more than three decades. The annual Coca-Cola 600 on Memorial Day Weekend is the longest partnership in all of sports at 40 years.

American Rebel Light Beer Powers NHRA Brainerd Nationals with ‘Battle for the Rebel Axe,' Primary Sponsors - TSR Nitro, Minnesota Beer Launch, Andy Ross Live, and Rebel Segment planned for FOX TV Broadcast
American Rebel Light Beer Powers NHRA Brainerd Nationals with ‘Battle for the Rebel Axe,' Primary Sponsors - TSR Nitro, Minnesota Beer Launch, Andy Ross Live, and Rebel Segment planned for FOX TV Broadcast

Yahoo

time20 hours ago

  • Yahoo

American Rebel Light Beer Powers NHRA Brainerd Nationals with ‘Battle for the Rebel Axe,' Primary Sponsors - TSR Nitro, Minnesota Beer Launch, Andy Ross Live, and Rebel Segment planned for FOX TV Broadcast

American Rebel Holdings Inc American Rebel Holdings Inc. (NASDAQ: AREB), American Rebel Light Beer, and Champion Safe Galvanize Fan Engagement, Launch Minnesota Beer Expansion, and Deepen Relationship with the NHRA at Brainerd Nationals Nashville, TN, Aug. 15, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ( the embodiment of patriotic lifestyle and innovation, is set to dominate the Lucas Oil NHRA Nationals at Brainerd International Raceway with an electrifying brand activation. The American Rebel brand is on fire, and it's about to get hotter this weekend as America's fastest-growing patriotic beer, American Rebel Light Beer ( alongside its Champion Safe division, seizes this premier motorsports event to forge lifelong connections with fans, launch a strategic partnership with C&L Distributing in Minnesota, and solidify its position as the ultimate choice for freedom-loving consumers. American Rebel Brings High-Octane Patriotism and America's Fastest-Growing Beer to NHRA Brainerd Nationals, Filming a Special FOX Segment This weekend, American Rebel is set to make a powerful statement at the NHRA Brainerd Nationals, bringing a unique blend of high-octane patriotism and cutting-edge products to the track. The brand is fueling the excitement with American Rebel Light Beer, which has rapidly become America's fastest-growing beer, alongside its premium lineup of American-made safes and lifestyle products. The event will be amplified by a special, exclusive segment filmed for the national FOX telecast, offering a look at the passion and connection between American Rebel and the NHRA fans. A High-Octane 'Rebel' Fan Experience: Galvanizing Enthusiasm into Lifelong Brand Loyalty The NHRA Brainerd Nationals, one of the crown jewels of the motorsports season, is the perfect stage for American Rebel to engage its core audience. With a bold strategy to transform racing fans into lifelong customers, American Rebel is delivering an immersive experience that blends heart-pounding entertainment, premium products, and unapologetic patriotism: Andy Ross Rocks the Zoo: On Friday night, American Rebel CEO and patriotic rocker Andy Ross will take the stage in the Zoo, Brainerd's iconic fan zone, delivering a high-energy performance that galvanizes the crowd with patriotic fervor. Ross's music, infused with the brand's rebellious spirit, will rally fans to 'Rebel Up' and embrace the American Rebel Rebel Light Beer Sampling and Sales: Throughout the weekend, fans will savor the crisp, all-natural taste of American Rebel Light Beer, a premium domestic light lager brewed without corn, rice, or artificial sweeteners. At approximately 100 calories and 4.3% ABV per 12 oz serving, it's the perfect choice for fans seeking bold flavor with a balanced lifestyle. On-site sampling stations and retail activations will drive consumer trial and build lasting brand loyalty. Champion Safe Showcase and Giveaway: American Rebel's Champion Safe division, in partnership with Lakes Area Safe & Vault ( will showcase premium American-made safes trackside. Fans can explore these secure lifestyle products and participate in a special product giveaway featuring the American Rebel Patriot Safe, with all proceeds benefiting Camp Confidence ( a Brainerd nonprofit supporting children with special needs. Title Sponsorship of the 'Battle for the Rebel Axe': As the proud title sponsor of this thrilling NHRA competition, American Rebel is front and center, amplifying its brand through one of the weekend's most exciting Stewart Racing Roars with American Rebel Pride: Both Tony Stewart Racing (TSR) entries—Matt Hagan's Funny Car and Tony Stewart's Top Fuel Dragster—will blaze down the track in bold, badass American Rebel Light Beer paint schemes. These fan-favorite designs embody the brand's unapologetic style and fierce commitment to excellence, captivating fans with every heart-pounding run.'The American Rebel team is fired up to be here in Brainerd!' said Andy Ross, CEO of American Rebel Holdings, Inc. 'We're looking forward to connecting with our fans all weekend long, rallying behind our drivers Tony and Matt, and sharing plenty of American Rebel Light—the nation's fastest-growing beer. We're also thrilled that the NHRA and FOX are planning to film a special segment for the national FOX telecast. It's going to be packed with high-octane entertainment, and we can't wait for you all to see it. Wherever you are, let's Rebel Up!' Strategic Minnesota American Rebel Beer Launch with C&L Distributing American Rebel Light Beer's Minnesota debut is powered by a transformative partnership with C&L Distributing, central Minnesota's premier beer distributor serving over 2,600 retailers across 35 counties. This collaboration marks American Rebel's 13th state in its rapidly expanding distribution footprint, bringing its premium light lager to bars, restaurants, and retail shelves throughout the region. 'C&L shares our commitment to excellence, our passion and patriotism for this great country, and most of all, they love great beer like American Rebel Light,' said Todd Porter, President of American Rebel Beverage. 'This partnership ensures American Rebel Light Beer reaches Minnesota's heartland with precision, turning this NHRA weekend into a launchpad for long-term growth and customer loyalty.' Motorsports: The Heartbeat of American Rebel's Brand Strategy American Rebel's deep-rooted connection to motorsports is a cornerstone of its brand identity. By aligning with the NHRA and Tony Stewart Racing, the company engages directly with a passionate, freedom-loving audience that embodies its core American values. The recent multi-year contract extension between TSR Nitro and multi-year Funny Car World Champion Matt Hagan underscores this commitment, and American Rebel is planning to be a part of it for years to come. 'Tony Stewart, Matt Hagan, Leah Pruett, and the entire TSR Nitro team are true American Rebels—embodying the determination, passion, and pride that define our brand,' said Andy Ross. 'With our branding on both TSR cars, we're not just sponsoring a race—we're fueling an accelerated introduction to a lifestyle brand that is resonating with fans across the country.' Champion Safe and American Rebel Safe: Securing the American Way Beyond beer, American Rebel's Champion Safe division reinforces the brand's commitment to a secure, patriotic lifestyle. The trackside display with Lakes Area Safe & Vault showcases American-made safes built for strength and durability, aligning with the brand's mission to protect what matters most. 'I'm thrilled to be on-site in Brainerd supporting our Minnesota dealer, Lakes Area Safe & Vault, and showcasing our premium American-made safes,' said Tom Mihalek, industry veteran and CEO of Champion Safe. 'This event is a powerful opportunity to connect with fans and demonstrate the strength and quality that define American Rebel's secure lifestyle products, including our top-tier American Rebel and Champion Safe products.' The product giveaway for the American Rebel Patriot Safe not only engages fans but also supports Camp Confidence, demonstrating American Rebel's dedication to community impact. From Brainerd to the Nation: The American Rebel Movement Accelerates With Minnesota now part of its growing footprint and two additional state launches planned, American Rebel Light Beer is on track to become America's #1 domestic light lager. Every can poured, every safe showcased, and every race won is a step toward redefining the patriotic lifestyle category. 'Our goal is to create lifelong customers by delivering authentic experiences and premium products that our patriotic consumers want,' said Andy Ross, CEO of American Rebel Holdings, Inc. 'Minnesota racing fans, it's time to Rebel Up!' About American Rebel Holdings, Inc. (NASDAQ: AREB) American Rebel began as a designer and marketer of branded safes and personal security products and has since grown into a diversified patriotic lifestyle company with offerings in beer, branded safes, apparel, and accessories. With the introduction of American Rebel Light Beer, the company is now making waves in the beverage space. Learn more at American Rebel Beer Watch the American Rebel Story as told by our CEO Andy Ross: The American Rebel Story About American Rebel Light Beer American Rebel Light is more than just a beer – it's a celebration of freedom, passion, and quality. Brewed with care and precision, our light beer delivers a refreshing taste that's perfect for every occasion. Since its launch in September 2024, American Rebel Light Beer has rolled out in Tennessee, Connecticut, Kansas, Kentucky, Ohio, Iowa, Missouri, North Carolina, Florida, Indiana, Virginia, Mississippi and now, Minnesota. For more information about the launch events and the availability of American Rebel Beer, please visit American Rebel Beer or follow us on social media platforms @AmericanRebelBeer. Rebel Light is a Premium Domestic Light Lager Beer – all-natural, crisp, clean and bold with a lighter feel. At approximately 100 calories, 3.2 carbohydrates, and 4.3% alcoholic content per 12 oz serving, it delivers a lighter option for those who love great beer but prefer a more balanced lifestyle. It's brewed without added supplements and doesn't contain corn, rice, or other sweeteners typically found in mass-produced beers. About Champion Safe Company For over 25 years, Champion Safe Company has led the industry in manufacturing high-security safes known for superior craftsmanship, fire protection, and reliability. Champion safes are trusted by homeowners, gun owners, and businesses nationwide. Learn more at Media InquiriesMatt SheldonMatt@ American Rebel Light Beer Distribution OpportunitiesTodd PorterPresident, American Rebel Beveragestporter@ Champion Safe Business Development OpportunitiesScott ColagrossiBusiness Development Manger, Champion Safe Investor Relationsir@ Forward-Looking Statements This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc. (NASDAQ: AREB; AREBW) (the 'Company,' 'American Rebel,' 'we,' 'our' or 'us') desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words 'forecasts,' 'believe,' 'may,' 'estimate,' 'continue,' 'anticipate,' 'intend,' 'should,' 'plan,' 'could,' 'target,' 'potential,' 'is likely,' 'expect' and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of our continued sponsorship of high profile events, success and availability of the promotional activities, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2024 and our Quarterly Report on Form 10-Q for the three months ended June 30, 2025. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise, except as may be required by law. Attachment American Rebel Holdings IncError in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Watch: Solitus shares evil plans in 'Lego Star Wars' special 'Pieces of the Past'
Watch: Solitus shares evil plans in 'Lego Star Wars' special 'Pieces of the Past'

UPI

time2 days ago

  • UPI

Watch: Solitus shares evil plans in 'Lego Star Wars' special 'Pieces of the Past'

Aug. 14 (UPI) -- Disney+ is previewing Lego Star Wars: Rebuild the Galaxy - Pieces of the Past ahead of its Sept. 19 arrival on the streamer. The four-part special is a sequel to the 2024 series Star Wars: Rebuild the Galaxy. In the trailer released Thursday, viewers are introduced to Solitus (Dan Stevens). "I've spent countless eons gathering power to unmake this galaxy once and for all," he says. "It really is just a pure evil force whose main desire is control and order," said Gaten Matarazzo, who voices Sig Greebling, of Solitus. Tony Revolori, Bobby Moynihan, Marsai Martin, Michael Cusack, Ahmed Best, Mark Hamill, Ashley Eckstein and Ben Schwartz also voice characters in the special. May the 4th: Fans channel the Force on Star Wars Day Star Wars fans turned out in full costume to honor the Force in in Yokohama, Kanagawa-Prefecture, Japan, on May 4, 2025. Photo by Keizo Mori/UPI | License Photo

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store