
Cracker Barrel brings back Campfire Meals after 7 years: See what's on the menu
Show Caption
Hide Caption
Meal prep tips: prep ingredients instead
Meal prep is overrated. Prep ingredients instead with these 6 time-saving hacks.
Cracker Barrel is bringing back a menu item the restaurant chain's most loyal customers have been requesting for years.
The company announced earlier this week the return of its Campfire Meals, allowing "devotees and new guests eager to lean into summertime flavors" to go to their local Cracker Barrel and enjoy "one of the brand's most-requested items."
The meals, which include an all-new Campfire Shrimp Skillet and a new S'mores Brownie Skillet, are available now for a limited time. Each meal is braised with a signature blend of Campfire Seasoning, according to Cracker Barrel, wrapped in tin foil and slow cooked to deliver the same smoky taste as a meal prepared over a campfire.
Campfire Meals returning: What's on the menu?
The full lineup includes:
Campfire Shrimp Skillet: Features grilled shrimp and andouille sausage cooked in a buttery broth with campfire-seasoned corn and potatoes, served sizzling in a cast iron skillet.
Features grilled shrimp and andouille sausage cooked in a buttery broth with campfire-seasoned corn and potatoes, served sizzling in a cast iron skillet. Campfire Chicken: A savory, marinated half-chicken seasoned with campfire spices, slow-cooked with sweet corn on the cob, red skin potatoes, carrots, grape tomatoes, and onions in a buttery broth. Served with Buttermilk Biscuits or Cornbread Muffins.
A savory, marinated half-chicken seasoned with campfire spices, slow-cooked with sweet corn on the cob, red skin potatoes, carrots, grape tomatoes, and onions in a buttery broth. Served with Buttermilk Biscuits or Cornbread Muffins. Campfire Beef: Tender beef low-braised with the same classic campfire vegetables and spices, sealed in foil for hearty, savory goodness, and served with Buttermilk Biscuits or Cornbread Muffins.
Tender beef low-braised with the same classic campfire vegetables and spices, sealed in foil for hearty, savory goodness, and served with Buttermilk Biscuits or Cornbread Muffins. S'mores Brownie Skillet: Features a rich chocolate brownie topped with a roasted marshmallow and a melting Hershey's chocolate bar, all served warm over crumbled graham crackers and paired with a scoop of vanilla ice cream drizzled with chocolate sauce.
Features a rich chocolate brownie topped with a roasted marshmallow and a melting Hershey's chocolate bar, all served warm over crumbled graham crackers and paired with a scoop of vanilla ice cream drizzled with chocolate sauce. Cinnamon Roll Skillet: Building off the success of Cracker Barrel's seasonal cinnamon roll pie, the skillet features delicious, fresh-baked, warm mini cinnamon rolls with a gooey cinnamon filling and topped off with sweet cream cheese icing.
"Our guests have been asking for us to bring back our Campfire Meals for years — and we heard them loud and clear," said Sarah Moore, Chief Marketing Officer at Cracker Barrel, in a news release. "Starting at just $10.99, our Campfire Meals are so packed with flavor, they will immediately spark feelings of long summer days, endless possibilities and that unmistakable joy we feel when anything is possible."
In addition to the Campfire Meals, a full line of campfire-inspired items are available in Cracker Barrel's Country Store, including s'mores-flavored candies and jars of the brand's signature Campfire Seasoning.
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@gannett.com.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
2 hours ago
- Yahoo
Cracker Barrel Changed Its Logo, And People Are Seriously Not Happy With The New Design
OK, full disclosure, I live in Los Angeles, where there are ZERO Cracker Barrels. Heck, I think there might be only a handful in the entire state of California, and none of them are near LA. However, I do enjoy going to eat there whenever I am out of state visiting family — I'm partial to their pancakes! Now granted, I haven't been to a Cracker Barrel in a while, but whenever I think of it — aside from the country store — I picture the dining room. It looked like a country antique fair crashed into an old lumber-filled barn, and somehow the result was oddly familiar and soothing. Recently, I was surprised when I stumbled upon a few TikToks that said that Cracker Barrel has started to redesign and update its interiors. And, while the new design is in the ~same~ vein, it's definitely a noticeable difference. Well, yesterday, Cracker Barrel announced it was changing its logo, too. Now, brands and companies do change their logos all the time to better fit with the times, but for Cracker Barrel, this is big news because they have had that same logo since 1977. Related: Needless to say, the old logo carries a lot of Cracker Barrel's identity for people, and so the internet had a LOT of reactions to the redesign. I decided to round up the funniest and most honest tweets about it, because, well, it's an institution: Editor's Note: We dive into X so you don't have to scrub your eyeballs afterward. Here's the good stuff we found floating in the chaos. 1. 2. 3. 4. Related: 5. 6. 7. Related: 8. 9. 10. 11. 12. Related: 13. 14. 15. 16. 17. Also in Internet Finds: Also in Internet Finds: Also in Internet Finds:


Newsweek
a day ago
- Newsweek
Cracker Barrel Announces Major Menu Change
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. Cracker Barrel has unveiled its new fall menu, introducing new items like the Sausage & Egg Hashbrown Casserole and the Herb Roasted Chicken. The Southern restaurant chain said the new menu "celebrates more than 55 years of country hospitality and positions the iconic American brand for the future," in a news release. Why It Matters Many restaurant chains have introduced seasonal items and fall menus as a way to remain current amid heightened competition in the food industry. Even popular restaurant giants are facing slim margins and changing consumer habits amid economic uncertainty and inflation, and new menu items may usher in more foot traffic and guest purchases. A Cracker Barrel sign is visible atop one of its restaurants on April 12, 2002, in Naperville, Illinois. A Cracker Barrel sign is visible atop one of its restaurants on April 12, 2002, in Naperville, To Know Cracker Barrel announced a refreshed restaurant model and partnership with country music artist Jordan Davis alongside its new fall lineup. The refresh includes updated visuals that will appear across menus and marketing as well as a changed brand logo. The new logo replaces the one that resembled a pinto bean, to look more like a barrel. Restaurants will also add a "refreshed color palette" to menus and marketing, including red, blue and green. Reactions to the design update have been mixed, with many customers reacting to a video of the new design, calling it "bland" and longing for Cracker Barrel's past days. The new seasonal menu offers breakfast, lunch and dinner items in addition to beverages and desserts: Breakfast Uncle Herschel's Favorite—Back by popular demand, this beloved fan favorite includes two eggs cooked to order with your choice of Sugar Cured Ham, Country Ham, Grilled or Fried Catfish Fillet, Crispy Tender Dippers or—for the first time ever—a premium New York Strip Steak available for an upgrade, served with Hashbrown Casserole or Fried Apples, Buttermilk Biscuits, Sawmill Gravy and Grits. Sausage & Egg Hashbrown Casserole—A double portion of our signature Hashbrown Casserole is layered with Colby cheese, served over Sawmill Gravy with scrambled eggs and a flavorful blend of crumbled smoked sausage, onions, red peppers and green chilies, topped with crispy fried onions, diced tomatoes and green onions, with a side of Buttermilk Biscuits. Bacon & Egg Hashbrown Casserole—Scratch-made Hashbrown Casserole hot off the grill is layered with pieces of crispy bacon, farm-fresh scrambled eggs, melted Colby cheese, fried onions, diced tomatoes and green onions, with Buttermilk Biscuits on the side. Butter Pecan French Toast Bake—Thick-cut country bread is soaked in vanilla custard, topped with cheesecake filling, baked 'til golden, with your choice of bacon or sausage. Praline pecan streusel and butter pecan syrup available as an upgrade. Lunch and Dinner Herb Roasted Chicken—A half chicken, seasoned and slow-roasted in the oven until golden, crispy perfection and topped with a lemon herb butter sauce. Served with mashed potatoes, choice of classic side and Buttermilk Biscuits or Corn Muffins. Hashbrown Casserole Shepherd's Pie—Slow-braised pot roast and gravy with carrots, peas, onions, celery and mashed potatoes, topped with a crispy griddled Hashbrown Casserole crust, sour cream, diced tomatoes and green onions, and hand-rolled Buttermilk Biscuits on the side. Slow-Braised Pot Roast—A family classic featuring slow-roasted rib roast, carrots, onions and celery in a savory, homestyle gravy with mashed potatoes, choice of classic side and Buttermilk Biscuits or Corn Muffins. Sips and Sweets Butter Pecan Sticky Buns—Warm, tender sweet dough in our butter pecan sauce and baked with a gooey praline pecan topping. Cinnamon Roll Skillet—Freshly baked mini cinnamon rolls with a gooey cinnamon filling and topped with cream cheese icing. Brown Sugar Latte—A seasonal take on the classic latte with sweet brown sugar sauce, espresso and steamed milk, topped with whipped cream and drizzled with butter pecan syrup (served hot or cold). Wild Berry Tea—A blend of freshly brewed ice tea bursting with flavors of juicy wild berries. Cracker Barrel, which was founded in 1969, operates nearly 660 locations nationwide. What People Are Saying Sarah Moore, chief marketing officer of Cracker Barrel, said in a statement: "We believe in the goodness of country hospitality, a spirit that has always defined us. Our story hasn't changed. Our values haven't changed. With 'All the More,' we're honoring our legacy while bringing fresh energy, thoughtful craftsmanship and heartfelt hospitality to our guests this fall." Alex Beene, financial literacy instructor for the University of Tennessee at Martin, told Newsweek: "Cracker Barrel is the latest entry in a growing list of restaurants expanding their menus this fall to bring customers back through their doors. Many restaurants have struggled to get consumers to frequent their locations as inflationary pressures have pushed prices of meals higher. The introduction of some fall-themed items will be used to entice customers who had been eating more at home to save money to reconsider stopping by one of their storefronts." Kevin Thompson, CEO of 9i Capital Group and host of the 9innings podcast, told Newsweek: "This is a common thing throughout the restaurant industry where fall items make a comeback. The restaurant industry has statistics around what sells well during which season, so they build their menu around a core offering and then seasonal items. "The real hope is to tap into the human condition of scarcity which drives people to buy something in fear of not having it in the future. It is used to drive up sales." What Happens Next Consumers can likely expect additional menu updates as restaurants aim to attract customers amid high inflation. "The restaurant industry continues to be hit by higher prices and a more price conscious consumer that is not eating out as much as food away from home continues to see upward pressure," Thompson said.

a day ago
Cracker Barrel CEO announces 'All the More' campaign with Jordan Davis, hints at menu innovation
Cracker Barrel has made its way into the internet zeitgeist as the hybrid restaurant and country store has been rolling out its redesigned interiors to mixed reviews, but its CEO told "Good Morning America" on Tuesday that the feedback so far has been "overwhelmingly positive." "People like what we're doing," Julie Felss Masino told "GMA" in response to the shift to more modern country touches. "Cracker Barrel needs to feel like the Cracker Barrel for today and for tomorrow -- the things that you love are still there. We need people to choose us, and we want people to choose us." Masino added that at a recent on-site meeting with managers in Florida, the "No. 1 question I got asked was, 'How can I get a remodel, when can I get a remodel and how do I get on the list?'" "The buzz is so good, not only from our customers, but from our team," she said. Masino also announced the company's new campaign on Tuesday, dubbed "All the More," which she said "highlights how people feel about Cracker Barrel." "It is bigger than just a meal. We have a retail shop, you're gonna get great country hospitality with our scratch-made food in our restaurants, and that's really what the campaign celebrates," she explained. Cracker Barrel has enlisted country music singer and songwriter Jordan Davis, whose new album "Learn the Hard Way" dropped last week, to promote the new campaign. "He is in our ad and is the voice of it as well," Masino said. "It just highlights those things that make Cracker Barrel, Cracker Barrel." The CEO hinted that "innovation is proven to be really great," adding that customer feedback has been positive towards the new menu items, and that the restaurant is "reinvigorating the dinner menu." The restaurant is also bringing back a beloved breakfast dish -- Uncle Herschel's Favorite -- which comes with two fresh eggs, grits, customers' choice of fried apples or hashbrown casserole, customers' choice of meat, and "all the fixin's," aka biscuits and gravy, plus butter and jam. As many U.S. business operators are adjusting ordering and operational strategies due to tariff-induced costs, Masino said Cracker Barrel will "think about the business in two ways." "The restaurant side, all of those goods for the most part are sourced here domestically -- the food and everything being prepared in the restaurants," she said of the first segment. "And the retail side, we get a lot of those goods from all over the world, so we have been looking at the tariffs -- we're doing everything we can to mitigate the impact." Masino highlighted that Cracker Barrel is still able to serve up serious value for customers. "The average check at Cracker Barrel is about $15, whereas the industry is at $27," she said. "It's an amazing value, great scratch-cooked food, abundant portions -- our job is to maintain that great value, delicious food and the country hospitality we're known for."