Luxury World Cup packages in Boston cost as much as $26,700
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Yahoo
26 minutes ago
- Yahoo
ChildFund Rugby ambassador relishing record-breaking World Cup challenge
By Laura Howard ChildFund Rugby ambassador Lexi Chambers was overwhelmed as she was presented with the opening matchday whistle for the Women's Rugby World Cup 2025 at Allianz Stadium ahead of her world record-breaking fundraising challenge. Chambers is attempting to complete 10 ultramarathons in 10 days in a non-sport wheelchair, covering the distance between Allianz Stadium, Twickenham and the Stadium of Light in Sunderland to fundraise for ChildFund Rugby. She will time her arrival in Sunderland to coincide with England's opening match against the USA where she will deliver the official match whistle. 'It's amazing. The whistle side is a real shock and just holding it and being here [at Allianz Stadium] is a dream come true for a rugby fan,' said Chambers, who set off on her journey from Twickenham Stoop on Sunday. 'I'm fighting the urge to kiss the turf at the moment, it's like hallowed ground. I'm overwhelmed. 'Watching the girls playing and knowing they've got the biggest tournament of their lives coming up and they will have given everything they can to get there always inspires me. 'When the days get tough, I'll think of them and how they're going to be feeling when they come to their big challenge.' Chambers is a five-time world record holder, Army veteran and endurance athlete who has fibromyalgia and complex regional pain syndrome - with the latter resulting in her leg being amputated. Having covered 874 miles in 45 days from John O'Groats to Land's End last year for rugby, she is now attempting another world record for ChildFund Rugby to inspire others to get involved in the sport. 'I want to show that sport is for everybody. If you have any adversity in your life you have two choices: you can say that's it or you can change your life for the better,' she said. 'It's not easy but it's possible and you only get one life so you may as well be the best you can with it. 'I was offered a sports wheelchair but I thought most people don't have access to things like a sportschair, they can be around £60,000. Why should sport just be for people who can afford it? It should be for everyone.' It is a message that perfectly encapsulates the aims of World Rugby's charity partner ChildFund Rugby, who use the sport as a tool for development across the world. 'Lexi's is a legacy that people have to hear because it can be so inspiring. Other people will hear that and it will create a knock on effect,' said ChildFund Ambassador and former Leicester Tigers player Zainab 'Zee' Alema. 'That's what we want to do, especially with this World Cup. It's inspiring different people, from different walks of life, to just get involved in sport.' It puts rugby, and the Women's Rugby World Cup 2025, at the forefront of creating change with the tournament set to be the biggest iteration of the tournament yet. Managing Director of Women's Rugby World Cup 2025 Sarah Massey handed over the golden whistle to Chambers at the Allianz Stadium and was left feeling inspired by her challenge. 'The whistle is one of the most iconic pieces of equipment that we will use in any of our matches and the fact Lexi is breaking another world record to get it to Sunderland is extraordinary,' she said. 'It's such a symbolic moment to be able to link that with such an amazing cause like ChildFund, the two together just represent the spirit of the Women's Rugby World Cup.' Chambers will be fundraising for the charity along the route as every kilometre acts as a call to action to invest in young people, to challenge what's possible, and to celebrate rugby as a platform for change. 'Any time that people purchase tickets there's an opportunity to donate, when they buy merchandise at the stands they can round-up and donate, and there are places on the website to support Lexi,' explained Co-Director of ChildFund Rugby Megan Knight. 'There are so many opportunities to get involved and donate at such an exciting moment for women's rugby.'
Fast Company
27 minutes ago
- Fast Company
‘Get in now': Soccer is booming before next year's U.S. World Cup, and brands want in
'Football in America is still growing,' says Roger Bennett, co-founder of Men in Blazers, which has grown from a single podcast in 2010 into a network of U.S.-focused soccer content. 'So when brands come in, they are remembered.' Last year, Men in Blazers content attracted more than 2 billion impressions, but it also works directly with brands to reach soccer fans, including Coca-Cola, Verizon, Michelob Ultra, Marriott, and Visa. With the World Cup being hosted across the U.S. in just 10 months, brands are turning to Men in Blazers to form their own winning game plans. He shared some intel with me, and in this piece premium subscribers will learn: The two key questions you should be asking when shaping a World Cup strategy A counterintuitive approach to marketing that will help your brand stand out What you need to know about Verizon and AB InBev's early World Cup work You're late, but not too late The most significant challenge in planning for an event like the World Cup is time. Not simply the time it takes to create a strategy and execute it, but also trying to predict the best approach to tap into culture this many months in advance. Subscribe to the Design latest innovations in design brought to you every weekday SIGN UP Privacy Policy | Fast Company Newsletters advertisement The early-rate deadline for Fast Company's Most Innovative Companies Awards is Friday, September 5, at 11:59 p.m. PT. Apply today.
Yahoo
an hour ago
- Yahoo
Wafer and McMahon fit for Ireland World Cup squad
Key back row forwards Aoife Wafer and Edel McMahon have both been included in Ireland's squad for this month's Women's Rugby World Cup despite recent injuries. Wafer, 22, was named Player of the Championship in this year's Six Nations but has not featured for Ireland since the fourth round of the competition after suffering a knee injury. Exeter's McMahon, who will be co-captain of the squad along with lock Sam Monaghan, has also not played in either of the side's two warm-up fixtures because of a knee issue but has still been named in the 32-player squad. Erin King, Dorothy Wall and Christy Haney all miss out on Scott Bemand's selection through injury. "When we qualified for the Rugby World Cup in April 2024, we knew it gave us a solid amount of time to prepare for the tournament," said the head coach. "The majority of this squad have now been together since the start of June, and we are excited to finally get going." Full squad Forwards: Claire Boles, Beth Buttimer, Ruth Campbell, Eimear Corri Fallon, Linda Djougang, Brittany Hogan, Neve Jones, Ivana Kiripati, Sioban McCarthy, Sadhbh McGrath, Edel McMahon, Cliodhna Moloney, Sam Monaghan, Grace Moore, Niamh O'Dowd, Ellena Perry, Fiona Tuite, Aoife Wafer. Backs: Enya Breen, Amee Leigh Costigan, Aoife Dalton, Meabh Deely, Stacey Flood, Nicole Fowley, Eve Higgins, Emily Lane, Anna McGann, Nancy McGillivray, Dannah O'Brien, Beibhinn Parsons, Aoibheann Reilly, Molly Scuffil-McCabe. There is one uncapped player in the panel with Munster hooker Beth Buttimer included after impressing for the Ireland Under-20s this summer. In a squad comprised of 18 forwards and 14 backs, former England prop Ellena Perry has been named, as has centre Nancy McGillivray. Perry, 28, made her debut off the bench in the defeat against Canada in Belfast on Saturday. She is eligible for Ireland through her maternal grandfather and, with her last England cap coming in November 2020, can represent a second nation under World Rugby regulations having completed a three-year stand-down period. Exeter's McGillivray has previously trained with England but qualifies for the side through her Irish father and scored a try on debut against Scotland this month. Flanker Ivana Kiripati, who won her first two caps in this month's warm-up fixtures, also makes the cut, although Deirbhile Nic a Bhaird misses out. Ireland, who did not qualify for the last World Cup, begin their tournament against Japan in Northampton on 24 August. Bemand's side face Spain on 31 August and holders New Zealand on 7 September in their remaining Pool C games.
