Slip to the Brit beach run returns to Aberdyfi in May
The Slip to the Brit has been organised by Gary and Seona Loveman, who own the Britannia Inn, since 2022.
The event has raised almost £5,000 for the Wales Air Ambulance in the past two years.
Ms Loveman said: "It's a 'must do' in the diaries of residents, they have really embraced it."
The event, which takes place on Saturday, May 3, sees people of all fitness levels take on the challenge.
Some aim to complete the course at record speed, while others dress as their favourite character or walk their dog.
Ms Loveman said: "People with all sorts of fitness levels can join in.
"But of course, the more serious competitors will be looking to achieve a personal best.
"However, there will be others who'll come down dressed as their favourite character, or with family and friends to walk their dog.
"They will still put £10 in the bucket because they want to support the Charity."
The event will begin at the boat launching slipway in Tywyn, off the seafront car park, and continues along the shoreline.
It follows the wide, sandy beach, all the way round the corner into the estuary and back up the slipway at Dovey Yacht Club into Aberdyfi village.
From there, you can see The Brit.
Ms Loveman said: "It's quite a popular walk anyway, because of the fabulous scenery.
"It's always sandy and yes, we have already checked, it will be low tide on the day."
The event not only raises funds for the lifesaving service but also helps highlight Aberdyfi and businesses from the area.
The 2024 run raised nearly £2,000 for Wales Air Ambulance Charity (Image: Wales Air Ambulance)
She said: "There are six bars and restaurants along our stretch, and we all support each other.
"There is no point in being competitive.
"The more people we can attract to the area, the better it is for all of us.
"So, we each do something a little different each day to encourage visitors and foodies.
"On the day of Slip to the Brit, there will be live music with a home-grown musician."
READ MORE: North Wales care home deputy manager completes new higher apprenticeship
The last two events have raised nearly £5,000 for the Wales Air Ambulance.
Elaine Orr, the charity's North West Wales regional fundraising manager, said: "Slip to the Brit is such a wonderful event.
"We are so grateful to Gary and Seona for once again raising funds for our lifesaving service.
"Each year, the wonderful community of Aberdyfi comes together not only to support our charity but local businesses too, which is so important.
"Without events like this, we would not be able to continue to do what we do.
"Every pound raised helps save lives."
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