Hadia Ghaleb Drops SS25 Collection Where Modesty Meets Galactic Glam

CairoScene

22-04-2025

Hadia Ghaleb Drops SS25 Collection Where Modesty Meets Galactic Glam
'It's not for one type of woman,' Ghaleb says. 'It's for every woman who wants modesty without muting herself.'
Modestwear doesn't usually come with branded buses, celestial swim sets, or a digital fandom that refers to its founder as 'the internet princess' - but Hadia Ghaleb has never really followed the brief.
Since launching her namesake label in 2022, Ghaleb has made a business out of breaking the rules politely. Her version of modesty is high-gloss, high-coverage, and allergic to beige minimalism. For Spring/Summer 2025, she's dialling it all the way up with what she calls a 'full wardrobe experience' - a tight edit of kaftans, swimwear, dresses, and accessories designed for the woman who wants more fabric and less explanation.
And while everyone else is still trapped in the trend cycle of neutrals and quiet luxury, Ghaleb's out here dropping names like Bonbons, Star, and Zap Pop. Because modesty, apparently, doesn't mean quiet.
The swimwear is modular - four-piece sets made to layer, mix, and actually swim in. Think sleek zip-tops, high-waist leggings, matching skirts and scarves in high-saturation tones. Galactica comes in silver with just the right level of drama. Onda Blu leans into deep sea blue with light-catching embroidery. Aqua Luna brings moonlit shimmer without the sparkle headache. Fiamma de HG is for the woman who treats a beach entrance like a runway call time. And Zap Pop? It's citrus. It's chaos. It's for when subtlety feels like a scam.
The dresses, meanwhile, are less 'main character' and more 'I booked the table and wore something that makes you wish you had.' Bonbons and Candy are soft and sherbet-toned, ideal for brunches where you pretend not to notice you're being watched. Emerald and Green Mystic shift the mood - greens, ombré fades, silhouettes that say 'I don't do viral moments, I do presence.'
It's not revolutionary, and that's the point. Hadia Ghaleb isn't trying to save fashion or 'challenge perceptions' with this collection. She's giving women - modest, maximalist, or somewhere in between - a wardrobe that looks like their calendar: destination weddings, soft-launch dinners, content trips, rooftop iftars, late-night swims.
'It's not for one type of woman,' she says. 'It's for every woman who wants modesty without muting herself.'
And maybe that's why it works. SS25 doesn't exist in a vacuum - it exists on location. Under the sun, in the DMs, through the camera roll. It's less about runway approval and more about looking good in three time zones and two lighting setups.