LUYUAN Group Upgrades International Brand Strategy to Advance Active Mobility Solutions for All Scenarios
HONG KONG, June 26, 2025 /PRNewswire/ -- LUYUAN Group (02451.HK), a leading name in the two-wheeler industry, has announced a comprehensive upgrade to its brand strategy, focusing on user orientation and technological innovation. By 2025, the company plans to further expand its brands, LUYUAN and LYVA, into international markets, especially in Southeast Asia, South Asia, and Latin America. The strategic move also includes smart design and eco-friendly concepts to penetrate the electric bicycle markets in Europe and North America, fulfilling the mission of delivering high-quality manufacturing and innovation worldwide.
With 28 years of experience in the two-wheeler sector, LUYUAN's products are now available in over 80 countries and regions, achieving comprehensive application across various scenarios. This strategic upgrade introduces the new "Active Mobility Solutions for All Scenarios," reflecting LUYUAN's deep understanding of modern users' growing demand for smart and convenient products, rather than just expanding product lines. Through an integrated product portfolio and ecosystem service system, LUYUAN aims to provide users with a holistic and multi-dimensional mobility experience.
LUYUAN and LYVA Brands
Ni Boyuan, Vice President of LUYUAN Group, stated, "We are at a new starting point, where future competition will revolve around scenario coverage capabilities, technological penetration rates, and the completeness of service ecosystems."
LUYUAN is redefining two-wheeled electric vehicles from "consumables" to "durables." The company has developed a liquid-cooled motor with aviation-grade insulation that achieves a cooling reduction of 38°C, significantly extending motor lifespans. In 2022, LUYUAN's liquid-cooled motor successfully challenged continuous operation for 624 hours, setting a Guinness World Record. Furthermore, with IPX8 waterproof sealing technology, LUYUAN ensures that moisture is kept out, preventing rust and guaranteeing a 10-year warranty for consumers.
Technological Advancements
LUYUAN continues to innovate its three-electric system:
With over 3.5 million two-wheeled electric vehicles sold in 2024, LUYUAN achieved significant milestones and was recognized as one of China's 500 Most Valuable Brands, valued at 10.635 billion RMB. The company is now poised to establish an operational center in Europe, with senior executives set to evaluate the European e-bike market in July. As a pioneer in durable technology, LUYUAN is dedicated to leading the way in active mobility solutions, driving the industry toward a new era of "technology-led, value-driven" growth. For more information, please visit https://www.luyuangroup.com/
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Korea Herald
6 hours ago
- Korea Herald
LUYUAN Group Upgrades International Brand Strategy to Advance Active Mobility Solutions for All Scenarios
HONG KONG, June 26, 2025 /PRNewswire/ -- LUYUAN Group ( a leading name in the two-wheeler industry, has announced a comprehensive upgrade to its brand strategy, focusing on user orientation and technological innovation. By 2025, the company plans to further expand its brands, LUYUAN and LYVA, into international markets, especially in Southeast Asia, South Asia, and Latin America. The strategic move also includes smart design and eco-friendly concepts to penetrate the electric bicycle markets in Europe and North America, fulfilling the mission of delivering high-quality manufacturing and innovation worldwide. With 28 years of experience in the two-wheeler sector, LUYUAN's products are now available in over 80 countries and regions, achieving comprehensive application across various scenarios. This strategic upgrade introduces the new "Active Mobility Solutions for All Scenarios," reflecting LUYUAN's deep understanding of modern users' growing demand for smart and convenient products, rather than just expanding product lines. Through an integrated product portfolio and ecosystem service system, LUYUAN aims to provide users with a holistic and multi-dimensional mobility experience. LUYUAN and LYVA Brands Ni Boyuan, Vice President of LUYUAN Group, stated, "We are at a new starting point, where future competition will revolve around scenario coverage capabilities, technological penetration rates, and the completeness of service ecosystems." LUYUAN is redefining two-wheeled electric vehicles from "consumables" to "durables." The company has developed a liquid-cooled motor with aviation-grade insulation that achieves a cooling reduction of 38°C, significantly extending motor lifespans. In 2022, LUYUAN's liquid-cooled motor successfully challenged continuous operation for 624 hours, setting a Guinness World Record. Furthermore, with IPX8 waterproof sealing technology, LUYUAN ensures that moisture is kept out, preventing rust and guaranteeing a 10-year warranty for consumers. Technological Advancements LUYUAN continues to innovate its three-electric system: With over 3.5 million two-wheeled electric vehicles sold in 2024, LUYUAN achieved significant milestones and was recognized as one of China's 500 Most Valuable Brands, valued at 10.635 billion RMB. The company is now poised to establish an operational center in Europe, with senior executives set to evaluate the European e-bike market in July. As a pioneer in durable technology, LUYUAN is dedicated to leading the way in active mobility solutions, driving the industry toward a new era of "technology-led, value-driven" growth. For more information, please visit
Korea Herald
12 hours ago
- Korea Herald
CATL and the Ellen MacArthur Foundation share ambition for a circular battery future
Announced during London Climate Action Week, the collaboration marks a new phase of ambition and action across the global battery system LONDON, June 26, 2025 /PRNewswire/ -- At London Climate Action Week, CATL and the Ellen MacArthur Foundation shared an ambition for accelerating the transition to a circular battery economy —that new battery production must be decoupled from the use of virgin raw materials. Doing so will enable a future where access, resilience, and sustainability go hand in hand — and where growth is no longer tied to extraction. Since forming their Strategic Partnership earlier this year, CATL and the Ellen MacArthur Foundation have been working together to map out how circular economy principles can be applied across the battery value chain. The shared ambition offers a starting point — a North Star — for the collaboration and innovation that must follow. It is intended to guide not only CATL, but a broad community of global stakeholders seeking to redesign the system for long-term success. The ambition was introduced by Jiang Li, vice president and Board Secretary of CATL at a high-level panel hosted by the Ellen MacArthur Foundation. The panel explored how stakeholders across research, industry, and government can work together to bring this ambition to life — and to identify what is needed to achieve it at scale. To help bring this ambition into focus, CATL has introduced a directional goal: that within 20 years, 50% of new battery production could be decoupled from virgin raw materials. This is a long-term marker — one that will guide how we explore circular models, scale partnerships, and invest in innovation across the value chain. Jiang Li highlighted that the circular economy will unlock new economic opportunities as well as environmental and social values. By 2040, the global battery recycling market is expected to exceed RMB 1.2 trillion (about 165 billion U.S. dollars), and the battery value chain could generate more than 10 million jobs—over half of which would be in developing countries. Four principles to guide industry transformation At the heart of this ambition are four practical principles, adapted from the Ellen MacArthur Foundation's circular economy framework. These principles are designed to guide transformation across the battery value chain — from mining and manufacturing to mobility and energy systems. They offer a starting point to create further alignment with key stakeholders to design collaborative action to accelerate the shift toward a more circular battery economy. Rethink Systems. A circular approach requires systemic change across the battery ecosystem. By embedding circularity into each stage of the value chain, it becomes possible to support low-carbon development, reduce waste, and enable the continuous flow of materials. This principle emphasises optimising the structure and interactions of the value chain to enable more efficient and resilient use of resources. Redesign Products. Circularity begins at the design stage. Batteries must be built for longevity, disassembly, and second-life applications — using modular architecture and durable components. Designing with reuse and recycling in mind ensures that products can retain value for longer and be recovered more efficiently at the end of life. Rethink Business Models. New business models are essential to decoupling resource use from economic growth. By shifting from traditional ownership to shared, service-based, or second-life models, batteries can deliver greater utility and become more accessible to users. This principle supports the creation of economically viable pathways for circularity to scale. Recycle Materials. A high-performing recycling system is essential to circularity. Materials must be recovered efficiently and returned to high-value use, increasing the proportion of closed-loop recycling. This reduces dependence on virgin resources and helps establish a more sustainable, secure, and low-impact supply of critical raw materials. Jiang Li also shared examples of CATL's implementation of the four pillars. Piloting change through GECC To test and expand upon the shared ambition in real-world conditions, CATL is advancing the Global Energy Circularity Commitment (GECC) — Announced in March, GECC is an open, global platform where stakeholders from industry, cities, and academia come together to test circular economy solutions in practice. CATL looks to work with players across the value chain through this platform, exploring and sharing insights to help scale impact. This collective approach is key to building a resilient and sustainable battery system. Looking ahead This shared ambition is a starting point — a foundation for building new forms of collaboration, transparency, and systems innovation across the global battery landscape. CATL and the Ellen MacArthur Foundation will continue to engage with public- and private-sector partners to refine, expand, and operationalise the ideas set out here. "The circular battery system won't be built in a lab or a boardroom — it will be shaped through collaboration, testing, and shared effort," said Jiang Li. "This ambition is a signal to help drive that work forward. Achieving it will require global collaboration, cross-sector learning, and open engagement across the value chain — all of which the Ellen MacArthur Foundation has long championed."
Korea Herald
19 hours ago
- Korea Herald
Trump claims 'win' as NATO agrees massive spending hike
THE HAGUE, Netherlands (AFP) -- NATO countries agreed Wednesday to massively ramp up their defense spending to satisfy US President Donald Trump, who hailed it as a "monumental win" for America -- and reaffirmed his country's commitment to protect its European allies. Trump cut a jubilant figure after NATO's 32 countries agreed to his headline target of five percent of gross domestic product on defense spending following two days of talks in The Hague, Netherlands. Taking credit for a "fantastic" outcome that "no one really thought possible," Trump described the spending hike as "a monumental win for the United States." Trump also signed off on a final declaration confirming an "ironclad commitment" to NATO's collective defense pledge that an attack on one is an attack on all -- a reassuring move for European countries worried about Russia. The US leader has repeatedly suggested Washington could withhold protection from European countries unwilling to spend more on defense. The compromise hatched by NATO sees countries promise to dedicate 3.5 percent of GDP to core military spending by 2035, and a further 1.5 percent to broader security-related areas such as infrastructure. Spain had been refusing to agree, and while it signed the pledge, it has said it thinks it can fulfil NATO's demands while spending less -- Trump threatening on Wednesday to hit its trade interests in response. But the pledge endorsed in The Hague allows Trump to claim triumph, while in practice providing wiggle room for cash-strapped governments in Europe. Everything was choreographed at the gathering to keep the volatile US president on board: from chopping back the official part of the meeting, to putting him up overnight in the royal palace. Underpinning the leaders' discussions on defense was Moscow's invasion of Ukraine, with the summit's final statement referring to the "long-term threat posed by Russia to Euro-Atlantic security". Though its language was watered down from previous years, the declaration also said allies would continue to support Ukraine, "whose security contributes to ours", and allies will be allowed to use money from the new pledge for military aid for Kyiv. Ukraine's Volodymyr Zelenskyy played a less central role than at previous summits -- with leaders wary of any embarrassment after an infamous row with Trump during a visit to the Oval Office. But the US president did meet the war-torn country's leader on the summit sidelines, declaring afterwards the encounter "couldn't have been nicer" and Zelenskyy hailing a "substantive" meeting. Trump also said he was talking to Russian President Vladimir Putin about the war, adding: "I think progress is being made." British Prime Minister Keir Starmer also met Zelenskyy along with a group of other European leaders, saying afterwards he hoped to "use the momentum from the summit to continue to step up support for Ukraine." NATO chief Mark Rutte, also present at the Starmer meeting, renewed a promise that Ukraine's bid for membership remained "irreversible," but the summit statement avoided any mention of Kyiv's push to join after Trump ruled it out. Trump had rattled allies on the summit's eve by appearing to cast some doubt on the validity of NATO's mutual defense clause. But the pledge was reaffirmed unequivocally in the summit's final statement, and Trump drove the point home at his closing press conference. "I came here because it was something I'm supposed to be doing," Trump said in closing remarks to the press, when pressed on the mutual defense clause known as Article Five. "But I left here a little bit differently," said the US leader, who was visibly delighted at the red carpet welcome and the praise lavished on him by NATO's Rutte among others. "Without the United States, they couldn't really have NATO. Wouldn't work," Trump said. "It will in the future, because now they're paying much more money."
