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VP of Rated Viral, Saan Basha, Now Worth $3.9M: The Canadian Entrepreneur Behind One of the Fastest Growing Review Platforms

VP of Rated Viral, Saan Basha, Now Worth $3.9M: The Canadian Entrepreneur Behind One of the Fastest Growing Review Platforms

Canadian businessman Saan Basha has become one of the most talked-about names in digital media. As Vice President and founder of Rated Viral, Basha turned his early success on social media into a fast-growing review and marketing platform that connects people with trending businesses, products, and creators. Today, his estimated net worth has climbed to $3.9 million, and his company is becoming a go-to source for brand discovery in the digital age.
But behind the numbers is a story of vision, hard work, and giving back.
From Social Media to Starting a Business
Before launching Rated Viral, Basha was known for creating viral videos on Vine — the short-form video platform that once dominated the internet. When Vine shut down, Basha saw it not as a setback, but as an opportunity.
Q: What made you want to start Rated Viral?
Saan Basha: 'I realized people were always looking for what's trending — not just entertainment, but places to eat, products to try, even influencers to follow. I wanted to create a platform that brought all that together in one place, and also helped businesses and creators grow.'
What Rated Viral Does
Rated Viral allows users to discover trending local businesses, viral products, and rising creators — all powered by community feedback and digital insights. The platform has quickly gained attention for its fresh approach, and now works closely with brands and influencers to build their online presence.
Q: What's different about Rated Viral compared to other platforms?
Saan Basha: 'We speak the language of the new generation. Our team understands creators and digital culture. We help people find what's hot right now, but we also support the people behind the brand — whether it's a small business owner or a content creator just getting started.'
Helping Creators Succeed
In addition to running Rated Viral, Basha manages and mentors creators across TikTok, YouTube, and Instagram. He helps them grow their platforms, sign brand deals, and build long-term careers.
One of the creators he works with said, 'Saan doesn't just give advice — he builds with you. He's someone who wants to see you win, and he shows up every time.'
Giving Back to the Community
Basha is also known for his generosity. He regularly donates to animal shelters, supports local causes, and uses his platform to bring attention to important issues.
Q: Why is giving back important to you?
Saan Basha: 'I've always believed that success means nothing if you're not using it to help others. Whether it's animals in need or people trying to get their business off the ground — if I'm in a position to help, I will.'
What's Next for Saan Basha?
Rated Viral continues to grow, with new users, partnerships, and creators joining the platform every week. Basha says he's focused on improving the platform, building more tools for creators and small businesses, and expanding internationally.
Q: Where do you see Rated Viral in the next few years?
Saan Basha: 'I see it becoming one of the top platforms people go to when they want to find something new, honest, and worth their time — whether that's a business, a product, or a creator. We're just getting started.'
Final Thoughts
Saan Basha's journey from internet comedy to business leadership is a reminder that with the right mindset and purpose, anything is possible. He's building more than just a platform — he's building a community that uplifts, supports, and inspires.
In a digital world full of noise, Saan Basha stands out for his vision, heart, and commitment to making a real difference.
Facebook: https://www.facebook.com/share/15ipKAJnW7/
Instagram: https://www.instagram.com/saanbasha
Snapchat: @saanbasha
Tiktok: https://www.tiktok.com/@saanbasha
TIME BUSINESS NEWS
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TikTok-Famous Ice Cream Treats and Asian Snacks Await at This Fairfield Food Paradise
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TikTok-Famous Ice Cream Treats and Asian Snacks Await at This Fairfield Food Paradise

Just off Highway 80, sandwiched between a karate studio and a dentistry office, sits family-run shop Asian Mart in Fairfield. And while its surroundings are modest, Asian Mart's following is not. It is perhaps the Bay Area epicenter of social media-friendly snacks and Asian fare with a casual following of over 26,000 people on Instagram waiting for each new snack drop and restock. It wasn't always this way. When Asian Mart first opened in August 2023, it was more imagined as a market for common Asian goods: different brands of soy sauce, rice, and spices. It was a niche that the store fills for the city of Fairfield. The viral-ness of their products and offerings would happen later, a byproduct of the store's customer service; from the start, manager Eric Fragola says he solicited customer feedback and asked folks what they wanted in the store. The responses rolled in, specialty items like a special chile oil or brand of gluten-free tamari. As they fulfilled those requests, other, more specific asks would come in, such as a popular candy that customers couldn't find elsewhere. 'Once we started doing that for people, it caught on; people started requesting more and more items,' Fragola says. 'And now we actually look at trying to be ahead of that... They can just come in, 'Yep, I knew you guys would have it,' or 'I knew you would be on top of it.'' Still, much of that growth is concentrated in metropolitan areas, keeping both everyday products and the fun snacks a long drive (or a tariffed internet order) away. Mom and pop shops still rule the farther-flung parts of the Bay Area, much like places such as the now-closed RSM Oriental Foodmart & Restaurant in Hercules. Similarly, Asian Mart is a hub for the immediate Fairfield area, but also those willing to make the drive from the Central Valley. Dianne de Guzman Dianne de Guzman When asked to describe the shop, Fragola calls the business a 'hybrid store.' What he means by that is it's a convenient store for cooking essentials from Asia, but there's another, equally compelling, aspect to Asian Mart. 'You can also find the unique, innovative things that tend to come from Asia, these different types of candies or packages, the flavors and experimental things that you see coming out of these different countries,' he says. 'So you're met with this reliable shopping experience that you can go in there and get what you need, but there's always going to be something new... It's going to be tasty, it's just going to pique your interest.' But most mom and pops don't have the highly curated selection of viral TikTok foods like Asian Mart does, nor influencers like Grub Wit Mike and their followers trekking to their store to find the latest fads in one place: Asian Mart started with a relatively traditional social media presence — just a Facebook page. Fragola says it was a customer who asked that they start an Instagram account to show off their latest snack acquisitions. 'People literally come to the store with their Instagram open and browse our page just to see what's new in the store, and then they can look for it,' Fragola says. 'So that's become essential for us, in terms of helping people shop, or helping them know what we have.' And while most of their customers are from Fairfield and the Bay Area, Fragola says it's not uncommon for them to get customers from places like Stockton, Modesto, and even Reno, on weekends. The first request for a hard-to-find item was for the Amos brand Peelerz candy, specifically, the mango flavor. It's a candy with a peelable exterior layer and a gummy interior — both the 'peel' and the interior 'fruit' are edible — and an intense mango flavor. 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Ontario gas prices going up ahead of August long weekend but not because of the Civic Holiday
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Weston family wants to buy Hudson's Bay charter and donate it, museum says
Weston family wants to buy Hudson's Bay charter and donate it, museum says

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Weston family wants to buy Hudson's Bay charter and donate it, museum says

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