An inside look at Fred Fitness, LA's first AI-powered gym
(NewsNation) — Artificial intelligence is revolutionizing the gym experience, and it's already taking over workouts in California.
Fred Fitness, located in Santa Monica, claims to be Los Angeles' 'first AI-powered fitness club.' The gym uses software known as Genius, which is integrated into all the cardio and strength machines to enhance members' workouts.
Genius guides members toward their fitness goals by adapting to their progress and ensuring maximum efficiency. It's like a digital network that supports them throughout their training, helping them achieve their goals faster.
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Fred Fitness offers a highly personalized, AI-driven experience.
Potential members undergo a full-body assessment with Genius, establishing a fitness baseline. Afterwards, a human trainer takes them through circuits on machines that test your strength, cardio, and flexibility. Based on all this data, Genius assigns members a 'biological age' different from your actual age.
Genisus AI knows members' names and body analysis data and configures personalized workout programs customized to their goals and fitness abilities.
Members set their fitness goals, for example, weight loss or muscle gain, and Genius calculates how to achieve them. It offers a customized training program that adapts to their body, adjusting the machine's seat and handles based on height and limb length.
As members progress, Genius adapts, evolving with their fitness journey.
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The machines also incorporate gamification, where members can earn points, similar to a 'Pac-Man' game, with the added bonus of helping regulate your workout's pacing. This keeps members training at the right speed, maximizing the time under tension for a more effective workout.
While AI plays a major role in precision and efficiency, human trainers still provide essential support, offering form corrections and personal consultations. Andre Enzensberger, the CEO of Fred Fitness, told the LA Times that this blend of technology and personal touch is key to the gym's success.
Fred Fitness, which opened in mid-February, already has around 400 members, each paying $150 per month, Enzensberger said.
The gym draws inspiration from the European-based chain Clever Fit, founded by Enzensberger's brother Alfred.
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