Green Day's Album Jumps More Than 2,000% In Sales

Forbes

4 hours ago

Green Day's Saviors reenters the Billboard charts as the deluxe edition sparks a 2,150% sales surge ... More while 'One-Eyed Bastard' rises to new radio highs. NEW YORK, NEW YORK - JULY 26: Billie Joe Armstrong of Green Day performs On ABC's "Good Morning America" at Rumsey Playfield, Central Park on July 26, 2024 in New York City. (Photo by)
It's not unusual for major musical stars these days to release deluxe editions of their new albums fairly quickly after the standard versions arrive. Sometimes they wait months. In other instances, it's just weeks. It's even become common for big-name acts to try to boost their first-week opening numbers by adding additional tracks just days after dropping a release.
Green Day bucked this rapidly escalating trend by making fans wait almost a year and a half between the release of Saviors and its newly-expanded deluxe edition. That strategy helps the band's full-length — its fourteenth overall — become a bestseller again and experience a huge surge in pure purchases.
In the past tracking week in America, Luminate reports that Saviors sold 4,800 copies. Just days before, when fans were still anticipating the deluxe edition, it only managed to sell a little more than 200 CDs, cassettes, vinyl LPs, and digital downloads. From one frame to the next in the U.S. alone, Green Day's project saw its sales jump by just under 2,150%.
That spike in renewed interest in Saviors brings the title back to a pair of Billboard rankings. The project reenters the Vinyl Albums tally at No. 8. It can also be found on the Top Album Sales chart, which isn't specific to any one genre or format, at No. 11.
Saviors has already reached No. 1 on both the Top Album Sales and Vinyl Albums rankings. It has spent just six frames on the former and only four — just about a month — on the latter.
Green Day's project was an immediate winner when it dropped in January 2024, and the group has been promoting it fairly steadily since. The original edition produced five singles, and two other promotional cuts have been shared from there, which are now powering the deluxe take.
While fans may be primarily excited about the recently unveiled tracks on the deluxe edition of Saviors, such as 'Smash It Like Belushi' and 'Ballyhoo,' it's 'One-Eyed Bastard' from the standard tracklist that is gaining momentum at the moment. That cut pushes north on two of the three Billboard tallies on which it appears, reaching new peaks on both the Rock & Alternative Airplay and Alternative Airplay rankings, while it holds at its No. 17 high point on the Mainstream Rock Airplay roster.