2M's World Cup segment not political advertising, says Morocco's audiovisual authority
The High Authority for Audiovisual Communication (HACA) has dismissed complaints filed by three opposition parties concerning a segment aired on 2M about the 2030 FIFA World Cup, which will be co-hosted by Morocco, Spain, and Portugal. Following its meeting on May 8, the Superior Council of Audiovisual Communication concluded that the broadcast did not contain any elements of prohibited or political advertising.
The complaints—lodged by the Party of Progress and Socialism (PPS), the Popular Movement (MP), and the Justice and Development Party (PJD)—claimed that the segment linked the upcoming World Cup to specific government programs, thereby amounting to political promotion. They argued that the content featured electoral messaging that could be perceived as endorsing the executive's accomplishments.
In its decision, announced on May 16, HACA stated that the segment did not include any political or financial endorsements of individuals or parties. Instead, it highlighted «citizen engagement around social projects of national interest», without any explicit or implicit reference to a political entity through visual elements (such as symbols, logos, or colors) or auditory cues.
«The content in question refers to various social programs. After review, it appears these initiatives are part of national projects launched by His Majesty King Mohammed VI, may God assist Him, and implemented by successive governments over different periods. These programs have already been widely announced and covered in the media», HACA noted in its official communiqué.
Therefore, the Council ruled that the segment did not meet the criteria for advertising under Article 2.1 of Law No. 77.03, nor those of prohibited political advertising as defined by Article 2.3 of the same law.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Morocco World
a day ago
- Morocco World
Franco Mastantuono: The Argentine Wonderkid Pitching PSG against Real Madrid
River Plate's midfielder Franco Mastantuono has become one of South America's most closely watched prospects, drawing interest from European giants Real Madrid and Paris Saint-Germain. Real Madrid's chief scout, Juni Calafat, travelled to Buenos Aires this week for discussions with River Plate executives and Mastantuono's entourage, with Los Blancos prepared to activate his $45 million release clause. Madrid's plan would allow the Argentine to remain at River Plate until the end of the year, as they did in 2023 with the Arda Güler transfer saga. The 17-year-old midfielder, who has scored 7 goals and 4 assists in 19 appearances this season, has also received his first call-up to the Argentina squad for World Cup qualifying fixtures in June. Meanwhile, reliable sports journalist Fabrizio Romano reports that PSG is also pushing to secure Mastantuono's signature. PSG believes it can leverage its recent European success to convince the young midfielder who has expressed a preference for the French club. Mastantuono was born in Azul, Buenos Aires Province. He signed his first professional contract with River Plate in August 2023, which included a €45 million release clause. River Plate's youth manager Martín Pellegrino has praised Mastantuono's left-footed versatility: 'He can operate as a forward, an 'enganche' or a playmaker.' Assistant coach Pablo Fernández also said: 'His prowess in one-on-one situations and dead-ball scenarios. Mastantuono cites Julián Álvarez, Phil Foden, and Neymar as inspirations for his dynamic, free-flowing style.' As both Real Madrid and PSG seek his signature, Mastantuono seems destined to follow in the footsteps of Julian Alvarez, Diego Maradona, Carlos Tevez, and Sergio Agüero, potentially securing a high-profile move to Europe in January 2026. Tags: Franco MastantuonoPSGReal Madrid
Ya Biladi
2 days ago
- Ya Biladi
Back from Morocco, Lammy confirms UK's endorsement of autonomy plan to Parliament
Following his recent visit to Rabat, Secretary of State for Foreign, Commonwealth and Development Affairs David Lammy updated the the Parliament on the UK's «deepening partnership with the Kingdom of Morocco» and its new position on the Western Sahara issue. «While in Morocco, I announced the UK's endorsement of Morocco's autonomy proposal as the most credible, viable, and pragmatic basis for a solution to the conflict», Lammy stated, in a message shared, Tuesday, by Ray Collins, Deputy Leader of the House of Lords and Parliamentary Under-Secretary of State for Africa. «In parallel, I welcomed Morocco's willingness, outlined in our joint communiqué, to engage in good faith with all relevant parties and provide further details on what autonomy could entail, with a view to restarting serious negotiations», he added in his address to Parliament. Lammy emphasized that, through this position, the UK government is «advancing regional security, stability and prosperity by supporting efforts to resolve the longstanding Western Sahara conflict, which has persisted for nearly five decades». The conflict, he noted, has «undermined regional stability and hindered economic development, particularly affecting Sahrawi refugees residing in the Tindouf camps». Referring to a «renewed international engagement», Lammy said this creates «a window of opportunity to shift the dial on this intractable conflict and support the parties and the UN in reaching a just, lasting, and mutually acceptable solution». He also stressed that by backing the autonomy plan proposed by Morocco in 2007, his office is «redoubling its efforts to help realise this opportunity». A UK-Morocco trade partnership In addition to the Western Sahara issue, Lammy's visit also focused on strengthening the UK-Morocco partnership across a range of shared priorities. He noted that the bilateral trade relationship between London and Rabat exceeds £4 billion annually—a partnership that should be further reinforced to «advance mutual goals in security, prosperity, and sustainable development—delivering tangible benefits for British businesses and supporting the Government's Plan for Change to boost economic growth». Lammy highlighted a series of partnership agreements signed during his Sunday visit, which he said are opening «opportunities for UK businesses across a range of sectors, including access to public procurement markets in Morocco, where opportunities are estimated to be worth approximately £33 billion over the next three years». He also referred to a government-to-government partnership signed with Morocco that allows British companies to compete for contracts linked to Morocco's infrastructure development ahead of the 2030 FIFA World Cup. Additionally, he announced enhanced cooperation on migration and counterterrorism, as well as joint initiatives to address water scarcity and climate change.
Morocco World
2 days ago
- Morocco World
2030 FIFA World Cup: Morocco, UK Agree on Strategic Cooperation
Rabat – Morocco and the UK have taken a step forward in their growing partnership by signing a Memorandum of Understanding (MoU) on Monday in Sale to bolster preparations for the 2030 FIFA World Cup. The agreement brings together Morocco's Minister Delegate in charge of the Budget, Fouzi Lekjaa, and British Secretary of State for Foreign, Commonwealth and Development Affairs, David Lammy. It opens the door to closer collaboration in key areas tied to the tournament, sports infrastructure, transport systems, and economic development. Speaking from Rabat, Lammy noted the UK's interest in forging new business links across sectors. 'Growth and prosperity will underpin our relationship with Morocco and beyond, helping forge new opportunities at home and abroad,' he stated, outlining London's broader approach to international alliances. In a notable geopolitical development, Lammy's visit also marked the UK's official announcement of its full support for Morocco's Autonomy Plan as a credible and pragmatic solution to the regional dispute over the Western Sahara. Douglas Alexander, UK Minister for Trade Policy, also pointed to Morocco's growing importance for his country as well as in larger global geopolitics. He said the country stands out as a key gateway for British business, especially as the UK seeks to expand its footprint in emerging markets. 'Morocco is becoming an increasingly important trade and investment partner for the UK,' he noted. At the heart of this agreement lies the shared goal to turn the 2030 FIFA World Cup into more than a global sporting event. The two countries strive to make it a platform for opportunity, economic, social, and cultural. The UK has pledged to share its technical expertise and to connect Moroccan partners with British businesses working within major international events. From stadiums to transport networks and event management systems, the collaboration promises to shape the tournament's foundations well before kickoff. This initiative also reflects a broader national vision in Morocco. The country views sport as a gateway to development and a bridge to the world. The 2030 FIFA World Cup offers Morocco the chance to bring that vision to life on a global stage. The signing ceremony took place at the Mohammed VI Football Complex in Sale, in the presence of senior officials from the two governments. The event signaled more than diplomatic goodwill, as it marked the beginning of a practical partnership with long-term goals. With the 2030 FIFA World Cup on the horizon, Morocco and the UK have now set the groundwork for a joint effort shaped by ambition, expertise, and a spirit of cooperation. Tags: 2030 FIFA World CupMorocc UK tiesmorocco infrastructureMorocco sports
