‘Insensitive' vegan charity advert showing baby being taken away from mother banned
The 50-second spot from Viva! shows a baby sleeping in its cot with its mother coming in the room to check on it when an ominous man dressed in all black appears.
The baby suddenly disappears and when the distressed mother asks where her child is gone, the man replies: 'You can't keep your baby because we want your milk.'
The charity said the advert - titled Scary Dairy - was meant to replicate the unsettling process experienced by dairy calves being separated from their mothers.
The ASA said it was 'insensitive' especially to 'those with experience of loss or trauma around parenthood'.
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The Sun
19 minutes ago
- The Sun
Chart topper Tyla confesses huge success of hit record Water left her feeling ‘trapped' as she releases hot new track
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SIR MICK JAGGER turned 82 on Saturday and his long-term girlfriend Mel Hamrick celebrated by sharing this adorable photo of him with their son. In the snap posted on Instagram, The Rolling Stones rocker was seen grinning and wearing matching bunny ears with his youngest kid, Deveraux. 9 While the eight-year-old lad is most definitely the cutest, Mick was no doubt spoilt by all eight of his children on his big day. In the past, Mick's admitted fatherhood can be a bit of a handful. He said: 'You get a bit out of practice – it's not like riding a bike. The more children you have, the more laissez-faire you get about them, to be honest. 'It's fun to have children, at any age. But if you're working, and always away, you don't get to enjoy it as much.' It looks like he found time for a hoppy birthday, at least. ROBBIE'S LOTTERY WINNER THE LOTTERY WINNERS have been flying high thanks to Robbie Williams, inviting them to be the support act on his Brit Pop tour. 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Daily Mail
19 minutes ago
- Daily Mail
Kelsey Parker breaks social media silence to share family photo as she heads off on holiday a month after tragically losing her third child
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The Sun
19 minutes ago
- The Sun
Love Island fans insist returning Islander ‘did their research' as they expose ‘game plan'
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