
Llanfairpwll FC join forces with Mastercard for 25/26 shirts
And with that, in the past has come sponsorships with the likes of Classic Football Shirts and Spain's top-flight division 'La Liga'.
Now, their latest deal has seen the North Wales Coast West Division One club agree to a three-year-shirt deal with Mastercard to kick off the new season.
At 58 letters, the 126-year-old team, which plays in the fifth tier of the Welsh league, has the longest club name in world football.
The new sponsorship strengthens Mastercard's connection with the Llanfairpwll community.
In February, the village on the isle of Anglesey was chosen, alongside seven of Europe's longest-named places, to become pioneers of Mastercard Click to Pay, a new one-click payment technology removing the need to enter personal details like long card numbers when shopping online.
Samantha Jones-Smith, Llanfairpwll FC chair, said: 'You only have to look down the road at Wrexham to see how football partnerships can inspire success on the pitch and a huge feel-good factor off it."
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She added: "This isn't just another sponsorship deal for our club, it's a collaboration that builds on the strong relationship Mastercard has forged with the Llanfairpwll community throughout the year. They're not just putting their name on our shirts; they're investing in our future, our facilities, and most importantly, our supporters.'
Llanfairpwll's new home, away and keeper kits are an all-Welsh affair, designed and created in neighbouring Bangor by football shirt specialist Andrew Maclean and manufacturer Teejac Sports.
Andrew said the striking blue-and-black striped home design is 'part-inspired by football giants Barcelona 2017/18 kit, as well as by the windows at Llanfairpwll railway station', one of the town's most popular attractions.
The shirt, which has a yellow trim, carries all the letters of the town name, along with the club badge, Welsh dragon and Mastercard and Click to Pay logos.
The white away shirt also features the window motif, along with the burgundy that matches the colour of the railway station's iconic sign.
Simon Forbes, Division President, UK and Ireland, Mastercard, comments: 'Football clubs are the beating heart of communities across the country, and we're proud to announce this long-term partnership, cementing our links with Llanfairpwll.
"This expanded collaboration reflects our commitment to backing grassroots football and local businesses and driving forward technology that helps support everyday transactions across small towns and villages as well as global cities.'
To mark the team sponsorship and the launch of Click to Pay in Llanfairpwll, Mastercard will host an event at their first home game of the season vs Llangoed for residents and local businesses.
Visitors to the Maes Eilian ground on Bank Holiday Monday, August 25, will be able to see the kit in action, sign up for the Click to Pay technology with partner the Co-op, and receive exclusive club merchandise.
There will also be free matchday food, Co-op pies courtesy of a Mastercard 'Click to Pay' pie van.
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