
COUNTDOWN TO THE GAMES OF THE FUTURE 2026 ASTANA BEGINS: DATES, DISCIPLINES AND MORE REVEALED
The tournament is expected to welcome around 1,500 athletes, with events in 13 phygital disciplines hosted across the city.
Athletes and clubs will compete for share of $10 million prize fund.
ASTANA, Kazakhstan, July 14, 2025 /PRNewswire/ -- Phygital International, promoter and rights holder of the Games of the Future (GOTF), has officially confirmed Astana as the host city for the 2026 edition, taking place from 18 July to 1 August 2026.
The announcement was made during an official meeting with Prime Minister Olzhas Bektenov of the Republic of Kazakhstan, followed by a press conference led by the event's key representatives including Serik Zharasbayev, Vice Minister of Tourism and Sports of the Republic of Kazakhstan; Nis Hatt, CEO of Phygital International; and Alibek Khassenov, President of Kazsportinvest JSC.
Renowned as the ultimate fusion of physical athleticism and digital gaming, the Games of the Future 2026 will transform Astana into a hub of elite competition and cutting-edge innovation. The 2026 edition will feature 13 disciplines, including fan-favorites like Phygital Football, Phygital Basketball, Phygital Dancing, and Phygital Shooter, while also showcasing the phygital versions for Hockey, Fighting (MMA and Boxing) and more. In each discipline, athletes first compete in a digital version of the sport to later switch to its physical counterpart; final results are determined by the combined performance across both stages.
A $10 million prize fund is set to raise the stakes at GOTF 2026, drawing global attention and attracting top-tier talent. With around 1,500 participants expected to compete across multiple venues in Astana, the tournament marks a major milestone for the growing phygital movement. To further amplify its impact and highlight Kazakhstan's leadership in sport-tech and digital innovation, the city will host the Games of the Future City, a celebration of innovation featuring fan zones, interactive exhibitions, and community-driven tech activations.
"The phygital format creates exciting new opportunities to engage talented youth in sports, aligning with the evolving expectations of the modern sports community. These innovative competition formats are shaping a dynamic and relevant agenda at the intersection of sports and technology" emphasized Serik Zharasbayev, Vice Minister of Tourism of Kazakhstan.
"Astana is a city that embodies the spirit of the future. With its world-class infrastructure, proven track record in hosting global events, and deep investment in youth and technology, Astana is the perfect stage to help shape the future of phygital sport on the global stage," commented Nis Hatt, CEO of Phygital International.
Kazakhstan was selected as the host for 2026 by the Phygital International Expert Committee following a competitive international bidding process in late 2024. Kazsportinvest JSC - whose track record includes the Asian Winter Games 2011, 2017 Winter Universiade, and World Nomad Games. Astana 2024 - has been appointed to organize and deliver the event, bringing deep expertise in producing high-profile sporting competitions.
"This tournament has tremendous international potential and stands as a flagship event in the emerging world of phygital sports. Technology is rapidly reshaping the future of sport, and the Games of the Future represents a unique opportunity for us to contribute meaningfully to its evolution and help generate global excitement around this exciting new frontier of competition," said Alibek Khassenov, President of Kazsportinvest JSC.
While the Games of the Future 2026 in Astana are still a year away, anticipation continues to build as Abu Dhabi prepares to host the 2025 edition from December 18 to 23. Following the successful debut of the tournament in 2024, Abu Dhabi is ready to deliver another unparalleled global showcase of phygital sports. The event will blend the best of phygital sports and technological innovation, bringing together thousands of athletes and fans from the global phygital community, paving the way for Astana to carry the momentum forward in 2026.
About Phygital International (PI):
Phygital International is the promoter of phygital sports globally and is focused on innovating and redefining sports. It is the custodian and rights holder of the Games of the Future and oversees the bidding process for each host city.
For further information please visit: https://Phygitalinternational.com
About the Games of the Future (GOFT):
The Games of the Future is an annual international event that fuses the worlds of physical and digital and is the pinnacle of phygital sport. The tournament brings together the next generation of phygital sporting heroes from all over the world to compete in a diverse range of phygital disciplines and challenges. The Games of the Future 2025 will be held in Abu Dhabi while the Games of the Future 2026, will be held in Astana.
For more information please visit: https://gofuture.games/
About the World Phygital Community (WPC):
The World Phygital Community (WPC) is a non-profit, international organization that aims to promote phygital sport worldwide by uniting physical and digital members globally. It is responsible for providing guardianship of the rules and regulations of phygital sport and hosting the qualifying rankings tournament for the Games of the Future: https://worldphygital.org/
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Korea Herald
2 hours ago
- Korea Herald
Tech Week Singapore 2025: Tech and AI converge with key sectors to power innovations across the region
SINGAPORE, Aug. 13, 2025 /PRNewswire/ -- CloserStill Media, a global producer of market-leading events, has announced the return of Tech Week Singapore 2025, taking place at Sands Expo & Convention Centre on 8–9 October 2025. This year's edition, themed "Connected Futures, Boundless Impact", will welcome Mr Tan Kiat How, Senior Minister of State for Digital Development and Information, as the Guest of Honour (GOH). Building on its reputation as Asia's most transformative tech event, Tech Week Singapore's 2024 edition recently clinched Best International Show – Asia-Pacific at the AEO Excellence Awards 2025 and Large Trade Show of the Year at the Singapore MICE Awards 2025. The 2025 event will continue to highlight groundbreaking innovations in artificial intelligence (AI) and digital transformation that are reshaping the future of Asia's business and society, connecting the region's government officials and industry decision makers to drive meaningful collaboration across industries. With AI set to innovate and shape industries, Tech Week Singapore 2025 aims to spotlight the boundless potential of Asia's digital economy. This year's headliners include senior executives from AI Singapore, The World Bank Group, Google, OpenAI and more, as well as representatives from the governments of Japan and Canada. In addition to the return of its flagship co-located shows, including Cloud & AI Infrastructure, DevOps Live, Cyber Security World, Data Centre World, Big Data & AI World and eCommerce Expo Asia, Tech Week Singapore 2025 marks the debut of DMEXCO Asia, bringing DMEXCO - Europe's leading digital marketing and tech event to Asia. Launched in partnership with Koelnmesse and BVDW, the co-branded eCommerce Expo | DMEXCO Asia event cements Singapore's position as a dynamic hub for digital business and marketing innovation. This year's edition will host over 600 regional and international speakers with special conference theatres to drive conversations between industry professionals. Senior IT leaders are expected to be present, providing attendees with high-impact networking opportunities. Technology professionals and business leaders are encouraged to register and receive complimentary access to all six co-located shows, contributing to the insightful sessions and dialogues that will steer the future of Asia's digital future. The Main Stage line-up includes: In addition to the Tech Week Singapore main stage, each of the six co-located shows will also feature its own keynotes and theatres. The Headline Speaker line-up across the six shows includes: Attendees can participate in activities across all Tech Week Singapore 2025 shows, including workshops by Google Cloud at Big Data & AI World, lectures by ISACA and collecting CPD points at Cyber Security World. Participants can also look forward to Asia's leading data show– Data Centre World – the world's largest data centre event that returns bigger and better this year with a 75% increase in space and an expanded line-up of exhibitors. Key highlights from all the co-located events include: Cloud & AI Infrastructure Asia DevOps Live Cyber Security World Asia Data Centre World Asia Big Data & AI World Asia eCommerce Expo Asia CloserStill Media's Managing Director for Asia Pacific, Andy Kiwanuka, said: "Tech Week Singapore continues to serve as a platform to catalyse collaboration across industries, bringing together technology, business, and public sector leaders to accelerate digital growth. With an expanded lineup of industry stakeholders coming on board, we have expanded the conversation to include AI and technology's role in sectors such as digital marketing and eCommerce, creating even more opportunities for connection and impact." Registration is now open. For all technology professionals, secure your complimentary pass at: About CloserStill Media CloserStill Media specialises in producing high-value, content-driven events that foster professional communities across Business Technologies, Healthcare, and Future Transport and Infrastructure sectors. CloserStill Media's portfolio includes the acclaimed Tech Week Singapore, featuring popular events such as Cloud & AI Infrastructure and Data Centre World Asia. Headquartered in London with 10 global offices, CloserStill Media operates with a robust team of 800 professionals across Singapore, the U.K., USA, Germany, and Spain. The company is recognised for its industry leadership, having won more exhibition awards than any other including accolades such as Best Exhibition, Best Event Launch, and Best Brand Expansion. For more information, visit .

Korea Herald
a day ago
- Korea Herald
Xiaomi POP Run Debuts First Half-Marathon
SINGAPORE, Aug. 11, 2025 /PRNewswire/ -- Between July 12 and July 27, the 2025 Global Xiaomi POP Run was held across Singapore, Malaysia, and Vietnam, attracting over 4,200 enthusiastic runners. The event also marked Xiaomi's first-ever half-marathon races in Malaysia and Vietnam. Launched in 2018, Xiaomi POP Run is a fun and engaging running event designed to encourage Xiaomi Fans and fitness enthusiasts to take part in exercise through an accessible and highly interactive experience. The event aims to promote an active lifestyle and celebrate the joy that technology and sport can bring together. During the run, participants also had the opportunity to try out the newly launched Xiaomi Smart Band 10 — a practical, everyday health and fitness device — and experience its powerful features first-hand. The event featured Google Gemini and dedicated energy stations for essential supplies and an on-site experience booth with interactive product experiences and demonstrations. These activations attracted many participants interested in exploring how Gemini could assist in daily life and tasks. Supercharge your creativity and productivity with Gemini, your AI assistant from Google. Chat to start writing, planning, learning, and more. With Gemini's overlay, it can provide quick access to Google AI assistance and context-aware help with what's on your screen. Users can also Go Live with Gemini to brainstorm ideas, simplify complex topics, and rehearse for important moments with real-time responses. This year, Xiaomi POP Run will take place in 16 markets across Asia, Latin America, and Europe, with more than 30,000 participants expected, bringing the concept of healthy living, happiness, and innovation to more people. *Check responses. Setup required. Compatibility and availability varies.18+. Google and Gemini are trademarks of Google LLC


Korea Herald
a day ago
- Korea Herald
TCL Ignites Next-Gen Living with Cutting-Edge Tech Showcase at IFA 2025
SHENZHEN, China, Aug. 12, 2025 /PRNewswire/ -- TCL, a global leader in consumer electronics and the world's No.1 Mini LED and Ultra-large [1] TV brand, is pleased to announce its participation at the upcoming IFA 2025 from September 5-9 in Berlin. As a Worldwide Olympic Partner, TCL will ignite the spirit of the Olympics at IFA with a creative booth design that brings to life the adrenaline and excitement of world-class sport and technology. The event marks the latest in a series of activations under TCL's worldwide Olympic sponsorship campaign building up to the 2026 Winter Olympics in Milan. At IFA 2025, TCL will unveil the latest groundbreaking innovations that redefine modern living. Visitors will experience cutting-edge technologies including the latest ultra-large QD-Mini LED displays, NXTPAPER display technology, AR Glasses, AI-powered appliances such as air conditioners, washing machines, refrigerators and more that together showcase TCL's commitment to creating intelligent, personalized, and sustainable living solutions. Visitors will also experience how TCL's vision for next-generation living extends beyond individual products through a series of immersive environments powered by the latest TCL technologies. These include the European debut of TCL's AI robots, alongside other technologies including smart home energy solutions, intelligent cockpits, and TCL NXTHOME—where innovation and lifestyle create meaningful moments. Don't miss the chance to discover how TCL is igniting the future of technology and inspiring greatness through intelligent living at IFA 2025. TCL at IFA 2025 Event Details: TCL IFA 2025 Global Media Premiere Date & Time: 15:30 (CEST), September 4, 2025 (Check-in at 15:00) Location: Hall 21A, Messedamm Berlin, Germany TCL IFA 2025 Booth Date: September 5–9, 2025 Location: Hall 21A, Messedamm Berlin, Germany About TCL TCL is a leading consumer electronics brand and a global leader in the television industry. Operating in over 160 markets worldwide, TCL specializes in the research, development, and manufacturing of consumer electronics products, including TVs, audio systems, home appliances, mobile devices, smart glasses, commercial displays, and more. For additional information, visit the TCL website at