Oman Across Ages Museum unveils new visual identity
The evening began with a visual presentation showcasing the museum's achievements, including winning the Best Project Award in the Heritage and Culture category at the Best Projects of the Year 2024 Awards in Dubai, being shortlisted for the 'Top 5' Museums in the World at the Muses + Heritage Awards 2024, and receiving the 'Best Exterior Design' award at the Versailles International Architecture and Design Award.
Eng Al Yaqzan bin Abdullah al Harthy, Director-General of the museum, expressed pride in the launch of the new identity, approved by His Majesty Sultan Haitham bin Tarik. The identity reflects Oman's ongoing commitment to preserving its heritage while presenting it in a contemporary style to engage future generations.
The event also featured the unveiling of a commemorative coin and stamp issued by the Central Bank of Oman and Oman Post. The coin, made of silver, showcases the museum building surrounded by the Al Hajar Mountains, and the stamp highlights the museum's architectural design, inspired by Oman's natural landscape.
Fatima bint Mohammed al Hinaiyah, Senior Graphic Designer, explained that the museum's logo symbolises the intertwining of past and present, represented by golden threads and the curves of the Al Hajar Mountains. This logo captures the essence of Oman's history and culture, seamlessly blending tradition with modernity.
The ceremony concluded with the unveiling of the museum's logo on the welcoming plaque and honour roll at the Versailles International Architecture and Design Award, which recognised the museum for its exceptional design. The event highlighted the museum's role in preserving Oman's cultural heritage while offering a platform for international dialogue through exhibitions and programmes.
In addition to the logo, the museum also revealed new merchandise, including Dar Al Harfiya products, which reflect its cultural identity and enhance the museum's connection with visitors. These items serve as a reminder of the museum's mission to both educate and celebrate Oman's rich history. The launch event served not only as a milestone for the museum but as a testament to Oman's dedication to preserving its legacy while adapting to a rapidly evolving world.
The Oman Across Ages Museum has also become a cornerstone of cultural exchange, hosting programmes and conferences at both local and international levels. As it moves forward, the museum aims to further strengthen its role as a hub for cultural dialogue, showcasing the depth of Oman's heritage to a global audience while fostering a deeper connection between generations. — ONA
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Observer
24-07-2025
- Observer
MoHUP pavilion highlights the future of urban life
Muscat: In a unique initiative that blends visionary planning with public engagement, the Ministry of Housing and Urban Planning (MoHUP) inaugurated its 'Future Cities' exhibition pavilion at the Oman Across Ages Museum. The exhibit, which will run from July through September 2025, is part of the ministry's broader mission to raise public awareness about Oman's urban development vision and sustainable planning goals. The pavilion offers an immersive experience for visitors, highlighting key strategic projects that embody the future of urban life in the Sultanate of Oman. These initiatives reflect Oman's commitment to building modern, inclusive and smart cities based on the principles of sustainability, quality of life and urban integration. At the heart of the exhibition lies Sultan Haitham City, the country's first integrated and sustainable next-generation city. Designed with cutting-edge infrastructure and intelligent systems, the city aims to provide a high quality of life through walkable neighbourhoods, green spaces and comprehensive services. This landmark project exemplifies the Oman's shift towards building future-ready cities and reflects the vision of His Majesty Sultan Haitham bin Tarik for a society that balances economic prosperity with environmental responsibility and human well-being. Beyond Sultan Haitham City, the pavilion showcases a diverse array of strategic projects derived from Oman's National Urban Development Strategy. Among them is the Highland City project, an innovative model for sustainable mountain development that combines natural topography with advanced residential and tourism solutions. The pavilion also features Al Thuraya City — a futuristic smart city development located in the heart of Muscat. With its global investment outlook and sustainable design, the project demonstrates Oman's ambition to become a leader in smart urbanism. Another highlight is the Central Al Khuwair Master Plan, which reimagines a dynamic, mixed-use urban core in Muscat. Meanwhile, in the south, the Future Salalah City is presented as a landmark coastal development in Dhofar Governorate, designed to harmonise with the region's rich ecological and cultural identity. The exhibition also shines a spotlight on the Sorouh initiative — a national programme aimed at delivering integrated residential neighbourhoods that meet the evolving housing needs of Oman's population. These communities are designed with a focus on sustainability, affordability and livability, offering diverse housing solutions tailored to different social segments. One of the exhibition's special features includes a display of the Royal Directives issued by His Majesty Sultan Haitham bin Tarik, which have significantly influenced the trajectory of Oman's urban development efforts. These endorsements mark pivotal moments in shaping cities that reflect the nation's aspirations for innovation, inclusivity and sustainability. On the sidelines of the inauguration, a prize draw was held for attendees of the Oman Real Estate Conference and the 20th edition of the Design and Build Week. The prizes — ranging from apartments and plots in Sultan Haitham City and Sorouh neighbourhoods to luxury cars and exclusive home furnishing packages — were aimed at stimulating public interest and investment in Oman's evolving housing sector. This initiative forms part of a broader strategy to invigorate the real estate market while encouraging citizens to explore integrated housing options that combine quality construction, comprehensive services and a modern community ethos.
Muscat Daily
22-07-2025
- Muscat Daily
LuLu Exchange partners with Argentine Football Association
LuLu Exchange, a leading cross-border payments provider in Oman, UAE, Bahrain, Kuwait, and Qatar, and LuLu Money, its flagship remittance app, have announced a partnership with the Argentine Football Association (AFA), signing on as their Regional Fintech Partners. This sponsorship is part of a larger global agreement through which the various entities under LuLu Financial Holdings, across 10 countries, will become official AFA partners within their respective regions, a press release said. In India, LuLu Forex, a leading foreign exchange provider, and LuLu Finserv, the group's microlending and financial services arm, will represent the brand. Meanwhile, LuLu Money will take on the partnership role in Malaysia, the Philippines, and Singapore. The partnership, which initially runs through mid-2026, was officially unveiled at an event held in Dubai on Tuesday, in the presence of Argentina's World Cup-winning coach Lionel Scaloni, senior LuLu Financial Holdings leadership, and AFA executives. The agreement spans a key period in global football, culminating in the 2026 FIFA World Cup in the USA, Canada, and Mexico, where the reigning champions will defend their crown. Over the next twelve months, customers of various LuLuFin entities can look forward to a range of exciting campaigns and fan-centric activations, both digitally and through their 380+ customer engagement centers. 'For countless fans, the Argentine team represents more than football – it symbolises hope, resilience, and joy,' said Adeeb Ahamed, founder and managing director of LuLu Financial Holdings. 'These are the same emotions that shape the everyday journeys of our customers, who use our services to care for their families and build better futures. This partnership is a celebration of that shared spirit.' Claudio Tapia, president of the AFA, said, 'We are delighted to have the LuluFin family as new regional sponsor of the Argentine Football Association for the Middle East, APAC and India. AFA's international expansion continues to grow, incorporating prestigious groups in important territories for our national team. We celebrate this new agreement, which has a strong bond with the Indian community, printing such affection for our team. We share the same values and the importance of teamwork. Today, we welcome the LuLuFin family as new regional sponsors of the Argentine national team.' Leandro Petersen, commercial and marketing director of AFA, said, 'This new regional sponsorship with Lulu Financial Holdings, through its flagship brands in strategic territories such as India, APAC and the Middle East, marks a new step in the global expansion of the AFA brand. Since we arrived in the Middle East and India, we have seen strong support for the Argentine National Team. We are proud to continue positioning the team as a benchmark in the sports industry and generate close identification with the Indian community by each of our commercial agreements. We are pleased that Lulu Financial Holdings has chosen the Argentine Champions as its brand image for this renewed World Cup period. We are very excited and confident that this agreement will be a great success in the market.'
Times of Oman
22-07-2025
- Times of Oman
Bank Muscat enables IBAN Service for Fund Transfers across borders
Muscat: In a commitment to enhance payment system efficiency and align with international standards for improved customer experience, Bank Muscat, the leading financial services provider in the Sultanate of Oman, has begun to support the International Bank Account Number (IBAN) for fund transfers across borders starting July 1, 2025. This initiative, in accordance with directives from the Central Bank of Oman (CBO), aims to reduce operational errors and speed up financial transactions between individuals and businesses, ultimately providing beneficiaries with safer and smoother transfers. As part of these directives, cross-border transfers that do not utilize the IBAN will no longer be accepted as of July 1, 2025. The IBAN will be a prerequisite to receive all fund transfers to Oman, while domestic transfers will still have the option to use either the IBAN or the traditional account number. Zuwaina Abdullah Al Sharji, Assistant General Manager of Central Operations & Change Management at Bank Muscat, stated, "The bank is committed to complying with international standards and implementing best banking practices. The decision to adopt the IBAN is intended to accelerate bank transfers (STP), standardize account coordination among all banks, reduce human errors in account entry, and adhere to international standards like the SWIFT system. This will significantly enhance the security and speed of transaction processing." Al Sharji emphasized Bank Muscat's dedication to integrating the latest banking systems to facilitate the swift completion of transactions for individual and corporate customers, ensuring an exceptional banking experience that meets contemporary local and international standards. She encouraged customers to include a valid IBAN from their account information and to follow the issued guidelines to avoid any complications during transfer operations. Customers can easily obtain their IBAN through various channels, including Internet Banking, Mobile Banking, visiting a branch, calling customer service, or accessing the dedicated page: ( The IBAN is also typically displayed next to the account number on bank statements. Bank Muscat is committed to excellence in managing its operations and services, striving to apply the highest efficiency standards in fund transfers and transactions with minimal manual intervention. This dedication enhances transaction quality and minimizes payment delays. The bank offers a variety of money transfer services accessible through multiple channels, including branches across the governorates, Internet Banking, and Mobile Banking. Customers can also benefit from swift transfer options to countries such as India, Pakistan, Bangladesh, the Philippines, and Sri Lanka.
