
If You're Looking For Cheaper Versions Of Your Favorite Brand Name Products, These 46 Are Cult-Faves
1. E.l.f.'s Hydrating Core Lip Shine in the "Ecstatic" shade, which reviewers say captures the some magic as " Black Honey," the $25 ~universal shade~ from Clinique that's blowing up on TikTok at a fraction of the price. It doesn't shift colors as magically as the other version, but it's a perfect, non-sticky "go-to" lip to keep in all your favorite bags.
www.amazon.com, www.amazon.com
I personally will live, breathe, and die by the magic of $25 "universal" Black Honey version — it lasts FOREVER and also functions as the perfect blush — but it sells out so often that I am also deeply relieved to know it has a cheap alternative in case of lip emergency!
Promising review: "I absolutely love this product. The dark color is perfectly sheer. It also adds the most beautiful color to your lips. I am a Clinique Black Honey lip fan, and this gives me the same look for a fraction of the cost. I love it and have multiple that I keep in various spots. Not sticky either, which is my biggest gripe about lip glosses. My hair doesn't get stuck in this like some glosses, but I get the shine." — Hamps5
Get it from Amazon for $7 (available in seven shades).
2. And Moodmatcher color-changing lipstick, an affordable WinkyLux alternative that not only adapts to the pH of your skin to create a personalized, perfect shade for your skin tone, but lasts for HOURS. Reviewers marvel at its all-day staying power even after meals and breaking a sweat. Look at that lil' green lipstick go!!
Amazon
Moodmatcher is a small business that specializes in color-changing lipstick.
Promising review:"This color is beautiful, and shows up differently on everyone. This thing that I like most about this product, is that it stays on all day even through eating multiple meals. I have to use a microfiber cloth to remove it at night!" — Rasheda
Get it from Amazon for $6.59 (available in nine shades).
3. A TikTok-famous "Soft" perfume rollerball that honestly has no right smelling so delectable and layering so well considering it's only five cash dollars. Reviewers are obsessed with the scent's warm sweetness with a hint of citrusy zest, comparing it to waffle cones, lemon pound cake, and warm vanilla scones ... and this $65 bottle of Pink Sugar 👀.
www.amazon.com
Promising review: "Like so many, I found this scent on TikTok. I was a bit skeptical at first but finally got around to trying it. First off, this scent smells amazing! Almost every time I've worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it." — Chrissy
Get it from Amazon for $7.30 (available in two styles).
4. A pair of waterproof wireless earbuds with AirPods Pro energy — except these feature a charging case that, bless its technologically savvy heart, has an LED display letting you know exactly how much charge is left. Reviewers also love how delightfully comfortable and sweatproof these are, making them a solid, affordable option for talking on the phone and exercising.
www.amazon.com, www.amazon.com
Promising review: "I use these every day at work! Love these — easy to learn and to use. Best thing about them? Well, everything, lol. Good sound, they hold a charge for long periods, and I don't have to worry about them losing power. I can answer my phone easily and then go back to music without a problem. Definitely a great buy and worth the money! Love this color, too!" — Erin
Get it from Amazon for $35.99 (available in eight colors).
5. And a pair of wireless over-the-ear headphones crafted to look like AirPods Max, so you can still enjoy the comfort and chic style of their iconic headphones without shelling out hundreds of dollars. These feature premium cushion padding, a built-in mic with the ability to take calls, 10 hours of playtime per charge, and surprisingly decent noise blocking for the price.
iJoy is a small business that specializes in headphones and tech accessories.
I own a pair of these, and because I'm vain as heck and need to own all things pink, but I was decently surprised by how well they muffle noise! I feel like these are ideal for people who still want to hear some of the world around them (read: parents, people working in open offices), but still want to listen to their tunes comfortably. The charge on these goes for at least four hours (I haven't tried it beyond that yet), and the Bluetooth connects to my devices super easily. Excellent pair of headphones for the price point.
Promising review: "These headphones surprised me. I thought they were not going to be as great because of how cheap they are, but the bass is amazing! The noise cancellation is so good that I can't hear anything. The volume is loud and sound quality is a win, and just how I like it. Very snug and comfy, recommend! Thanks TikTok, lol :)." — Chevelle Revero
Get it from Amazon for $21.99+ (available in five colors).
6. A ridiculously high quality oversized cropped puffer jacket reviewers are not only obsessed with, but compare to the Aritzia version for a fraction of the price. This insulated, cozy, trendy puffer is perfect for anyone whose motto is "Go go go!!! ... As cutely as possible, of course."
www.amazon.com, Amazon
It even features an adjustable drawstring at the bottom for a personalized fit!
Promising review: "I had no idea I would love this as much as I do. First of all, the cut is superb. Cropped yet oversized. It's super warm and cozy. I literally grab this five out of six times. Today I ordered it in red! You need this. You want this. You shall have it!" — Cassidy Barbeau
Get it from Amazon for $36.50+ (available in women's sizes XS–L and 16 colors).
7. A Baccarat Rouge 540-inspired moisturizing body wash infused with white jasmine, red currant, and sweet amber that reviewers swear by for a cheap alternative to keep that delectably luxe scent on them all day long. Nothing wrong with smelling a lil' ~~expensive~~!
Amazon, Emma Lord/BuzzFeed
I bought this after being peer-pressured by all the lovely reviews, and I'm happy to report it lives up to the hype. The scent is lovely — it has depth with a hint of floral, but it's light and not at all overpowering. My favorite thing about it is how easily it pairs other scents, because I am a body mist gremlin who swaps out her scents every day. The lather is also deeply satisfying and I feel quite refreshed and squeaky clean without ever feeling dry.
Promising review:"Cremo's body wash is nothing short of exceptional. If you're a fan of luxurious fragrances, this product will quickly become your new favorite. It boasts an incredible scent that perfectly mimics Baccarat Rouge 540 — a fragrance renowned for its sophisticated and captivating aroma. What sets this body wash apart is not just its stunning scent but also its longevity. The fragrance lingers beautifully throughout the day, ensuring you stay enveloped in that luxurious aroma long after your shower." — Ralph D. Thompson II
Get it from Amazon for $9.99.
8. A stylish fitness smartwatch that's a chic, affordable, user-friendly version of all the tricked-out expensive ones that aren't half as cute anyway. This water-resistant watch not only takes calls and texts and monitors your sleep, but has 70 different activity modes for fitness tracking, including the ability to track your heart rate, steps, and calories for each workout.
Promising review: "This watch is elegant and simple all at once. Can be worn with any genre of clothing. Easy to use and has all the sort after features. Love the sleep monitoring app. Great value at price point. Functions like expensive brands." — Barbara Hubbard
Get it from Amazon for $39.99+ (available in five colors).
9. Catrice "Instant Awake" Under Eye Brightener, which will be your holy grail for concealing and brightening dark circles under your eyes when new schedules are throwing you for a loop. This lightweight, color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference — one that a lot of reviewers compare to the $33 Becca version.
www.amazon.com
The color-adaptive formula is designed so one of two shades will work on any skin tone.
Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." — Monica T.
Get it from Amazon for $6 (available in four shades).
10. A pair of ~dreamlux~ leggings made with an oh-so-buttery soft material reviewers compare to Lululemon's Align ... but WAY cheaper. If you're looking for a reliably squatproof, comfy, compressive legging, look no further than these.
Amazon
I bought these on Prime Day, which is the only day I will buy leggings because I hate wearing leggings with a burning passion. My "I'm not like other girls" bit is that for some reason I am always comfier in jeans than leggings. BUT NOT THESE!!! They slide on. The fabric is so lightweight and breathable that it feels like a whisper. The band is so deceptively comfortable that sometimes I'm like, "Am I still wearing them??" I use them to run outdoors because that is the only circumstance I'll wear a legging, and I'm happy to report after several washes, they are durable and compressive enough to withstand workouts. They would be excellent for lounging if I weren't wired in this odd anti-legging way. I have already bought two more pairs and made my friends buy them, too.
Promising review:"Super comfy. I usually don't write reviews, I tried this first before buying Lulu, and these are the most comfortable leggings for every day and even for workouts. Highly recommended!" — Criselle Johnson
Get them from Amazon for $26 (available in women's sizes XXS–XXL, two inseams, and 22 styles).
11. L'Oréal Paris BB Cream, a FAST-acting, anti-redness moisturizer with results that feel like legitimate magic — especially considering its competitor, the Dr Jart+ Cicapair Color Correcting Cream, is over twice as expensive. Reviewers especially love this as a base for their makeup, because it leaves skin super soft and primed.
www.amazon.com, www.amazon.com
Promising review: "I'd yet to find anything (even foundation) that could cover up my red areas. Cheeks, chin, nose, and forehead. It comes out green, but has a gorgeous lightweight finish of a tint that indeed covers my redness beautifully. There's no greasiness to it at all. It dries down to a beautiful matte finish. It's super easy to use. I use my fingers. The texture is like silk. It leaves my face baby-soft, not sticky at all. It doesn't settle into my fine lines or wrinkles, and I don't need powder to 'bake' it under my eyes. It also covers the black circles under my eyes." — Julie F.
Get it from Amazon for $9.08 (available in four styles).
12. An oversize, lightweight knit button-up cardigan with a vibe reviewers compare to the beloved Jenni Kayne "Cocoon" cardigan. This is just *begging* to be layered with all your coziest looks, and it this price point, it might be an investment to grab a few colors to have on hand 👀 .
www.amazon.com, www.amazon.com
Promising review: "The sweater is extremely comfortable and high quality, and the color selections were awesome. I chose the cognac color which is kind of a taupe-ish brownish color. Bought it to match some khaki boots, and the match was terrific. The pockets are nice. The sweater is roomy. The sleeves are a good length. The thickness is perfect for warmth without being overly bulky. I really like this sweater and will order more colors." — Alana Mohacsi
Get it from Amazon for $17.99 (available in women's sizes XS–XL and 16 styles).
13. E.l.f's brand new Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required.
Check out a TikTok of the E.l.f. tubing mascara in action.
I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black.
Get it from Amazon for $7 (available in three shades).
14. A classic herringbone necklace so close in style to the Tiffany HardWear version that you might blink and mistake it for the real thing (imagine being able to drop $13,000 human dollars on a necklace though, MY STARS).
Promising review: "I've been thinking about purchasing the Tiffany version of this necklace, but when I saw this one, I decided to purchase it. So glad I did. It is beautiful and very substantial. When I first put it on, couldn't believe the weight, in a good way. Feels and looks expensive, and the color of the gold is perfect, in my opinion; not too yellow or orangey. Love, love, love this necklace!!!" — FAXA10
Get it from Amazon for $19.94 (available in six styles).
15. A bottle of Elizavecca Hair Treatment, an Olaplex-like repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.
www.amazon.com, www.amazon.com
This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them!
Promising review:"Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn't worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!) but, lo and behold, it was magic! My hair is so strong, silky, and healthy looking after just one use. Plus you can't beat the price! Have already ordered another box. I should also add I have curly/wavy hair that's been colored to a light brown. Buy it!!" — BB
Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!
Get a bottle from Amazon for $7.62.
16. Etude's delightfully multipurpose Dear Darling Water Tint, which a lot of reviewers compare to Benefit's Lip Tint. This smudgeproof formula is designed primarily to be a natural-looking, weightless lip stain, but reviewers use it as a blush as well!
Promising review: "I bought the Benefit version a couple of months ago and was very underwhelmed by it, but this product is sooo soo much better than Benetint. The pigment is so good and natural at the same time. A 10/10 for sure. And at this price point what's there not to like?" — Rachael
Get it from Amazon for $7.40+ (available in three shades and combo packs).
17. A pair of classic round polarized sunglasses so you can have the elevated look of Ray-Bans without the constant fear of losing $300 sunglasses somewhere because you got distracted squinting at a meme on Instagram.
Promising review:"Sojos have been my number one choice of sunnies for years now. Even if Ray-Bans were this price, I'd still choose Sojos. They are high end quality without the price tag, lightweight yet durable, truly polarized, fashionable, comfortable, the list goes on! They are the best of the best, don't hesitate, just buy them!" — maggie
Get it from Amazon for $12.74+ (available in eight styles).
18. L'Oréal Paris Makeup True Match Lumi Glotion designed to enhance your skin's natural ✨ glow✨ just like the pricy Drunk Elephant drops — perfect for anyone who wants a lightweight alternative to foundation or just a lil' extra low-effort, ethereal shimmer in their lives.
www.amazon.com, www.amazon.com
Promising review:"Love love love this stuff. This is such a stellar product that is so versatile. Can be worn alone to put some glowy life to skin. Add to foundation or layer it. Beautiful. Use it as a base where you put highlighter on top. Mix some with moisturizer. This, in my opinion, is better than so many high-luxury brands that make similar products. And I am pretty sure it can be used by all skin types. It's not an oily feeling at all, and it doesn't dry out the skin either. Just a total package. Can't beat the price either." — Figgy08
Get it from Amazon for $13.98+ (available in five shades).
19. An affordable cult-favorite luxury-scented candle with a scent reminiscent of Le Labo's Santal 33, and a throw so satisfying that reviewers can't stop gushing about it. If you're in the market for a signature scent for your space, look no further than this jasmine, oud, and sandalwood blend.
www.amazon.com
Lulu Candles is a US-based small business that specializes in scented candles and perfumes.
Promising review: "This is such a great candle that fills the room quickly with a really nice strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle, and this one is very, very close! It's a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!" — Cristina Bertolotto
Get it from Amazon for $19.95+ (available in four sizes, in gift box options, in packs of two, and in a variety of scents).
20. SkinSmart Facial Cleanser Spray reviewers compare to the pricier Tower 28 SOS Spray, designed to target bacteria that causes acne and blemishes *without* drying your skin. This is the perfect "spray and go" fix for anyone who gets busy — teens, travelers, athletes, and professionals who wear a face mask or gear swear by this for keeping their skin clear.
Amazon, www.amazon.com
Check out a TikTok of the SkinSmart Facial Spray in action.
Promising review:"This products is the best thing ever invented. I spray it every time I sweat, go outside, or am in an environment that is not the cleanest. It's literally hand sanitizer but for the face. So worth it! This is way better than the expensive versions like Tower 28." — Isabella Hinojosa
Get it from Amazon for $17.46.
21. An adorable, roomy duffel bag that's practically *screaming* "take me on a weekend trip," — people compare this durable, water-resistant option to Herschel's duffel and love that it comes with long handles for easy maneuvering and a side panel to hook it to a roll-on suitcase. Bonus: it's small enough to use as a "personal item" on flights!!
Amazon, www.amazon.com
Promising review: "This bag is amazing!! It's the perfect size for all my gym stuff. Clothes, shoes, water bottle, pre-workout, headphones, toiletries, etc., and it can be made smaller or bigger height-wise with these little buttons they have on the side that you can snap down. Very cute. It also has some inside mesh pockets to help separate things better. If you thinking about it, just buy it! You won't regret it." — Sarah Brackenrich
Get it from Amazon for $15.99+ (available in two sizes and dozens of colors).
22. A Skims-inspired seamless, compressive ribbed bodycon jumpsuit reviewers love as the ultimate year-round layering piece, pairing it with button-ups, crop tops, and oversize sweaters.
www.amazon.com, www.amazon.com
Promising review: "RUN. Don't walk. I never write reviews but legit as soon as I put this on, I knew I had to share with the world. So surprisingly thick (no fear of see through) and stretchy. The ribbed texture is fun and gives that extra snatch effect." — bmg
Get it from Amazon for $19.99 (available in women's sizes S–L and and 10 colors).
23. A six-piece (!!) set of high-performance matte lipsticks at a *fraction* of the price of its competitors that stays the heck put without drying or cracking your lips by the end of the day. (Seriously, reviewers are DRAGGING major brands in their comments, these are so cheap and effective.)
www.amazon.com, www.amazon.com
Promising review: "What can I say, I saw a TikTok about this lipstick, and for $10 had to try it! The reviews are right, for some reason, this lipstick is better than even $20 name-brand ones bought from Ulta. Not only does it smell great, but dries in under a minute and survived eating a cupcake, a Starbucks drink, and an entire evening out, no smudging, and had to be removed with a makeup wipe. Fantastic product!!" — Claire
Get a six-piece set from Amazon for $8.99 (available in seven sets).
24. A pair of oversize fleece cargo joggers complete with POCKETS (just like the Nike version 👀), and made with a cotton blend so satisfyingly soft that it'll be a miracle if you ever pull yourself out of Lounge Hound Mode again.
Promising review: "High-quality baggy sweatpants. I love them so much I also bought four different colors. I wanted the slightly baggy, hang off my mid-waist look. They are very warm and soft inside. They have not changed size since washing and drying." — MacBethany
Get it from Amazon for $36.99 (available in women's sizes S–XL and five colors).
25. A sophisticated, minimalist-style sunrise alarm clock to gently ease you into waking every morning by gradually lightening the room so you're not JOLTED awake in a dark room if you've got the curtains drawn or wake up at odd hours. This model compares to the Hatch Sleep version for $170, both in aesthetics and because it also offers fully customizable wake-up experience, complete with timing, brightness modes, and soothing sounds.
Promising review:"I wanted this clock for the sunrise lighting affect and didn't want to pay for the really expensive clocks. I think it's aesthetically pleasing and has tons of options. It really does help you wake up softer with the sunrise light. It's easy to use and a good value for your money!" — Brianna Hughes
Get it from Amazon for $34.99+ (available in three styles).
26. E.l.f. Soft Glam Foundation for full coverage with that "barely there" look — it glides on so smooth and has such a satin-y finish that it'll just look like your skin with some subtle dewy glow ✨. Reviewers compare this easy-to-apply formula to a lot of much more expensive, higher-end brands!
Promising review: "This is now my favorite foundation hands down. It has such a dewy natural finish. Medium to full coverage yet still lightweight. It could go up against higher end brands for less than $10. I'm a huge fan of all of E.l.f.'s products. Great quality and very affordable." — kimberly
Get it from Amazon for $8+ (available in 39 shades).
27. A sophisticated laptop tote bag so you can easily (and chicly!) carry not just your tech, but the whole arsenal of I'm A Very Busy Business Person things you need to get through the day. Reviewers compare this to the $$ Beis version, and especially love the unexpected depth and pockets included.
Promising review: "It's much more spacious than it looks. It's very sleek and stylish. I use it as my work bag and I find that it looks professional and has enough space for all of my stuff. I carry a laptop, pencil case, two books, makeup bag, water bottle, wallet, lotion, phone and laptop charger, and other small miscellaneous objects. Still plenty of space. And when you see carry it, it doesn't feel bulky or cumbersome. The bag does sag a bit after use. But has held up to wear and tear. I would recommend." — Su
Get it from Amazon for $34.86+ (available in nine styles).
28. A high-quality, *just* compressive enough layering T-shirt reviewers love so much that a ton of them tried it and immediately ordered more colors to stock up. This shirt is double-lined but still feels lightweight on the skin, giving a sophisticated, expensive look with a casual feel. Reviewers compare it to Skims at a fraction of the price!
www.amazon.com, www.amazon.com
Promising review: "At first, I was a little skeptical — I have been wanting to find a Skims-like material shirt for a while but didn't want to pay the price of one, LOL, and this shirt feels amazing. I will be getting one in every color now." — Julianne
Get it from Amazon for $8.49+ (available in women's sizes XXS–3X and in 33 colors).
29. A Petcube, which is basically a Furbo without all the extra bells and whistles — this super-reliable pet-monitoring camera has a wide angle and night vision so you can check on your pet 24/7 and even talk to them, giving you a whole new peace of mind whenever you leave the house.
Amazon
Check out a TikTok of the Petcube in action.
Petcube is a California-based small business established in 2012 that specializes in interactive HD pet camera products.
It's also app-enabled and can send you instant notifications, sync with Amazon Alexa, and even access a vet on demand if you notice any weird behaviors.
Promising review: "Unbeatable for the money. I needed a way to keep an eye on a new 4-month-old puppy who kept digging holes in my yard. I didn't expect a lot for $39, but I was pleasantly surprised. The video is quick to get started and very clear, zoom is quick, and the night vision actually works. I haven't used any of the other features yet, but these alone make this a great value! Far exceeding what I expected." — Rick Grisham
Get it from Amazon for $31.99 (available in multipacks and with a subscription).
30. E.l.f.'s new sheer tint, hyaluronic acid-infused moisturizing "Squeeze Me" lip balm that comes in flavors like Vanilla Frosting, Honeydew, and Peach. We deserve an affordable way to perpetually taste like birthday cake!!
Emma Lord/BuzzFeed, Amazon
I love love love this lip balm. I compare it to the $24 version from Summer Fridays, which I've been splurging on — I love that brand because it lasts so long and is so high quality, but this $4 E.l.f. version feels comparable and, more excitingly, comes in smaller versions so I can stock my totes and bathroom with them whether I'm at home or on the go. It's hydrating, lightweight, doesn't get sticky, and adds a perfect ~subtle~ gloss whether I'm using it alone or on top of a lip color. I love the vanilla flavor so much, it's got a similar vibe to the birthday cake flavor that Glossier sometimes carries.
Promising review:"BUY IT, you won't regret it! After purchasing some of the more expensive Laneige ones, I decided to try this lip balm. I feel like these work so much better, and for so much less money! I'm obsessed with the scents and the formula is non-sticky, in my opinion, just a good slick balm. Peach smells like the peach ring candies, and honeydew actually reminds me of the old B&BW scent Cucumber Melon." — Kelly
Get it from Amazon for $4 (available in five flavors).
31. A two-slice touch screen toaster with all the fanciness of the $350 TikTok-famous version and none of the "YIKESSSSS" of the price tag. This lets you select seven different toastiness levels for your bread, and specify if you're putting other carbs in there, like bagels, English muffins, waffles, and even gluten-free bread.
www.amazon.com
Promising review:"I love this toaster! It has all the options I need: lifter, countdown timer, visual icon of the toast colors, and all the toast varieties anyone could want, from white to grain to bagel to waffle to English muffin to gluten-free. It not only has reheat and defrost options, you can even add more toasting time, too. Truly, it has all the bells and whistles anyone could want and is easy to use." — Tanya Feddern-Bekcan
Get it from Amazon for $50.55+ (available in two colors and in a four-slice toaster style).
32. An oversize lightweight quilted vest that compares to an expensive mall brand, and has already become a reviewer "must-have" for transitional weather.
Amazon, www.amazon.com
Promising review: "I love this oversize puffer vest! It is exactly how described. It is oversized for winter comfort. It is puffy with just the right puff. It has become a daily go-to. I enjoy it very much! I will be looking for another color to repurchase again. I highly recommend this to anyone looking for exactly what they have described." — Alyssa Anderson
Get it from Amazon for $28.99 (available in women's sizes S–XL and 10 styles).
33. A compressive cropped zip-up workout jacket so chic that you'll want to stock up on them not just for workouts, but errand running and days when your schedule is just "go go go." This is a great way to add some Lululemon-esque pieces to your rotation without breaking the bank!
www.amazon.com, www.amazon.com
Promising review:"Lululemon WHOOOO? Great quality, washed well with my regular laundry. Retained it color and shape. I wore it for a back day at the gym and it was extremely comfortable/durable, no issues! I will keep buying these crop jackets. Also if you have a bigger chest I suggest you size up!" — Amazon Customer
Get it from Amazon for $29.99 (available in women's sizes XS–XL and 13 styles).
34. Juno & Co.'s Clean 10 Cleansing Balm, a game-changing makeup remover made with a blend of pearl barley and vitamin E that reviewers adore for getting that ✨ CLEAN clean✨ feeling — it's designed to leave zero residue or oiliness, *plus* brighten skin and reduce hyperpigmentation and dark spots. People compare it to pricey versions like Farmacy Green Clean, Dermalogica, and Elemis!
Amazon, www.amazon.com
Juno & Co. is a small business specializing in personal care and skincare products.
Promising review:"I've loved the Farmacy Green Clean for many years, but at $30+ for a jar that lasts 1-2 months max, it was a pricey product to buy on a regular basis. I wanted something just as good at a lower price and I FOUND IT! This cleanser absolutely melts away makeup and deep cleans the skin without any drying or eye irritation! It smells great and a little goes a loooonng way — I'm in love!" — Amazon Customer
Get it from Amazon for $14.99.
35. A hydrating, plumping lip glow oil reviewers compare to the cult-fave Dior Lip Oil ... that is, if it were a FRACTION of the price 👀.
www.amazon.com
Promising review: "I will no longer pay $40 for the Dior lip oil. It smells the same. It's not sticky, but stays on. This is a great glossy look that feels comfortable." — Brianna Clark
Get it from Amazon for $3.99+ (available in four shades and in two-packs).
36. L'Oréal Paris Collagen Daily Face Moisturizer so intensely hydrating, plumping, and smoothing that reviewers compare it to the $92 Charlotte Tilbury Magic Cream 👀. Not only is this super effective (and affordable!) for use overnight *and* overtime, but its nongreasy formula makes it play super well with makeup.
www.amazon.com, www.amazon.com
Promising review: "I absolutely LOVE this product. The texture is just like the CT Magic Cream. It is super rich but doesn't make the skin feel greasy. I have extremely sensitive/acne prone skin and this doesn't break me out at all. I have been using it for about two years now and I will never stop using it. Super inexpensive and works wonders!" — Monica S.
Get it from Amazon for $10.49 (available in two sizes, and unscented and fragranced).
37. A lightweight embroidered jacket that somehow makes a statement while matching everything in your closet, making it so perfectly layerable that the outfit potential is infinite. As an added bonus, reviewers say this makes an *excellent* lookalike to the version at a more expensive mall brand 👀.
Amazon, www.amazon.com
Promising review:"GIRRRRRLLL — YES!!! Obsessed with this!!! The fit is interesting — I got a medium as suggested for an oversize fit, but honestly I think a large would have been better for me. I still love this jacket, though — quality is amazing, and it's such a stand out piece!" — Lauren
Get it from Amazon for $52.79 (available in women's sizes XS–XXL and 12 styles).
38. A bottle of Nyx matte setting spray for anyone who wants the all-day protection of Mac and Urban Decay's setting sprays without the price tag — this matte finish will lock your look in place in just a few seconds, even on days when the sun is trying to melt you like an ice pop.
www.amazon.com
Promising review:"Expensive isn't always better. I tried this spray before spending the day outdoors in 90-degree heat at Disneyland, and the only place my makeup moved was on the tip of my nose because I have allergies and use a lot of Kleenex. But otherwise it looked as fresh as it did when I put it on. I've used Mac and Urban Decay setting spray and they never worked as well as this stuff. I am completely amazed. Definitely give it a try." — Stephanie
Get it from Amazon for $9.97 (also available in dewy and radiant finishes, and a jumbo size).
39. E.l.f. Power Grip Primer, an inexpensive alternative for Milk's Hydro Grip primer and a *godsend* for makeup lovers of all skin types, particularly those dealing with dry, flaky, or acne-prone skin. Once you apply this and let it set for 30 seconds, not only will it grip your makeup in place, but the hyaluronic acid will help moisturize and plump your skin to improve its texture over time.
www.amazon.com, www.amazon.com
Promising reviews:"I wanted to try this for the longest time and I finally got it and I was not disappointed. I highly recommend this product, especially if you have dry skin. This is my favorite primer to use now. Works so well and helps with making your makeup look almost flawless. Highly recommend it." — Megan Lindstrom
"I tried the Milk primer and it worked magic for my super oily skin. I came across this for a fraction of the cost. The Milk primer was $34 this does the same job for way less. I am happy with my purchase." — Shenelle
Get it from Amazon for $9.99.
40. A pair of zippered lace-up combat boots that are giving some real Doc Martens energy, and will add an instant edge or new dimension to an outfit so you'll never accidentally walk out looking ~boring~ ever again.
www.amazon.com, www.amazon.com
Promising review: "Bought these to replace some knockoff Doc Martens I had before, because they are versatile with many outfits — especially this past fall and winter. So far these have been comfortable, great during winter at work and at home, and while a little stiff at first they do get some flexibility over time. They are not a soft, pliable fake leather. It's pretty straight. So if that's what you're looking for these are great!" — Valerie Mills
Get it from Amazon for $35.09 (available in women's sizes 5.5–10 and four styles).
41. A cozy mockneck half-zip pullover that will make fans of Lululemon go 👀 — this has the same soft, comfy, but elevated vibe of their version, at a fraction of the price.
Amazon, www.amazon.com
Promising review: "I now have two of these fleeces and I am obsessed. The fit and crop is perfect and the fleece is high quality and so so warm and soft. I've worn it, hiking, pair it with jeans and dressed it up a bit or even work from home in the winter." — Ali
Get it from Amazon for $39.99 (available in women's sizes S–XL and eight colors).
42. A Revlon one-step hair dryer and volumizer to dry your hair as you style it and give your 'do an incredible amount of volume and shine, without the cost of a pricey blowout. Psst — reviewers compare this to the $599 (!!) Dyson Airwrap.
www.amazon.com
Unlike other hair dryers, this one can be held closer to the roots and scalp for a higher volume and lift and helps you curl hair at the end while it dries. It comes with three heat settings and is designed to work on all hair textures — reviewers with 2a–4c hair mentioned it working for them, and especially noted that it helps cut down on drying time!
Promising reviews:"I've had my eye on a Dyson Airwrap, but given the cost, I figured I'd try this while I save up. This thing is fantastic. I have waist length hair that's naturally straight, but gets frizzy when damp. I've had salon blowouts that have left my hair looking great, but I simply can't manage a round brush without it getting tangled in my hair. This device has been a game changer. It works best if you air dry for a while before you use it, then use it to finish your style. My hair miraculously doesn't get snarled in it, and it leaves my hair looking like I've had it professionally styled. I love it, and I'm no longer interested in blowing $500 on a Dyson. Highly recommend!" — Ilsa
Get it from Amazon for $31.98 (available in three styles and eight colors).
43. A ~weightless~ liquid cream blush with some real Rare Beauty blush energy that's having a whole moment and a half on Amazon right now. Reviewers adore how high-pigmented and blendable the colors are and how soft and dewy the effect is on their skin.
www.amazon.com, www.amazon.com
Promising review: "Creamy and blendable. These are great blushes and have lots of pigmentation. Very creamy and has a smooth application on the skin! It is a great [alternative] to the Rare Beauty blush. It lasted me the whole day and did not melt off. It has a lot of coverage and does not need too much when applying." — Harsh Argawal
Get it from Amazon for $7.99+ (available in five shades and in sets).
44. A Lululemon-adjacent lightweight backpack so waterproof that it's a *must-buy* for frequent travelers or anyone with chaotic commutes. This minimalist-inspired gem has an unexpected amount of space, including a laptop compartment, internal pockets, and a hidden front compartment.
www.amazon.com, www.amazon.com
Promising review:"My backpack is absolutely essential for getting through my work day. It fits everything I need, from my laptop and charger to notebooks, pens, and even a snack or two. The compartments keep everything organized, so I'm never scrambling to find what I need. It's comfortable to wear, even when fully loaded, making my commute a breeze. Honestly, I can't imagine my workday without it!" — kody craig
Get it from Amazon for $21.99 (available in two sizes and 10 colors).
45. A trio of hydrating lip sleeping masks for three Laneige-like masks in *one* — this even comes in four different flavor combos so you can split them among friends, if you're feeling generous ✨.
www.amazon.com, www.amazon.com
Promising review: " This is the most moisturizing lip treatment in the market. When my lips started getting dry due to the cold season I was thinking of buying the Laneige lip mask, but it's soooo expensive. This is a fraction of the cost and feels just the same. Very good product." — Riya
Get it from Amazon for $9.90 (available in six combos).
46. A waffle weave "shacket" with similar energy to the American Eagle version. This cozy number is lightweight and easy to pack, and will be a chic little lifesaver when a chilly breeze sneaks up on you during all that in-between ??? weather.
www.amazon.com, www.amazon.com
Promising reviews: "Perfect closet staple! Looks great buttoned or unbuttoned and layered. Comfortable and cute! Long enough for leggings! Oversized fit." — stephanie canter
"Love this! Exactly like the American eagle one." — Anuhea
Get it from Amazon for $26.88+ (available in women's sizes S–XXL and 14 colors).
Reviews have been edited for length and/or clarity.
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Washington Post
an hour ago
- Washington Post
As LIV arrives in Virginia, Bryson DeChambeau is its entertainer-in-chief
Bryson DeChambeau's relentless devotion to his craft has become the stuff of legend among peers, who describe the LIV Golf star's work habits as near maniacal. Even when not on the range, the self-proclaimed perfection seeker often is assessing how he can elevate his practice regimen. That attention to preparation and execution has contributed to DeChambeau's two U.S. Open titles, including last year at Pinehurst. It hasn't, however, interfered with another responsibility DeChambeau embraces with similar gusto. As much as winning occupies a wide berth in his headspace, so, too, does being a showman. Forays into that realm have transformed the renegade from the PGA Tour, where he had been a divisive figure, into a social media sensation, with millions of followers on TikTok and Instagram. His YouTube channel has north of 2 million subscribers. DeChambeau's visibility on such platforms is virtually unmatched in the sport. 'Did I ever think it would get this big?' he said during a pretournament news conference ahead of this week's LIV event at Robert Trent Jones Golf Club in Gainesville, Virginia. 'I had no clue. I really had no idea. Is it now an incredible responsibility? Yes, and I understand that. I want to continue to entertain my fans and continue to play the great game of golf that we all love at the highest level. 'I want to compete, and I want to entertain. Those are the two things I love doing, and it's quite an honor.' Count the president of the United States among his admirers. Earlier this week, DeChambeau visited the White House and, at the urging of President Donald Trump, hit balls on the South Lawn, turning the swath of property into a makeshift par-3. A video of the moment posted by an official White House account on X has been viewed close to 900,000 times. Another viral moment came when DeChambeau traveled to Utah, where he posted to his YouTube channel a video with the tongue-in-cheek title, 'Day in the life of a recreational golfer …' Highlights included flying in a helicopter to a mountain range to hit balls and doing the same at the Bonneville Salt Flats several hours west of Provo. The 63-second clip has generated almost 1 million views. One of DeChambeau's most viewed TikTok videos came in November, five months after outlasting Rory McIlroy by one stroke at the U.S. Open. In the post, which has garnered 1.5 million likes, DeChambeau used a wedge to hit over the roof of his home onto a green in his backyard, needing 134 swings before collecting an ace that triggered a cap-tossing celebratory sprint to retrieve the ball. 'I've always seen this side of him, this playful, fun side, intelligent side, interesting side of him,' said Phil Mickelson, the six-time major champion who departed the PGA Tour for LIV three years ago. 'Since he has really dove into the YouTube space, now everybody gets to see it because he's able to showcase that and not have it filtered by a middle person. … It's been remarkable to see the evolution of that and the way the public has responded to him, because he's always been like that. It just hasn't been able to get noticed, I guess, properly.' Still, the mere mention of DeChambeau can roil PGA Tour loyalists. Some have cast him as a turncoat since he bailed for the Saudi-financed circuit that seeks to disrupt traditional golf norms with 54-hole tournaments in which there are no cuts and team as well as individual competitions. DeChambeau sparked more controversy at this year's Masters after telling reporters that McIlroy, who won his first green jacket to complete a career grand slam, did not speak with him while they played together during the closing round. McIlroy's sports psychologist, the famed Bob Rotella, indicated during a subsequent radio interview with the BBC that the decision not to engage with DeChambeau was strategic and not intended as a personal slight. Also in the aftermath, Padraig Harrington, a three-time major winner, and analyst Brandel Chamblee were critical of DeChambeau. None of that has mattered to DeChambeau's legion of fans who clamor for his autograph at tournaments. DeChambeau reciprocates by signing and posing for pictures before and after each round. He said he plans more of the same this week while also getting his game and mind right for next week's U.S. Open at Oakmont, among the most demanding venues that have hosted the tournament. DeChambeau is aiming to become the first back-to-back winner at the U.S. Open since Brooks Koepka, also on the LIV tour, did so in 2017 and 2018. 'I feel like Bryson is somebody that changes and tries new things every time, which I feel like there's nothing wrong with that,' said Joaquín Niemann, who leads the individual LIV standings, with DeChambeau second. 'You can learn a lot from new experiences. Obviously, he's different. He's way different than me, way different than anybody. The way he approaches the game is completely different, which I feel like is unique, and in his way, it works for him.'

Elle
an hour ago
- Elle
Kylie Jenner Shared Her Exact Boob Job Details — Here's What They Mean
Kylie Jenner used to be secretive about her plastic surgery procedures and tweakments—who can forget when she denied lip filler rumors up until 2015? But now that Jenner is older and society's views on cosmetic surgery have changed, the Khy founder has turned into an open book. FIND OUT MORE ON ELLE COLLECTIVE Case in point: A fan recently took to TikTok to ask Jenner about the details behind her breast augmentation. 'Girl, please can you just tell us what it is that you asked for when you had your boobs done,' the TikToker Rachel Leary said in a video. She goes on to call it the most 'perfect, natural-looking boob job ever.' Jenner herself commented on the TikTok with the details: '445 cc, moderate profile, half under the muscle!!! Silicone!!! Garth Fisher!!! Hope this helps lol.' If you're wondering what exactly that means—for your own knowledge or because you're hoping to take Jenner's words to your plastic surgeon—we spoke with a few experts to break it all down. '445 cc is the size, measured by volume,' says John Diaz, MD, a Beverly Hills-based board-certified plastic surgeon. 'A 'cc' means cubic centimeters.' A large implant is often considered to be anything over 400 cc, so 445 cc is a fairly substantial augmentation. While it can't be directly translated to a new cup size (as it depends what you're starting with), you can expect a 445 cc implant to add close to two cup sizes to your initial breast volume. When you're getting a breast augmentation, the 'profile' is how much the implant juts out from your chest while you're standing. 'When it comes to profiles, there are different types, such as low, moderate, and high, which are decided upon based on the patient's anatomy and the goal they're trying to achieve,' explains Lyle Leipziger, MD, chief of plastic surgery at North Shore University Hospital and LIJ Medical Center. A moderate profile breast implant is typically considered one of the most natural profiles to get, and will have slightly more projection than a low-profile implant but look more natural than some of the higher-profile options. 'Many breast augmentations today are dual plane, meaning part under the muscle and part under the lower breast tissue,' Leipziger adds. In a dual plane breast augmentation, the upper part of the breast implant is inserted below the pectoral muscle, while the lower part is just under the breast tissue. 'Half under the muscle' is considered one of the most natural-looking placement methods. When Jenner says 'silicone,' she's talking about the material of the implant she used. There are many different options, including saline implants (which are filled with salt water), gummy bear implants (which are thicker than traditional silicone implants), and silicone implants (which Jenner has). Silicone implants are filled with silicone gel and are meant to feel the most like natural breast tissue. 'This implant is likely an Allergan implant, which is the most common implant used at our facility,' says Oren Tepper, MD, board-certified plastic surgeon and founder of Greenwich Street 497. 'One of the advantages of Allergan implants are the three cohesive [silicone] gel options, which provide a natural feel and look, and the wide range of options provided, which can be tailored to each patient's specific anatomy.' Word to the wise: If you want silicone implants too, you may need to have more check-ups with your doctor to get an MRI to make sure the silicone isn't leaking into your body. In a world where plastic surgery is becoming increasingly common, Jenner's transparency is perhapsrefreshing—and makes talking to your own plastic surgeon about what you want just a little bit easier. ELLE Collective is a new community of fashion, beauty and culture lovers. For access to exclusive content, events, inspiring advice from our Editors and industry experts, as well the opportunity to meet designers, thought-leaders and stylists, become a member today HERE. Katie Berohn is ELLE's beauty editor. Previously, she held the same title at Who What Wear, where she was promoted from associate beauty editor. She's written for publications like The Cut, Cosmopolitan, Good Housekeeping, and Mashable. Her interests include fragrance, vintage shopping, hot yoga, food, travel, music, books, and attempting to make every NYT Cooking recipe. She's on the endless hunt to find the perfect shade of red lipstick.

Refinery29
4 hours ago
- Refinery29
This Korean Shampoo Doubles As Hair Perfume & Actually Delivers Results
All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. As someone who doesn't get a trim as often as she should (I'm growing my hair out, okay?), I expect a lot from my humble shampoo and conditioner. I want them to cleanse my scalp and strands of the daily lashings of dry shampoo, not to mention smooth frizz, minimise split ends, boost shine and make my lengths smell incredible. I don't think that's a tall order, especially given how far haircare tech has come. But it's my job to test these products out, and you'd be surprised how many brands underdeliver. So when I heard that Kundal — Korea's number one shampoo brand — had just landed at Boots, I sat up, took note, and headed straight to TikTok to see what all the fuss was about. While Korea's skincare continues to enjoy the spotlight, it's now haircare's turn to shine, with Kundal taking centre stage. On TikTok, the hashtag #Kundal now has over 17.3K posts and counting, many racking up tens of thousands of views, likes and comments. The consensus? It's one of the best-smelling — yes, smelling — hair brands out there. According to the brand's legions of fans, hair perfume has nothing on Kundal's shampoo range, which features fragrances like White Musk (clean, soft, and powdery), Cherry Blossom (lightly floral and refreshing) and Violet Muguet (sweet and slightly green). There are also matching conditioning treatments, a scalp tonic and a post-wash serum, all of which smell just as good. In fact, some are even filming themselves 'blind' reviewing the collection based on scent alone. It seems the most popular scent is White Musk — a warm 'skin scent' with a spicy, intimate edge. As luck would have it, White Musk was the fragrance that landed on my desk, namely the Honey & Macadamia Shampoo White Musk, £14.99, and the Honey & Macadamia Protein Treatment White Musk, £14.99. It's not all hype — they do smell incredible. Hours after using the shampoo and treatment, my partner walked into a bathroom that smelled like a high-end spa. He was convinced I'd spritzed on perfume before bed. Nope, just my hair. Ask any fragrance obsessive how to smell good all day, and I bet they'll recommend a hair perfume. Unlike regular fragrance sprayed on skin or clothes, hair perfume really lingers, and the natural movement of your lengths means you catch heavenly wafts throughout the day. But here's the thing: A lot of them contain alcohol, which can be drying on already parched or fragile strands. The beauty of Kundal's hair collection is that it's not all scent over substance; the incredible fragrance is suspended in a handful of nourishing ingredients. I'll start with the shampoo. The ingredients list boasts an abundance of smoothing, shine-enhancing plant oils, including coconut, avocado, macadamia and jojoba oils. Then there's ultra-moisturising shea butter to reduce dryness and frizz, plus mild surfactants like lauryl hydroxysultaine to cleanse the scalp and strands without stripping. Don't underestimate it, though. The lather is rich and creamy, and I only need to shampoo once, rather than twice like usual. My hair always feels light and clean, not weighed down or greasy. It's been two days since I last washed my hair, and I can still smell the subtle, powdery, musky scent on my strands. Then there's the protein treatment, a favourite among people with all hair types — especially those with type 4 natural hair, who love its moisturizing benefits. One content creator even called it ' life-saving ' for her curls. I have fine hair, but a lot of it, and I use the treatment as a conditioner, letting it work its magic for around five minutes. As the name suggests, the star ingredients are proteins, particularly hydrolyzed soy protein, hydrolyzed keratin, and silk amino acids. Certified trichologist Angela Onuoha had previously told me that, in haircare, proteins are considered a type of conditioning agent, and that every hair type can benefit from them to help protect and temporarily repair hair from heat damage and environmental stressors like harsh weather and pollution. @thatssotrending I'm on a healthy hair journey. @KUNDAL US is making it easier for the natural hair community. My type 4 hair felt so good after using these products! 💜💜💜 #kundalxbeautyko #kundal #naturalhairtiktok #type4hair #curlyhairproducts #washday #healthyhairjourney #haircare #haircareproducts #koreanbeauty ♬ original sound - Jacobdior Onuoha explained that most proteins latch onto the surface of hair strands, forming a protective film that smooths the hair shaft. The result? Softer, shinier-looking hair. The proteins in this treatment are 'hydrolysed' — essentially broken down into smaller molecules. Onuoha also noted that hydrolysed proteins can potentially penetrate the hair shaft to help strengthen it from within, offering further protection against damage. I judge a treatment by how it makes my hair feel when I rinse it out, and I was surprised by how silky it was, not to mention how easily it disappeared. Most treatments leave behind a greasy residue, but this felt more like a lightweight conditioner that left my hair — especially my very split ends — feeling soft and looking a hell of a lot healthier. Of course, a good hair oil helps, too. I absolutely love Kérastase Gloss Absolu Glaze Drops Hair Oil, £38.80, and while it's the most expensive product in my routine, a little goes a very long way. Speaking of price, I was surprised to learn that Kundal's 500ml shampoo and treatment are just £14.99 each. Suppose you're using one pump of each — my maths is a little rusty, but I think that works out to around 6p per pump. Considering the incredible fragrance, not to mention the megamix of expert-approved ingredients, I'd say the brand is well worth the money. Better still, it's available on the high street at Boots. My advice? Grab a shampoo and treatment duo before they sell out — and if TikTok's fragrance enthusiasts have anything to do with it, they certainly will.