
Luxury sneaker shop Dough Store closes two locations as unhappy customers accuse the business of failing to send out orders
Dough Store, which was rebranded to DS Sneakers, sells brands including Nike, Jordan, Yeezy, Travis Scott and Essentials for as much as $1,200 a pair.
It recently closed stores in Melbourne and on the Gold Coast.
Dozens of Aussies have taken to social media to complain that their expensive purchases are yet to be delivered.
'I ordered a bag in October 2024, its late February 2025 and I have still not received a refund or a bag,' one customer wrote.
'Please do not purchase from here, they are a scam. They first said (the bag was) two to three working days held up in customs then said they can't find my order.
'Then they said they will refund me, nothing now and I have put in a dispute with my bank hoping to get my money. Please do not order, they are scams.'
'Scam. Never received my $4,000 order. No reply either. It's been over two months and I still haven't gotten a reply or refund,' a second wrote.
Customer Steven West claimed he was 'scammed' $785 for a pair of Nikes that never arrived after ordering them from DS Sneakers more than a year ago.
'I bought the shoes online on Christmas Eve in 2023. They had a 15 per cent off sale at the time, so I thought why not. I paid for them and waited for them to arrive. '(Months later) I started emailing asking where my shoes were and they said they were delayed by customs,' he said.
'Then they said they couldn't get (the shoes in) anymore, but they still were selling them on their website.'
DC Sneakers offered him a store credit to buy another product.
'They said I could swap my order for something else, and gave me 10 per cent off on top of that, so I got a pair of shoes and a hoodie,' he said.
'Another four months went by and it never arrived. I started messaging them on Instagram and Facebook. They contacted me via Instagram, and said it was out of their control. They kept saying, "oh, we'll give you a refund".'
He eventually tried to get his money back through PayPal and his bank, but was told it had been too long since the purchase to get a refund.
Owner Jay Edwards-Kloss told News Corp that DC Sneakers were trying to get everyone their orders and would continue to operate online.
'We have already addressed the majority, with a commitment to resolve the rest no matter what. We have not buried our heads in the sand and we would never,' he said.
'We never considered walking away or liquidating and leaving people empty-handed, we're fully committed to making things right before making any decisions moving forward.
'We will continue to operate online with skeleton staff and online only to ensure we get the last of any outstanding issues resolved quickly.'
A Consumer Affairs Victoria spokesperson said it was aware of reports about the business in a statement on Wednesday.
'We are aware of reports about this business and encourage any Victorian consumers with concerns to contact us for assistance,' they said.
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