OPPO Honours Frontline Staff At 2025 Smiling Angel Awards
BUSINESS
KUALA LUMPUR, May 26 (Bernama) -- Global technology brand OPPO recently hosted the 2025 Smiling Angel Awards Ceremony in Shenzhen, recognising 163 outstanding employees from its customer service and retail teams.
According to a statement, the annual event honours staff who go above and beyond to deliver meaningful, human-centred customer experiences—an approach at the heart of OPPO's philosophy that technology should serve people, not the other way around.
OPPO Head of Overseas Channel & Retail Department, Roy Chen noted that as customer touchpoints evolve, the company is engaging users beyond the retail floor—via social media and direct communication—to create both functional and emotional value.
With more than 77,000 frontline professionals working across over 300,000 stores and service centres worldwide, OPPO places significant emphasis on the human connections its brand representatives foster every day. These individuals play a critical role in shaping how users experience the brand, both through technical support and the emotional value they provide.
The Smiling Angel initiative, deeply rooted in OPPO's core value of "Benfen"—doing the right thing and exceeding expectations—rewards empathy, creativity, and a passion for service. It shifts the focus from traditional performance metrics to recognising those who elevate user interactions through sincerity, innovation, and care.
OPPO's comprehensive service strategy includes its 6S Service Standard, ensuring a consistent and thoughtful user journey from the moment of first contact to post-purchase care.
The company's 'Care & Reach' service philosophy and global talent development framework aim to empower staff with the skills and support needed to meet local market demands while delivering a personalised touch. Initiatives like offering free cold drinks in hot regions exemplify OPPO's efforts to tailor services to users' daily lives.
Building on the 2025 Smiling Angel Awards, OPPO continues to prioritise user experience through initiatives that highlight empathy and personal connection. Far beyond an employee recognition programme, the Smiling Angel initiative reflects OPPO's core belief that truly impactful technology is grounded in human care and meaningful interaction.
-- BERNAMA
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Barnama
23 minutes ago
- Barnama
No Permit Needed For Usage Of Cooking Gas Not Exceeding 42 Kg
KUALA LUMPUR, May 30 (Bernama) -- The Ministry of Domestic Trade and Cost of Living (KPDN) has once again clarified that the use of liquefied petroleum gas (LPG) or cooking gas in a subsidised gas cylinder not exceeding 42 kilogrammes (kg) or three subsidised gas cylinders of 14 kg at one time does not require a Scheduled Controlled Goods Permit (PBKB). Its director-general of enforcement, Datuk Azman Adam said however, businesses that use LPG exceeding 42 kg at a time are advised to apply for a PBKB via the Business Licensing Electronic Support System (BLESS) 2.0. "The existing legal provisions under the Control of Supplies Act (Amendment) 2021 which have been in effect since Oct 15, 2021, outline that the use of LPG exceeding 42 kg requires the application for a PBKB)," he said in a statement today. Accordingly, he said, throughout the KPDN's Cooking Gas Operation (Ops Gasak) from May 1 to Oct 31, no legal action will be taken against food and beverage (F&B) sales businesses regarding the requirement to have a PBKB for LPG. Instead, the inspection is only at the advocacy, review, and notification stage of compliance with the relevant laws and regulations. "At the same time, throughout Ops Gasak, LPG suppliers are allowed to continue to supply subsidised LPG cylinders to existing customers including F&B service traders even though they do not yet have a PBKB," he also said. Yesterday, Domestic Trade and Cost of Living Minister Datuk Armizan Mohd Ali said that any party who does not use LPG cylinders exceeding three 14-kg cylinders or more than 42 kg at any one time, does not need to worry as they are not subject to the regulations to apply for a scheduled goods permit. In this regard, based on the 2021 Regulation, he said that eateries or food shops that do not store or use subsidised LPG cylinders not exceeding three cylinders at any one time are not required to have a scheduled controlled goods permit. -- BERNAMA
Barnama
25 minutes ago
- Barnama
CPO FUTURES SLIP ON WEAK SOYBEAN OIL, SNAPPING 5-DAY RALLY
WORLD By Siti Noor Afera Abu KUALA LUMPUR, May 30 (Bernama) -- The crude palm oil (CPO) futures contract on Bursa Malaysia Derivatives snapped its five-day rally to close lower on Friday, dragged down by weakness in the soybean oil market, said palm oil trader David Ng. He noted that key support and resistance levels are seen at RM3,800 and RM4,000 per tonne respectively. Meanwhile, Fastmarkets Palm Oil Analytics senior analyst Dr Sathia Varqa said CPO futures close lower as traders booked their profits ahead of the long weekend. At the close, the spot month June 2025 contract lost RM41 to RM3,888 per tonne, July 2025 decreased by RM51 to RM3,491 per tonne, and August 2025 went down RM54 to RM3,878 per tonne. September 2025 was RM51 lower at RM3,870 per tonne, October 2025 slid by RM49 to RM3,870 per tonne, and November 2025 eased RM46 to RM3,874 per tonne. Trading volume fell to 59,698 lots from 69,553 lots yesterday, while open interest narrowed to 241,994 contracts from 244,448 contracts previously. The physical CPO price for June South fell by RM30 to RM3,930 per tonne. Bursa Malaysia Bhd and its subsidiaries will be closed on June 2 in conjunction with the official birthday of His Majesty Sultan Ibrahim, King of Malaysia and would resume operations on June 3 (Tuesday).
Barnama
an hour ago
- Barnama
Mah Sing Posts Higher Net Profit Of RM66.04 Mln In 1Q 2025, On Track For Full-Year Sales Target
BUSINESS KUALA LUMPUR, May 30 (Bernama) -- Mah Sing Group Bhd's net profit increased to RM66.04 million in the first quarter ended March 31, 2025 (1Q 2025) from RM60.05 million in 1Q 2024, supported by an increase in the property development segment. Revenue expanded to RM649.69 million from RM558.21 million previously, the property developer said in a Bursa Malaysia filing today. The group's balance sheet remains healthy with cash and bank balances as well as investment in short-term funds of approximately RM790.6 million as at March 31, 2025. 'In 1Q 2025, the property development segment recorded an operating profit of RM103.4 million and revenue of RM521 million, which were 16.3 per cent and 16.2 per cent higher than the operating profit and revenue as compared to the preceding year's corresponding quarter, respectively. 'The higher revenue and operating profit were mainly driven by progressive revenue recognition from ongoing construction progress,' it said. The key projects contributing to earnings include M Vertica in Cheras, M Arisa in Sentul, Meridin East, M Tiara and M Minori in Johor Bahru, M Astra in Setapak, M Senyum in Salak Tinggi, M Panora in Rawang and M Nova in Kepong. 'Other projects which also contributed include Southville City in Bangi, Ferringhi Residence in Penang, M Zenya in Kepong, M Terra in Puchong and M Azura in Setapak,' it said. The group achieved RM1.01 billion in property sales for the five months of 2025. Meanwhile, its manufacturing segment reported revenue of RM113 million and an operating loss of RM1.3 million in 1Q 2025, compared to a revenue of RM98.5 million and an operating profit of RM0.7 million (including one-off insurance recoveries income of RM2.7 million) in the previous year's corresponding quarter.
