Big ticket events to boost tourism industry : San Jeet
San Jeet – Director DDP Group moderated an insightful session titled 'Big ticket events :global impact and learnings' at the 32nd edition of the Arabian Travel Market 2025. The panel included HE Khalid Jasim Al Midfa – Chairman – SCTDA, Sebastien Doussin – SVP – Global Travel Services and Destination Management – dnata, Noor Ahmed Hamid – CEO – PATA and Dev Karvat – Founder and CEO – Asego Global Assistance Pvt Ltd. Opening the session, San Jeet shared that the industry has seen a rise in terms of job creation, revenue and contribution to the economy of each destination. The speakers shared that staying constantly updated and aware of ones' surroundings helps one identify what's truly relevant and which tools are best suited to achieve ones' goals when it comes to big ticket events. It's essential to keep up with current events and developments, as they directly influence everyone's choices and direction. In terms of today's technologies, for instance—there are numerous new tools that resonate more with people. Even if we were successful using older systems, those methods may no longer be effective. We must recognize and accept that as the world is evolving rapidly, and we need to adapt by embracing and leveraging these technologies.
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