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Agriland to launch multimedia campaign on farm safety with DAFM

Agriland to launch multimedia campaign on farm safety with DAFM

Agriland15-07-2025
Enjoy listening to podcasts? Love watching videos of farmers? Interested in staying up to date with news articles? Well, Agriland Media is at the forefront of a new farm safety campaign which incorporates all of the above.
We have partnered with the Department of Agriculture, Food and the Marine (DAFM) and AXA Insurance for a major state-backed information and awareness campaign on farm safety.
The 'Farm Safe, Farm Well' series aims to reduce the number of farm-related deaths and injuries across this country, with statistics from the Health and Safety Authority (HSA) showing that working in agriculture is consistently the most dangerous job in Ireland.
Over the course of the next six months, Agriland will travel the length and breadth of the country speaking to survivors of farm accidents, their families and the organisations that support them.
We will broadcast and publish a series of videos, podcasts and articles with testimonials, interviews and 'straight-talking' information that might make you think twice about undertaking a job around the farm.
Multimedia campaign
At Agriland Media, we understand how busy and demanding working in agriculture can be and it's the driver behind our goal to always bring you news and information in the most accessible way.
The topics which will be covered throughout the 'Farm Safe, Farm Well' series in 2025 include:
Protecting children around the farm;
Livestock safety;
Working with machinery;
Mental health and farming;
Farm accident support services;
Quad safety;
Safety during autumn calving season;
Staying safe around slurry.
Minister of State with responsibility for farm safety, Michael Healy-Rae will be among those who contribute to the series as we speak to him on-farm in Co. Kerry.
Managing director of Agriland Media, Cormac Farrelly said: 'This campaign has never been more relevant and important and Agriland is proud to contribute to a campaign which, we hope, will result in less deaths and injuries in agriculture.
'I have small children myself and they love being out on the farm with me as I'm sure many small children across the country do too, so we're particularly eager to highlight the risks to ensure every child stays safe.
'It's a great endorsement of how important this effort is having the support of AXA Insurance and DAFM behind us and we look forward to sharing the stories of farm safety over the coming months.'
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