Delta CEO Says Travelers Must Feel Comfortable Entering U.S.
Ed Bastian's call for U.S.-bound travelers to feel comfortable points to a broader issue for the industry: perception matters. Domestic and outbound are huge revenue drivers, but no travel company wants inbound visitors to feel unwelcome.
The chief executive of Delta Air Lines has shared his perspective on concerns around U.S. inbound travel. Speaking to The Sunday Times, Ed Bastian acknowledged the importance of visitors feeling comfortable.
Asked if he is worried that America is now a less welcoming destination, the Delta CEO said: 'It is a concern and it's something we have to counter,' adding: 'There's a political question in the U.S. around immigration, but we need to make certain that people feel comfortable coming here.'
Bastian's comments follow a series of high-profile reports of visitors facing problems when attempting to enter the United States. Recent policy decisions and statements from the Trump administration have also spooked some inbound visitors. Ec
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