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News18
40 minutes ago
- News18
DTC to hire agency for high-quality video production of flagship initiatives
New Delhi, Jul 23 (PTI) In a strategic move to revamp its public image and highlight its efforts for sustainable urban mobility, the Delhi Transport Corporation (DTC) is planning to engage a professional videography agency to produce content. The collaboration aims to produce high-quality visual content that not only documents but also visually transforms the portrayal of DTC's key public service initiatives, officials said. The public transporter is currently implementing a series of flagship projects across the National Capital Region, including the introduction of smart cards for women travellers, deployment of zero-emission electric buses, use of electronic ticketing machines (ETMs), and modernisation of bus depots and terminals. According to officials, the selected agency will be responsible for end-to-end production of 10 professionally edited videos in various formats and durations — 30 seconds, two minutes and five minutes — suitable for digital, social media, and public communication platforms. The scope of work includes conceptualisation, HD and drone video shoots, background music, professional voiceovers in Hindi and English, infographics, motion graphics, subtitles and final editing. The agency will also ensure delivery in both high-definition and compressed formats. The selected agency will create interactive, high-resolution, and fully integrated videos of projects of DTC being carried out in various depots, terminals and offices of DTC. The content will focus on the transformation of Delhi's public transport system, highlighting efforts towards commuter convenience and environmental sustainability, the official added. This step is the latest in the series of initiatives being taken by the public transporter to undergo an image makeover. The CAG reports tabled by the government in March this year showed that the DTC's liabilities rose from Rs 28,263 crore in 2015-16 to Rs 65,274 crore in 2021-22. DTC is also looking to hire a digital marketing agency to maximise its revenues. The public transporter is currently operating 44 depots in Delhi and one in Noida. DTC has an active fleet of 3,266 buses, including 1950 electric ones. PTI SLB NB view comments First Published: July 23, 2025, 17:30 IST Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.
News18
43 minutes ago
- News18
JSW MG Motor sets up MG SELECT Experience Centre in Chennai
Agency: PTI Chennai, Jul 23 (PTI) Automaker JSW MG Motor India has unveiled its latest MG SELECT, the first experience centre in the city, aiming to strengthen its footprint in the region. The company has targeted to inaugurate 14 such facilities in 13 cities across the country. Based on the philosophy of 'Reimagining Luxury', the MG SELECT Experience Centre would offer personalised services, iconic product lines blended with new age luxury, innovation and sustainability to car buyers in India, a company statement here said. The MG SELECT Experience Centre situated in Nandanam, would cater to the new age luxury car buyers. The company's Managing Director Anurag Mehrotra said, 'Luxury consumption in India has grown exponentially in recent years, with MG SELECT we aim to further create a niche for the luxury car buyers by redefining and elevating the car ownership journey." 'Our vision of redefining the Indian luxury automotive landscape aligns with our dealer partners and together we will create newer benchmarks by offering technologically advanced products and exclusive experiences," he added. The company has showcased two of its products — the MG Cyberster and MG M9 – the Presidential Limousine, at the MG SELECT showroom, in the city. PTI VIJ VIJ ROH Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.
News18
43 minutes ago
- News18
Officials say Syria has asked Turkiye for defence support amid sectarian clashes
Agency: PTI Ankara, Jul 23 (AP) Syria's interim government has requested Turkiye's support to strengthen its defence capabilities, Turkish officials said, following sectarian violence over the past two weeks that increased tensions in Syria and drew intervention by Israel. The defence ministry officials, who spoke on condition of anonymity according to procedures, said Wednesday that Syria has also sought assistance to combat 'terrorist organisations," including the Islamic State group. Turkiye — which has long expressed readiness to assist Syria — was working toward providing training, advisory services and technical support to help strengthen Syria's defence capacity, the officials added. Disclaimer: Comments reflect users' views, not News18's. Please keep discussions respectful and constructive. Abusive, defamatory, or illegal comments will be removed. News18 may disable any comment at its discretion. By posting, you agree to our Terms of Use and Privacy Policy.
