Visa, job scams: UAE experts warn of fraudsters using deepfakes to mimic trusted contacts

Khaleej Times

26-03-2025

From fake visa renewal calls to job scams that promise 'guaranteed' residency, scammers now tailor their schemes to specific demographics and timing, experts warn.
Experts say this alarming trend is attributed to the increasing sophistication of scams and digital fraud, including AI-driven deepfakes that can mimic the voices of trusted contacts.
"A decade ago, scams were typically low-tech," said Manisha Miranda, Regulatory Compliance Expert at RAK Bank. "They often involved counterfeit goods, fake lottery wins, or in-person impersonation, like posing as utility workers."
She continued, "Today, however, fraudsters exploit cutting-edge technology. AI-driven deepfakes can mimic the voices of trusted contacts. Phishing emails originate from cloned government portals designed to steal sensitive data. Furthermore, fraudulent investment platforms now showcase polished websites and fake testimonials to appear credible."
During festive periods, fraudsters launch schemes like fake charity drives or deals that are too good to be true. "They also impersonate governmental bodies and telecom providers, such as Etisalat, to coerce victims into paying fraudulent fines or bills," Manisha added.
On Wednesday, Dubai Police warned the public against responding to calls from individuals claiming to represent official authorities, following the arrest of a criminal gang specialising in impersonating employees of the Consumer Rights Protection Department.
The expert highlighted how scam victims can be damaged both financially and emotionally. "Financially, the consequences can be immediate and devastating. These scams can deplete savings overnight and derail long-term financial goals, often leaving victims trapped in cycles of debt," she said.
She highlighted the unique vulnerabilities faced by expats, who form a significant portion of the population: "Expatriates are particularly at risk due to their unfamiliarity with local regulations, making them susceptible to demands for upfront fees or false promises of employment. The damage extends beyond immediate losses; ruined credit profiles and the difficulty of recovering funds can exacerbate long-term financial instability."
A new study commissioned by Visa reveals that nearly half (49 per cent) of consumers in the UAE have fallen for a scam, with 15 per cent being victims on multiple occasions. While 59 per cent of surveyed consumers in the UAE have some degree of confidence in their own ability to spot fraud, 92 per cent worry their family or friends might fall for a scam. Ninety per cent believe that Gen X digital payment users are most likely to get scammed online.
Emotionally, the toll is equally severe. "Victims often endure intense feelings of humiliation and guilt, which can deter them from reporting scams or seeking help. This self-imposed isolation compounds stress and anxiety, creating a cycle that's hard to break."
In today's digital life, protecting oneself from scams requires a proactive and multifaceted approach, according to Dr Sarah Thompson, a cybersecurity specialist. "The first step in safeguarding against fraud is to verify all communications before acting," she advises.
"Fraudsters often craft messages that appear legitimate, so it's crucial to check sender details and look for inconsistencies. Utilise official websites or contact organisations directly to confirm any requests for personal or financial information."
Dr Thompson emphasised that staying informed about the latest scams is vital. "Knowledge is your best defence; understanding common tactics used by scammers can help you recognize red flags before falling victim."
She also stressed the importance of strengthening digital defenses. "Ensure your devices are equipped with the latest security updates and use strong, unique passwords across all accounts," she recommended. "Enabling multi-factor authentication adds an extra layer of protection, making it significantly harder for unauthorized users to gain access."
Furthermore, she advocates for cautious behavior when faced with unsolicited offers or urgent requests. "Scammers thrive on urgency and creating emotional responses. Always take a moment to critically assess any situation that pressures you to act quickly."
Building a strong sense of community support and awareness campaigns is essential in the fight against scams. "Sharing information about scams with friends and family can create a stronger defence network," said Mark Johnson, a consumer protection officer. "When people are aware of potential threats, they can look out for one another."
He also highlighted the need for consumers to monitor their financial accounts closely. "Regularly checking bank and credit card statements for unauthorised transactions is vital. If something seems off, report it immediately."