Fyre Festival sells troubled brand for $245K on eBay
The online sale lasted a week, with 175 bids put in by 42 bidders. The final bid was accepted Tuesday morning at 12:44 p.m. EST.
It's a small price to pay for the Fyre Festival brand, which went from captivating to calamitous in 2017.
What was touted as a luxury glamping music festival, promoted by A-listers in the Bahamas, ended up being a disaster: glamping turned into scattered disaster relief tents with dirt floors, food consisted of meager cheese sandwiches, and artists like Blink-182 pulled out of their shows.
Festival organizer Billy McFarland pleaded guilty to wire fraud and other related crimes stemming from the first festival and was released early from federal prison in 2022.
The first Fyre Festival was the subject of two documentaries on Netflix and Hulu, as well as a social media storm of memes and ridicule.
But that didn't stop his resolve. In 2023, McFarland tweeted there would be a Fyre Festival II on a privately owned island off Mexico. Two years later, organizers announced that the event had been postponed — after tickets had already been sold — with the new date dependent on the location.
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