Shaping the future of food and beverage with Africa's local and global brands at the forefront
The African F&B market is expected to reach US$1 trillion by 2030.
Image: Supplied
According to the African Development Bank, the African F&B market is expected to reach US$1 trillion by 2030, on the back of rapid economic and urban growth on the continent. In support of this development and the needs that arise from it, dmg events in partnership with the Dubai World Trade Centre, are launching the Africa Food Show as part of the highly regarded Gulfood series. The Africa Food Show will build on the success of Gulfood - the world's largest F&B exhibition in Dubai, as well as the acclaimed Saudi Food Show.
'The Africa Food Show will highlight the untapped potential of the continent and help businesses discover the myriad opportunities that exist in the local and international F&B sector. By highlighting trends and challenges, the event will help provide a roadmap to elevate Africa's offerings to the global stage,' said vice-president of dmg events South Africa, Joshua Low. Exhibitors will showcase their products at the African Food Show, including a diverse range of international pavilions. Among these will be Netherlands, Poland, Brazil, Canada, India and Singapore, to name but a few.
Major South African brands will also be on the lineup, including Catercorp,, Barry Callebaut, Fair Cape, Unilever, Karan Beef, Beef Master, Excellent Meat Market, Atlantis Foods, Econofoods, Rhodes Food Group, Ina Paarman's Kitchen, Petit Forestier and Fairview. 'The show is an opportunity to give amazing local products and techniques the spotlight they deserve. Africa is aligning itself with the future of food and forward-thinking businesses are looking for ways to leverage emerging trends for sustained success,' added Louw.
Exhibitors will showcase their products at the African Food Show, including a diverse range of international pavilions. Among these will be Netherlands, Poland, Brazil, Canada, India and Singapore, to name but a few
Image: Supplied
The Africa Food Show will run concurrently with the Africa Food Summit, a three-day conference exploring the future of African F&B, with a focus on 'transforming healthy foods for climate and health'. Attendees can look forward to talks by highly decorated speakers like Maxwell Gomera, Director, Biodiversity and Ecosystems Services Branch at the United Nations; Stacy Saggers, Commercial Growth Director South Africa at Kantar; Lorraine Makura, Head of Research and Development at McCain South Africa; and Miles Kubeka, Founder of Wakanda Food Accelerator, among many others.
The results of the highly anticipated 'Industry Index' will also be revealed at the Africa Food Summit - this is a survey run by the Africa Food Show in partnership with Circana, with the aim of collecting feedback from the broad F&B sector on a range of topics and trends.
The Africa Food Show will be co-located with the 8th annual Hotel and Hospitality Expo Africa, the continent's largest event for the hotel, restaurant, bar and café sectors
Image: Supplied
Additional special features at the Africa Food Show include the perennially popular South Africa Bakers Challenge, run in partnership with the South African Bakers Association and the Game of Chefs, Global Pizza Challenge and National Burger Challenge, hosted in partnership with the SA Chefs Association and Econofoods. Winners will be rewarded with cash prizes.
The Africa Food Show will be co-located with the 8th annual Hotel and Hospitality Expo Africa, the continent's largest event for the hotel, restaurant, bar and café sectors. This event will welcome more than 150 local exhibitors and present a range of interactive features. Africa's culinary scene is undergoing a remarkable transformation and at the heart of this evolution is the inaugural Africa Food Show 2025. This event promises to be a vibrant celebration of food, culture and innovation, offering lifestyle media a wealth of engaging stories and interview opportunities. The Africa Food Show is more than just a trade event, it's a sensory experience and attendees can explore a global marketplace of flavors, from the rich spices of India to the artisanal cheeses of the Netherlands. South Africa's culinary prowess will be on full display, with renowned brands such as Ina Paarman's Kitchen, Fairview, Rhodes Food Group and Unilever showcasing their latest offerings. This is a unique opportunity to delve into the stories behind these household names and discover the innovations driving their success.Attendees can immerse themselves in the excitement of live competitions, including the South Africa Bakers Challenge, Game of Chefs, Global Pizza Challenge, and National Burger Challenge. These events not only entertain but also highlight the creativity and talent within Africa's food scene.
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