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Yahoo
9 minutes ago
- Yahoo
South Africa ad watchdog upholds Heineken complaint against SAB
South Africa's Advertising Regulatory Board (ARB) has upheld a complaint from Heineken against South African Breweries over the use of the term "demi sec". According to a notice from the national advertising watchdog, Heineken alleged SAB was misleading consumers by using the demi sec descriptor in a YouTube commercial for Brutal Fruit drinks. Heineken said the drinks could not be considered to be wine under "the relevant legislation". It argued the drinks "constitute 'grain fermented alcoholic beverages' as defined in law". According to the ARB, the Dutch brewer claimed SAB was "misrepresenting it as a wine product, which is misleading and in contravention of the applicable legislation", and that the demi sec term is typically understood to describe "a semi-sweet wine". In its ruling, the ARB said: "All indications, and all the information placed before the Directorate suggest that the term demi sec is, in a South African context, almost exclusively used to refer to wine based products. This is borne out of the relevant portion of the Liquor Products Act Regulations, online search results, and online references." By using the descriptor, the advertising watchdog ruled SAB was "creating an association that does not exist in reality. It is not phrased in an aspirational context, and the extravagant visuals do not elevate the phrase to parody or obvious hyperbole". ARB added that the inclusion of glasses in the commercial that are typically used to drink wine or Champagne means "The wording is aggravated". SAB has been asked to remove any reference to the demi sec descriptor from its products, while ARB members have been asked to decline any advertising from Brutal Fruit that includes the term. Both SAB and Heineken have been approached by Just Drinks for comment on the ruling. Heineken is also said to have claimed that SAB's use of the terms "bubbly" and "spritzer" in the advert also suggest reference to a wine-based drink or sparkling wine. SAB argued the use of the term bubbly was not present in the commercial Heineken had raised in its complaint, and added that the term, as well as spritzer, "would not be interpreted as a reference to the ingredients or manufacturing process, and would not be seen as an indication that this is a wine-based product." The ARB noted the term was present in a separate video commercial on Brutal Fruit's Instagram page, but said it didn't see the use of the bubbly term as problematic, given in the commercials, the term was used as an adjective, "describing either a drink, a product or a personality". Reflecting on the use of the spritzer term, the ARB noted that SAB's inclusion of the word on its packaging for Brutal Fruits had been raised in a previous complaint in 2020 by Distell, though this was not the primary concern in the ruling. In its 2020 ruling, the ARB noted that "applicable legislation does not define the word 'Spritzer'". In light of this, the ARB said in its present ruling that it would assume "no such legal definition exists". Following several searches of the term through online retailers, the ARB said it also found a variety of drinks, "not all of which appear to be wine". "This might be interpreted to suggest that the term Spritzer is not necessarily understood to refer exclusively to a drink containing wine and soda water, or similar mixtures", the advertising watchdog said. "It can be accepted, however, that there will be people who interpret the term in this manner." "South Africa ad watchdog upholds Heineken complaint against SAB" was originally created and published by Just Drinks, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data


CNBC
11 minutes ago
- CNBC
Mom-and-pop traders are dumping tech
Retail traders are doing something they haven't done since June: selling tech stocks. Data complied by JPMorgan strategists showed mom-and-pop investors were net sellers of tech to the tune of about $140 million over the past week. That breaks a two-month long daily buying streak in which retail traders on average bought more than $1 billion per day. The turnaround in retail activity coincides with tech's recent struggles. Megacap tech giants such as Nvidia , Microsoft , Meta Platforms , Alphabet and Amazon are all down this week. Palantir Technologies , once a retail favorite, has plunged over 13% in that time. Those declines have put pressure on the broader market indexes this week, with the S & P 500 down 0.8%, while the Nasdaq Composite has shed 2.1% in that time. .IXIC 5D mountain Nasdaq 5-day chart "Investors have benefited greatly from the impressive performance of the tech sector, not only so far in 2025, but also over the past several years," wrote Tom Essaye of The Sevens Report. "But these gains have also stretched the bounds of what most investors would call reasonable valuations in the tech space and recently we've seen certain AI-darling stocks trade at extreme valuations." "The most obvious example of this is Palantir (PLTR), a stock that is the best performer in the S & P 500 YTD but also trades at a quasi-absurd 212X forward earnings," he said. To be sure, retail traders aren't completely exiting the stock market. "They prioritized profit taking in single stocks … while buying the dip in broad-based market ETFs," JPMorgan wrote. Overall, the cohort net purchased around $5 billion in ETFs in the past week while selling $489 million in single stocks. Perhaps this shuffle out of single stocks and into ETFs is fueling another trend seen this week: a rotation into other parts of the market. The iShares Russell 1000 Value ETF (IWD) is up 0.4% this week, while its growth counterpart — the IWF — is down nearly 2%.


Forbes
11 minutes ago
- Forbes
Will AST SpaceMobile Stock Continue To Fly High?
AST SpaceMobile stock (NASDAQ:ASTS) has increased by about 4% in the past week and remains up more than 2x over the last year. The satellite design company is constructing a space-based cellular broadband network that connects directly to standard smartphones without requiring additional hardware. Its services are intended for both commercial use and government applications. In its Q2 2025 earnings update, the company stated that it had confirmed a strategy to launch 45 to 60 satellites into orbit by 2026 to support cellular-based broadband networks. The company aims for orbital launches every one to two months, on average, throughout 2025 and 2026, and indicated that the satellites are fully financed. Currently, AST operates six satellites in orbit and is set to introduce nationwide service in the U.S. by late 2025 through AT&T and Verizon, followed by expansion into the U.K., Japan, and Canada in early 2026. AST SpaceMobile's Offerings There is an ongoing competition to establish broadband services via satellites, with Elon Musk's SpaceX currently in the lead, having over 8,000 Starlink satellites already in orbit. However, AST SpaceMobile's strategy is distinct in several ways. While Starlink directly targets consumers by selling hardware and internet subscriptions, AST's satellites are designed to operate like space-based cellular towers, directly integrating into the networks of existing mobile operators like AT&T, Vodafone, Rakuten, and Verizon. This approach enables users to access connectivity from these satellites using their regular smartphones and existing SIM cards. For carriers, this value proposition is significant. Collaborating with AST allows them to extend 4G and 5G coverage into deserts, oceans, mountains, and other under-served regions where traditional towers are not economically viable. This enables them to offer truly nationwide or even global coverage to customers. These advantages can enhance customer satisfaction and open up new revenue channels without carriers having to shoulder the hefty costs of rural infrastructure. Rather than marketing directly to consumers, AST generates revenue by charging carriers for access to its satellite capacity, with pricing based on usage or long-term contracts. This strategy could provide AST with a recurring, high-margin revenue model while establishing strong partnerships throughout the global telecom sector. Separately, wonder whether you should Buy Nvidia Stock Ahead of Earnings? Valuation: It's All About The Future With a market capitalization of approximately $16 billion, ASTS is trading at around 260x the consensus 2025 revenue estimates of $60 million. This represents a steep valuation considering the company is in its early operational stages. Nevertheless, growth has been swift, albeit from a small base, with revenues increasing by 249% over the last year to $4.9 million. See ASTS Revenue Comparison. Losses continue to be substantial, with operating losses reported at $260 million over the past 12 months. ASTS has performed significantly worse than the S&P 500 index during various economic downturns. In the 2022 inflation-driven market crash, ASTS stock plummeted 68.5% from a high of $22.50 on February 9, 2021, to $7.08 on June 1, 2021, compared to a peak-to-trough decline of 25.4% for the S&P 500. Read ASTS Dip Buyer Analyses to learn how the stock has rebounded from significant drops in the past. Nonetheless, the company boasts a robust balance sheet, with $924 million in cash and cash equivalents, a debt-to-equity ratio of just 4.3%, and cash comprising nearly half of its total assets. This financial flexibility should provide AST with the capacity to execute its satellite deployment strategy, though investors will need to be patient as the company transitions from technology rollout to commercial-scale revenue generation. The Trefis High Quality (HQ) Portfolio, consisting of 30 stocks, has a history of comfortably outperforming its benchmark, which includes all three – S&P 500, Russell, and S&P midcap. What accounts for this? As a collective, HQ Portfolio stocks delivered better returns with reduced risk compared to the benchmark index; a smoother ride overall, as illustrated in HQ Portfolio performance metrics.