Ssense Elevates Federico Barassi to Vice President, Buying
Ssense, the Montreal-based multibrand retailer of designer fashion and streetwear, has made some key changes in its buying roles. Brigitte Chartrand, vice president, womenswear buying, has exited the company, and Ssense will unify all buying teams under the leadership of Federico Barassi, vice president, buying.
Barassi, who has been with Ssense for over 17 years, was most recently vice president of menswear. He joined the company in 2008 as senior menswear buyer and rose through the buying ranks. Earlier he was a menswear buyer for Hugo Boss in Montreal.
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Chartrand had been with Ssense for over 11 years, starting as womenswear buying manager. She rose to senior director of womenswear buying before assuming her current post as vice president of womenswear in February 2020. She is also the founder of Reborn, a Montreal boutique, operating that business from 2005 to 2014.
'My time at Ssense has been incredibly rewarding, and I'm proud of what we've achieved together, I leave with full confidence in the exceptional team at Ssense and look forward to watching the company's continued success,' said Chartrand in a statement.
Chartrand was unavailable Thursday to comment on her plans.
Rami Atallah, chief executive officer and cofounder of Ssense, said, 'At Ssense, our purpose is to champion emerging and culturally impactful designers. With Brigitte's departure, we are proud to elevate internal leaders who embody the vision and values that define Ssense. Looking ahead, all buying categories will be unified under the direct leadership of Federico Barassi, vice president, buying.'
Ssense has elevated key team members to leadership roles within womenswear, menswear and the rest of the categories. These strategic advancements reflect the company's commitment to talent development and creating significant growth opportunities within Ssense, according to the company.
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