Hudson's Bay changes name to Rupert Legacy after selling IP to Canadian Tire
The company and its subsidiaries now have various names beginning with Rupert Legacy.
The name is a reference to Prince Rupert, the Bay's first governor, and Rupert's Land, a vast swath of wilderness Hudson's Bay was given control over in 1670, when it began as a fur trading business.
Hudson's Bay had to make the change as a condition of an agreement it signed to sell Canadian Tire Corp. Ltd. its name and trademarks.
The $30-million deal included the Bay's iconic stripes motif, its coat of arms, its Distinctly Home housewares brand, its Hudson North apparel line, as well as catchphrases like 'Bay Days' and the Zellers slogan 'the lowest price is the law.'
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The latest local business news and a lookahead to the coming week.
The department store, which has liquidated and closed all of its stores, is still under creditor protection and is in the process of selling its leases and preparing to auction off its art and artifacts.
This report by The Canadian Press was first published Aug. 12, 2025.
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Winnipeg Free Press
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Hudson's Bay and subsidiaries change names to numbered companies
TORONTO – The company running the defunct department store once known as Hudson's Bay is changing its name — again. New court documents filed overnight show the retailer and its subsidiaries have been renamed as numbered companies. A website for the court monitor appointed to guide the retailer through creditor protection said that the company and its subsidiaries had been given various names beginning with Rupert Legacy on Aug. 8. Rupert Legacy was a reference to Prince Rupert, the Bay's first governor, and Rupert's Land, a vast swath of wilderness Hudson's Bay was given control over in 1670, when it began as a fur trading business. Retailer spokesperson Tiffany Bourré says the Rupert Legacy name was a placeholder it used before making the switch to numbered companies. The department store had to make the change as a condition of an agreement it signed with Canadian Tire Corp. Ltd. to sell its name and trademarks for $30 million. Monday Mornings The latest local business news and a lookahead to the coming week. This report by The Canadian Press was first published Aug. 13, 2025. Companies in this story: (TSX:CTC.A)
Toronto Sun
a day ago
- Toronto Sun
Hudson's Bay changes name to Rupert Legacy after selling IP to Canadian Tire
The name is a reference to Prince Rupert, the Bay's first governor, and Rupert's Land Published Aug 12, 2025 • 1 minute read Store closing signage at the Hudson's Bay Company flagship store at Queen and Yonge Sts. in Toronto on May 28, 2025. Photo by CYNTHIA MCLEOD / TORONTO SUN The business running the defunct department store once known as Hudson's Bay has changed its name. This advertisement has not loaded yet, but your article continues below. THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLY Subscribe now to read the latest news in your city and across Canada. Unlimited online access to articles from across Canada with one account. Get exclusive access to the Toronto Sun ePaper, an electronic replica of the print edition that you can share, download and comment on. Enjoy insights and behind-the-scenes analysis from our award-winning journalists. Support local journalists and the next generation of journalists. Daily puzzles including the New York Times Crossword. SUBSCRIBE TO UNLOCK MORE ARTICLES Subscribe now to read the latest news in your city and across Canada. Unlimited online access to articles from across Canada with one account. Get exclusive access to the Toronto Sun ePaper, an electronic replica of the print edition that you can share, download and comment on. Enjoy insights and behind-the-scenes analysis from our award-winning journalists. Support local journalists and the next generation of journalists. Daily puzzles including the New York Times Crossword. REGISTER / SIGN IN TO UNLOCK MORE ARTICLES Create an account or sign in to continue with your reading experience. Access articles from across Canada with one account. Share your thoughts and join the conversation in the comments. Enjoy additional articles per month. Get email updates from your favourite authors. THIS ARTICLE IS FREE TO READ REGISTER TO UNLOCK. Create an account or sign in to continue with your reading experience. Access articles from across Canada with one account Share your thoughts and join the conversation in the comments Enjoy additional articles per month Get email updates from your favourite authors Don't have an account? Create Account The company and its subsidiaries now have various names beginning with Rupert Legacy. The name is a reference to Prince Rupert, the Bay's first governor, and Rupert's Land, a vast swath of wilderness Hudson's Bay was given control over in 1670, when it began as a fur trading business. Hudson's Bay had to make the change as a condition of an agreement it signed to sell Canadian Tire Corp. Ltd. its name and trademarks. The $30-million deal included the Bay's iconic stripes motif, its coat of arms, its Distinctly Home housewares brand, its Hudson North apparel line, as well as catchphrases like 'Bay Days' and the Zellers slogan 'the lowest price is the law.' The department store, which has liquidated and closed all of its stores, is still under creditor protection and is in the process of selling its leases and preparing to auction off its art and artifacts. Columnists Columnists World Celebrity Opinion
CTV News
a day ago
- CTV News
Hudson's Bay changes name to Rupert Legacy after selling IP to Canadian Tire
The Hudson's Bay department store announced it was closing its historic store at the Bloor Street location in Toronto on Friday, February 25, 2022. THE CANADIAN PRESS/Nathan Denette TORONTO — The business running the defunct department store once known as Hudson's Bay has changed its name. The company and its subsidiaries now have various names beginning with Rupert Legacy. The name is a reference to Prince Rupert, the Bay's first governor, and Rupert's Land, a vast swath of wilderness Hudson's Bay was given control over in 1670, when it began as a fur trading business. Hudson's Bay had to make the change as a condition of an agreement it signed to sell Canadian Tire Corp. Ltd. its name and trademarks. The $30-million deal included the Bay's iconic stripes motif, its coat of arms, its Distinctly Home housewares brand, its Hudson North apparel line, as well as catchphrases like 'Bay Days' and the Zellers slogan 'the lowest price is the law.' The department store, which has liquidated and closed all of its stores, is still under creditor protection and is in the process of selling its leases and preparing to auction off its art and artifacts. This report by The Canadian Press was first published Aug. 12, 2025. Tara Deschamps, The Canadian Press
