logo
His brother's keeper: Ilay David warns his brother, Hamas hostage Evyatar, is running out of time

His brother's keeper: Ilay David warns his brother, Hamas hostage Evyatar, is running out of time

Fox News26-03-2025
Evyatar David, a music lover who dreams of working in the industry, is languishing in a Hamas tunnel, according to his brother, Ilay David. In a recent conversation with Fox News Digital, Ilay warned that his brother and all the hostages are running out of time.
"Every week we used to play music together. That's what I miss the most," Ilay told Fox News Digital. He has been fighting for Evyatar's release since Oct. 7, 2023. Ilay described his brother as "the kindest soul I know."
On Oct. 7, 2023, Evyatar was at the Nova music festival with three other friends when Hamas' attacks began. Two of Evyatar's friends did not survive the attacks, while he and his best friend, Guy Gilboa-Dalal, were taken hostage.
Like many other hostage families, Evyatar's family set up a website to tell the world who he is and why securing his freedom is so crucial. On the website, his family laments that his "vibrant life" was forever changed. There are also videos showcasing Evyatar's guitar skills.
In February, the David family received a sign of life that Ilay described as being "shocking and amazing and frightening." Evyatar and Guy were forced to participate in a Hamas propaganda film, a practice the terror group has employed throughout the war. In the video, the two men in their 20s appear frail and tired as they beg for their lives while being forced to watch a hostage release ceremony in Gaza.
"When it was finished, I could breathe," Ilay told Fox News Digital as he recalled watching the film for the first time. "I saw them alive. I saw that they are together."
Ilay's relief washed away when he watched the video a second time.
"I saw how starved they are. They are half the men they used to be. And you could see in their eyes that they are exhausted, and they are begging for their lives," Ilay told Fox News Digital. "They are broken, both of them, broken men."
"They saw freedom, and they shut the door in their faces. And they threw them back into the tunnels. And that's cruelty."
Ilay's concerns about his brother have only grown since former hostages who were held with Evyatar detailed the conditions in which they were held. He told Fox News Digital that the former hostages said the two men have been underground in the tunnels for most of their captivity and were only able to see sunlight when they were taken to the ceremony. As is the case with most hostages, Evyatar and Guy are given very little to eat and have limited access to water.
"But it's only a matter of time until — I don't know — one of the terrorists would just... be angry or upset. So, he will decide that he wants to execute, execute Evyatar or Guy. And I don't want to think about it, but it happened already," Ilay told Fox News Digital, likely referring to the six hostages who were shot dead in late August 2024, just before Israeli troops were able to reach them.
Ilay told Fox News Digital he has done everything possible to tell his brother's story and to make him "visible," including going to Washington, D.C., to meet with American lawmakers. He believes President Donald Trump has a "very big role" to play in securing the release of Evyatar and the remaining hostages.
"[Trump], no kidding, may be sent by God to save these people," Ilay said. He cited the release of 33 hostages over the course of the ceasefire deal that only recently fell apart, and said that if it weren't for Trump, those people would still be in Gaza.
Ilay told Fox News Digital that, in his eyes, the atrocities of Oct. 7 haven't ended — they're still happening for the people held by Hamas in Gaza.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Everything We Know About ‘The Devil Wears Prada 2' So Far
Everything We Know About ‘The Devil Wears Prada 2' So Far

The Onion

time6 hours ago

  • The Onion

Everything We Know About ‘The Devil Wears Prada 2' So Far

Photos of Anne Hathaway and Meryl Streep on the set of The Devil Wears Prada 2 have been circulating online, galvanizing fans of the beloved original. Here is everything we know about the sequel so far. Set in the New York City neighborhood of Restaurant City Will begin with a historical primer about what a magazine was Joe Pesci will step out of retirement to portray the President of Shoes. Stanley Tucci balder than ever Little red pitchfork stiletto doesn't fucking show up in this one either Fans of the 2006 original will finally learn how their favorite characters would talk about podcasts and Shein. Conspicuously never denounces Hamas Will either be good, bad, or somewhere in between

How 'genetics' ads from American Eagle and Dunkin' triggered a cultural firestorm
How 'genetics' ads from American Eagle and Dunkin' triggered a cultural firestorm

Yahoo

time6 hours ago

  • Yahoo

How 'genetics' ads from American Eagle and Dunkin' triggered a cultural firestorm

This week, social media fell into a frenzy over actress Sydney Sweeney and popular chain Dunkin'. The reason for the furor? A pair of advertisements featuring "genetics" led some to speculate about ties to eugenics and "whiteness," while others jumped to defend the actors, clothing and coffee and donut brands. Fox News Digital breaks down how it happened, what people are saying and whether experts feel if this kind of advertising signals a broader trend to come. Sweeney paired up with clothing brand American Eagle for its fall clothing campaign, titled "Sydney Sweeney Has Great Jeans," which sparked a mix of reactions on social media. In a promo video posted to the brand's Instagram, the 27-year-old walked toward an American Eagle billboard featuring her and the tagline "Sydney Sweeney Has Great Genes." Sweeney crossed out "Genes" and replaced it with "Jeans" before walking away. Sydney Sweeney's Racy Ad Sparks Outrage But Fans Defend Anti-'woke' Style Liberal media outlets and progressive commentators fretted over what they deemed coded language from American Eagle about White supremacy and eugenics. Read On The Fox News App On ABC's "GMA First Look" Tuesday, the show featured a clip of Kean University professor Robin Landa linking Sweeney's "good jeans" to the eugenics movement. Liberal outlets like Salon piled in on the backlash, with the outlet's weekend editor CK Smith also linking the tagline of Sweeney's ad to "eugenics movements." "The advertisement, the choice of Sweeney as the sole face in it and the internet's reaction reflect an unbridled cultural shift toward Whiteness, conservatism and capitalist exploitation. Sweeney is both a symptom and a participant," MSNBC producer Hanna Holland wrote in an column on Monday. In response, conservatives gleefully mocked their concerns. WWE Hall of Famer Sgt. Slaughter appeared to be in Sweeney's corner, posting, "Attention (Sydney Sweeney), YOU GO GIRL," on X on Wednesday. Sen. Ted Cruz, R-Texas, posted, "Wow. Now the crazy Left has come out against beautiful women. I'm sure that will poll well." Said OutKick host Clay Travis on his show, "We're repudiating this idea that fat people and woke people advertising works." A Trump White House official also waded into the controversy, calling left-wing backlash and claims of a "shift toward Whiteness" more "cancel culture run amok." Not that it was only liberals who took issue with the ad. The satire site Babylon Bee poked fun at conservatives who reveled in Sweeney's ad, saying they were cheering "the death of wokeness as America finally returned to its Christian roots of objectifying women's bodies to sell stuff." Wwe Legend In Sydney Sweeney's Corner Following American Eagle Ad Furor In addition to American Eagle, Dunkin' released a short spot for its new summer Refresher drinks on Tuesday featuring "The Summer I Turned Pretty" star, Gavin Casalegno. During the 35-second ad, the actor credited his summer tan to his "genetics." In the ad, Casalegno sat near a swimming pool holding his Dunkin' Golden Hour Refresher beverage while he referenced his pop culture status as the "king of summer" along with his tan, saying, "Look, I didn't ask to be the king of summer. It just kind of happened," he said. "This tan? Genetics. I just got my color analysis back. Guess what? Golden Summer. Literally." TikTok users hammered the spot on the platform, taking issue with Casalegno mentioning his genetics, comparing the advertisement to American Eagle. Posts included users decrying Dunkin', along with comments speculating the interest in appearance, "What's up with ads and the word genetics rn," one commenter shared, receiving 40,000 likes. New Dunkin' Ad Mentioning 'Genetics' Follows Sydney Sweeney Ad In Triggering Social Media Top Culture/Trending podcast host of The Determined Society, Shawn French, shared his take on what these viral moments mean culturally, and what he believes this signals for the future of advertisements, with Fox News Digital. "This ad didn't go viral because of its fashion or branding. It became a lightning rod because it hit on deeper cultural anxieties," French told Fox News Digital. "In 2025, we live in a low-trust society where every piece of content is scrutinized for hidden meaning, bias or agenda. The Dunkin' and American Eagle ad wasn't just seen as a marketing play, it was interpreted as a statement, and depending on who you ask, it was either performative pandering or strategic trolling." "That kind of symbolic over-analysis is now the norm. We've trained audiences to decode everything, and brands are feeling the pressure from both the left and the right," French explained. French added that the backlash from conservatives, including satire, shows that even "the culture war crowd" is becoming exhausted by what they feel to be inauthentic branding, and that progressives also criticize without any real substance. "This isn't about jeans or coffee. It's about what side of the cultural fence people think you're on and if you're trying too hard to sell 'belonging' instead of building it," French said. When it comes to the future of advertising, French said that this moment reveals consumers have lost trust in storytelling by corporations, and that brands are being picked apart for "allegiance." "That kind of symbolic paranoia is a direct reflection of where we are as a culture: fractured, hyper-interpretive and desperate to know what and who we're really supporting," French said. 'The Five': Will Woke Outrage Over Sydney Sweeney Ad Help Dems With Their 'Glaring' Man Problem? While some have dubbed the American Eagle and Dunkin' campaigns "tone-deaf" due to the alleged racial undertones, others have praised the actress for killing "woke" advertising. Advertisements of the past have a history of marketing based on looks and attractiveness — including fellow clothing producer Abercrombie & Fitch, which some believe promotes exclusivity. CEO Mike Jeffries once said about his brand, "We go after the cool kids… a lot of people don't belong." Other well-known advertisements featuring marketing tactics tied directly to appearance include makeup company Maybelline Cosmetics' tagline, "Maybe she's born with it," which some argue is a reference to genetic inheritance. Despite the controversy, The Times reports that American Eagle has garnered more than $65 million in free advertising since the Sweeney advertisement launched on July 23 — with over four billion impressions. Comparatively, the clothing brand was operating at a $68 million loss in May of 2025. And $200 million was added to American Eagle's market capitalization by Monday. The War On Hot Women: Why The Woke Mob Hates Sydney Sweeney Public Relations and branding expert Eric Schiffer told Business Insider that, in reference to Sweeney, "She's going to be even bigger because of this." At the time of this article, no official numbers had been released for Dunkin' following the advertisement launch on July 29. When it comes to the future of business for brands, French noted that brands are judged by perceptions of their audiences by what the meaning of their advertisement is, not just what's being said. "Brands need to understand this isn't business as usual anymore. Every campaign is a Rorschach test, and people are no longer buying just for the product they're buying (or boycotting) what it represents," French said. Representatives for Dunkin', American Eagle, Sydney Sweeney and Gavin Casalegno have not responded to requests for article source: How 'genetics' ads from American Eagle and Dunkin' triggered a cultural firestorm Solve the daily Crossword

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store