
Bibigo's collaboration with Seventeen takes center stage at KCON LA
As global brand ambassadors for Bibigo, the 13-member boy band was the highlight of Bibigo's largest-ever booth — triple the size of previous years — helping the company deliver an immersive K-food experience tailored to global fans.
The booth, decorated with photos of Seventeen members and the band's signature green, was a magnet for young visitors, many of whom posted selfies with Bibigo dumplings and joined TikTok challenges inspired by the band.
The event took place from Friday through Sunday at Crypto.com Arena and the Los Angeles Convention Center, where KCON — the world's largest K-pop festival — gathered fans from across the globe.
Throughout the three-day festival, Bibigo handed out over 30,000 servings of Korean dishes, including mini dumplings and bibimbap. A limited-edition 'Seventeen x Bibigo' product line also debuted at the booth.
'Since Bibigo first joined KCON in 2013, K-food has evolved from a novelty to a part of daily life,' said Stephan Czypionka, global chief marketing officer at CJ CheilJedang. 'We will continue to lead the global expansion of Korean food and culture.'
CJ CheilJedang has seen double-digit annual growth since Bibigo dumplings first surpassed 1 trillion won ($720 million) in global sales in 2020. In the US, the brand claimed a 41 percent share of the business-to-consumer frozen dumpling market last year.
Bibigo plans to roll out more Seventeen collaborations across the US and Asia throughout the year, reinforcing its drive to for Korean food to be a global staple.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Korea Herald
27 minutes ago
- Korea Herald
Zerobaseone drops hints for 1st LP
Zerobaseone dropped a hint for fans concerning its soon-to-be-released set. The group uploaded a trailer video for its first studio album, 'Never Say Never,' Thursday, as an extended version of a clip it showed at KCON LA 2025 last week. The nine-member act performed at the event in Los Angeles, where three members also co-hosted through three days. The band will bring out the LP on Sept. 1 and host a showcase to be broadcast online as well. Zerobaseone's last album, fifth EP 'Blue Paradise,' debuted on the Billboard 200 at No. 28 and became the group's first entry on the chart, while focus track 'Blue' was listed among 'The 25 Best K-Pop Songs of 2025 (So Far)' by Billboard. The mini album sold over 1 million copies on the day of release and topped iTunes top albums charts in 17 regions.


Korea Herald
27 minutes ago
- Korea Herald
Saunter into wonderland of cocktails and creativity at Alice Cheongdam
Securing No. 13 spot on list of Asia's 50 Best Bars 2025, Alice Cheongdam proves in world of mixology, only limit is imagination. Tucked deep in the streets of Cheongdam-dong in southern Seoul, Alice Cheongdam offers a unique sanctuary where mixology meets surrealism. Inspired by 'Alice's Adventures in Wonderland,' the upscale cocktail bar has earned a coveted spot at No. 13 on Asia's 50 Best Bars 2025, capturing the hearts of both local and international cocktail enthusiasts. Enter the unknown Stepping into Alice Cheongdam, one is immediately transported to an alternate universe. The dimly lit corridors, quirky art and mysterious ambiance reflect the whimsical world of Wonderland. The wall of the bar showcases the achievements of the head bartenders at both national and international competitions, solidifying the establishment's dedication to excellence in mixology. Alice Cheongdam has earned multiple accolades, including Best Bar in Korea at the 2017 Korea Best Bar Awards, and its recent recognition on Asia's 50 Best Bars confirms its standing as more than just a bar: It is a cultural hub for cocktail lovers. Wonderland of cocktails The menu at Alice Cheongdam is as imaginative as its decor. The bar offers 12 signature cocktails, each drawing inspiration from the fantastical elements of Wonderland. Priced at 27,000 won each, these drinks come in whimsical presentations that push the boundaries of traditional mixology. "Our concept is about recapturing the sense of childlike wonder," said one staff member. "Through these cocktails, we want to evoke that innocent curiosity and creativity we lose as we grow older." The welcome drink — a soju-based cocktail with Campari and raspberry — sets the tone for a night of sensory exploration. For nondrinkers, a mocktail version is available, ensuring everyone can join in the adventure. The bar also offers a card-themed menu book priced at 30,000 won. This collectible item features detailed artwork and insights into each drink, making it a sought-after keepsake. A charming touch at Alice Cheongdam is the fresh white rose given to each guest upon seating — a nod to the iconic element from 'Alice's Adventures in Wonderland.' Signature cocktails and mocktails One standout cocktail is the Face to Vase, inspired by Alice's tea party. Made with gin, eucalyptus, sake and mango, the drink is served in a vase, with light herbal and floral notes in every sip. "We wanted to capture the absurdity of Alice's world — where flowers grow in unexpected places," explained a bartender. The Okie Dok is another creative offering. This dessert cocktail combines traditional Korean ingredients of soju, strawberry gochujang (red chile paste), rice ice cream and walnut. Served in a glass resembling a jangdok, or Korean earthenware jar, the drink blends savory, sweet and spicy elements, with a subtle heat from the gochujang and a refreshing strawberry flavor. Topped with a crispy cracker and safflower oil, the drink offers a sophisticated yet playful experience. For those choosing not to imbibe in intoxicants, the Snooze mocktail is a refreshing option. Made with kiwi, apple and botanicals, it mimics the crispness of a gin and tonic, without the alcohol. Served on a glowing box, Snooze evokes the magical realism of Wonderland. "Our mocktails aren't just imitations; we use fresh ingredients and techniques to create complex, satisfying flavors," a staff member explained. International vibe Alice Cheongdam attracts a diverse clientele from around the world, including visitors from India, Hong Kong and the US. To accommodate this international crowd, many staff members are fluent in English, helping to ensure a smooth and welcoming experience. The bar's food offerings complement its drink menu. Guests can enjoy a cheese platter (30,000 won) with Manchego, smoked cheese and chorizo, or a fruit platter (30,000 won). For something more casual, crispy french fries (20,000 won) are also available. Adding to the surreal charm is the bar's hidden bathroom door, offering another playful layer of intrigue to the Alice Cheongdam experience. More than just a bar, Alice Cheongdam is an immersive journey where imagination runs wild. Whether you're there for the cocktails, the ambiance or the sense of adventure, Alice Cheongdam invites you to step into its wonderland and lose yourself in its magic.


Korea Herald
an hour ago
- Korea Herald
Hybe, Geffen Records launch second global girl group project following Katseye
Global audition began Thursday in Japan for next multinational act Hybe is once again partnering with Geffen Records, a label under Universal Music Group, to launch a new global girl group next year, the company announced Wednesday. This marks the second multinational group to debut under the ongoing collaboration between the two companies. The new project, titled 'World Scout: The Final Piece,' will begin with a large-scale audition tour across Japan. It aims to discover outstanding global talent and form a next-generation girl group for the international music market. According to Hybe and Geffen Records, top scouting teams from Hybe will take the lead in identifying promising trainees with high potential. Those who pass the audition will undergo specialized 'K-pop-style training,' adapted for the US market, from October to December. Selected trainees will then move on to an advanced training camp in the US, where they will compete for a spot in the final debut lineup. The debut is slated for 2026. The entire journey — from auditions to the group's formation — will be exclusively broadcast in the spring of 2026 via Japanese streaming platform ABEMA. 'The program will capture how talented individuals grow while working alongside world-class producers,' Hybe and Geffen Records said in a statement. The move marks the latest phase in Hybe's strategy to globalize K-pop by expanding its production model beyond South Korea. In 2023, the two companies launched the audition program 'The Debut: Dream Academy,' which led to the formation of the multinational girl group Katseye. That project drew wide interest from global viewers, who watched contestants from diverse ethnic and regional backgrounds train and compete under Hybe's K-pop production system — a blueprint previously centered in Korea, but now adapted for the US market. The show became a milestone in exporting the K-pop "DNA" to the global pop mainstream.